Rated 4.7 out of 5 stars
Most Helpful Positive Review BEST BRUSH EVER
I finally gave in and bought a very nice foundation brush, and let me tell you... THIS IS AMAZING! This brush is EVERYTHING. It's so soft and applies my liquid foundation easily and evenly. I never knew how a brush can totally change the way you do makeup, but I totally get it now. I would highly recommend this brush to anyone, no matter what kind of foundation you use!
Most Helpful Critical Review poor quality
I was very tentative about buying this brush since several brushes in the display (the ones for purchase, not for sample use) were either broken or falling apart, but I bought it anyway. After two uses the head of the brush fell off of the handle completely. Luckily the head of the brush is still big and bulky enough that I can still use it. It's like a kabuki brush now. I will eventually chip the glue off the handle and hot glue the thing back together, but I thought I'd put a warning here for potential buyers... And a note to IT Cosmetics, invest in some better glue, guys.
Reviewed by 852 customers Fell Apart
Sara from NC
I LOVED this brush, while the bristles lasted...I had for about 4 months and then I could notice today that a big chunk of the bristles are on the verge of coming out (nearly half the brush. I use the It brand spray brush cleaner and never have gotten the base wet. I have only used the IT cosmetics foundation on it (a favorite). Hopefully, Ulta will accept an exchange since I do not have the receipt still...
Natural wear mom from Riverside ca
My make up went on smoothly, I use IT cosmetics CC cream medium. I usually have to use a sponge after to put my make up on but with this bush I didn't have too. I do not wear make up a lot only once in a while.
Syd from Tennessee
My skin looks so smooth and even
Easily and smoothly applies make up.
DTO from Milwaukee,Wi
I use the brush to apply the IT Foundation I just purchased. Goes on smoothly and the covers protects the brush.
Sam from Shreveport, LA
I use it for my foundation. It goes on smooth & great.
It amazes me on how great it blends.
IBQ from Springfield, Illinois
It amazes me on how great it blends. I can't wait to have the money for the whole set. I wish Covid would go away so we can have a "IT Cosmetics" event. Would love to buy the whole product line.
This is the only foundation brush you'll ever need!!
Carissa from Wilmington, NC
I got this free with my it cosmetics foundation. An wow!!! I'm so glad I did. I was missing out. I love it cosmetics brushes, but this is my favorite one I've tried. It blends foundation in seamlessly!! It's soft, and big enough to get the product on fast, and effortless. I really love this brush. It's great. An I am a brush junkie, I have so many brushes it's ridiculous, and this one stands out amongst my collection.
Tori from Alabama
I bought this along with the new IT cosmetics foundation and this makes for a flawless application. Beautiful!
Love this brush!
Rachel from Kokomo, IN
So soft and blends perfectly!
Great Brush for Powder Foundation!
NYnina from New York, NY
Love this brush! Bought it for the Pur pressed powder foundation and it works great! Even coverage and super soft.
FlGirlBeauty86 from gainesville, fl
I am usually not a brush user when it comes to applying my foundations, I usually use a beauty blender. This is amazing. ive used alot of different foundation brushes and this one is hands down the best. oh my goodness, it leaves no streaks, no unevenness, just beautiful light to medium coverage depending on the foundation you are using and is just great. i use it in a stipple kind of motion to really work it into the skin. i got this for free with my it cosmetics your skin but better plus skincare foundation (the newest one) and it was like a pair made in heaven. I have also used it with my other foundations and it works amazing as well.
Jenna from Columbus, Ohio
Such an even application. My favorite brush I own!
shelby. from AZ
I love this brush after receiving it free with my foundation purchase.
It feels like air on the face and applies foundation beautifully.
I am so happy I was able to get this with my purchase!!
Repeat Customer from USA
Absolutely love this brush, second time received this brush with purchase of It foundation and is perfect for applying foundation. My first brush I got a year or so ago is in perfect condition. It is a must for application of foundation. It helps apply foundation smoothly and evenly. I am in love with everything I have purchased within the It cosmetic line.
Big Reet from Pearl River Louisiana
Love this brush
Not for me
Toni Marie from Nevada
Was not able to get the air brush look. I use IT foundation but the brush did not work for me. It's super soft but had to apply more using too much foundation.
Shannon from Ohio
Such a soft brush and great for applying their CC powder foundation perfectly. Love it!
Good until bad
Nickname from Nunya
This was really good for foundation while it lasted. After about a year it's falling apart and all the hairs get everywhere.
Well worth it.
50 going on 25 from Indianapolis IN
I use this brush everyday with my powder also from IT Cosmetic.
Amber M from Greeley Co
I used this with my spray foundation. The angle provides great coverage and helps capture the product. Blended nice and even (sometimes that's a product problem not a tool). The barrel and the handle had a little wiggle to them but I just pushed on it until it wasn't, this also happens easily sometimes from people touching them in store, not a big deal.
5 stars makeup brush
Hockey Mom from Kennesaw, GA
The best makeup brush I've ever used. Providing flawless finish either use with fluid, cream or powder foundation. Definitely worth the price!
The best for powder foundation
Marceeyy from Las Vegas
I love this brush! The bristles are soft and easy to clean. The shape makes it perfect for buffing in foundation where you want coverage or lightly dusting the parts where you don't. The Ulta brush bath makes it easy to clean
Tammy63 from Avon, IN
I bought this brush to use with my face powder and so glad I did. They go perfect together!!
Mimi from Dallas TX
This is a great foundation brush. Smooths it quite nicely.
Joanie from Clearwater, Fl
I use this with a cream foundation. Works very well. No streaks.