skip to main content
ULTA
  • Home
  • / Makeup
  • / Eyes
  • / Mascara
  • / Roller Lash Super Curling & Lifting Mascara Mini
Benefit Cosmetics Roller Lash Super Curling %26 Lifting Mascara Mini

Benefit Cosmetics

Roller Lash Super Curling & Lifting Mascara Mini

Ink Black

Item #: 2291641 Size: 0.14 oz

Special Free Gift with Purchase! Click for Offer Details

Ask a Question
GIFT WITH PURCHASE

Online Only! FREE fun-size Hoola Quickie Contour Stick with any $35 Benefit purchase (offer valid 4/26/17-5/6/17 or while supplies last)

Online Only FREE fun size Hoola Quickie Contour Stick w/ any $35 Benefit purchase

Online Only! FREE Cosmetic Bag with any $50 Benefit purchase (offer valid 4/30/17-5/6/17 or while supplies last)

Online Only FREE Benefit Cosmetic Bag w/ any $50 Benefit purchase

It's a roller for lashes! The eye-opening Hook 'n' Roll brush grabs, separates, lifts and curls...while the instant curve-setting formula holds for 12 hours.

Curl Power!

  • 97% said it visibly lifts lashes*
  • 87% said it gives long-lasting curl*
  • 94% said eyes look more wide open*

*Consumer panel survey on 31 women after 4 weeks

Details:

  • Easy-to-remove
  • Contains provitamin B5 and serin, ingredients known for their lash-conditioning benefits
  • Water-resistant
  • Ink black
  • Satin finish

 

Roller Lash is the #1 best-selling Prestige Curling Mascara in the US*

*Source: The NPD Group, Inc. / BeautyTrends, US Prestige Makeup Item Dollar Sales, January 2015 - December 2015

Before & After



How It Works

Gently wiggle the wand from base of lashes to tip. Repeat across your lashline, making sure to catch every lash.

Beauty tip: For super curl AND length, apply Roller Lash first to curl & lift your lashes then layer They're Real! Lengthening Mascara on top. It's sexy drama beyond belief!
Aqua (Water), Paraffin, Cera Alba (Beeswax), Polybutene, Bis-Diglyceryl Polyacyladipate-2, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera (Candelilla) Wax, Hydroxyethylcellulose, Silica, Phenoxyethanol, Panthenol, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Algin, Serine, BHT. May Contain: CI 19140 (Yellow 5, Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 77007 (Ultramarines), CI 77163 (Bismuth Oxychloride), CI 77288 (Chromium Oxide Greens), CI 77289 (Chromium Hydroxide Green), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide), CI 77742 (Manganese Violet), CI 77891 (Titanium Dioxide).

Details+

How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsRoller Lash Super Curling & Lifting Mascara Mini
 
4.3

(based on 790 reviews)

86%

of respondents would recommend this to a friend.

Pros

  • Defines & separates (556)
  • Applies evenly (551)
  • Lengthens (528)
  • Great brush (522)
  • Doesn't clump (491)

Cons

  • Difficult to remove (90)
  • Smudges or runs (78)
  • Sticky texture (44)
  • Dries out quickly (31)
  • Flakes (25)

Best Uses

  • Anytime (616)
  • Daytime (181)
  • Going out (149)
    • Was this a gift?:
    • No (21)
    • Reviewer Profile:
    • Natural style (354), Classic style (250), Trendy style (100)

Reviewed by 790 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
4.0

Would but again

By Mako92

from Riverside

About Me Natural Style

Verified Buyer

Pros

  • Easy To Apply
  • Long Lasting

Cons

    Best Uses

      Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

      It made my eye lashes look longer. Most mascara rubs off after a while because I have oily skin this one didn't only when I fell asleep with it on

      • Age:
      • 18-29
       
      5.0

      great product

      By congem

      from Albuquerque NM

      Verified Buyer

      Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

      Love it !

      • Was this a gift?:
      • No
       
      4.0

      Fits in my pocket purse!

      By looking for lashes

      from Elko, NV

      Verified Buyer

      Pros

      • Brush grabs lashes and lifts them!
      • Definitely extra curl!

      Cons

      • Not a lot of coverage...be sure add

      Best Uses

        Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

        I like that it grabs my lashes. It does seem to give them some lift, but definitely not enough coverage for me. I bought the mini to have an extra in my purse, and it works well for that. I will buy it again but continue to use another mascara as a second coat. Right now that is my Clinique-dial a coverage, but I'm always looking for a mascara that will do it all!

        • Was this a gift?:
        • No
         
        4.0

        giving it a try ~ seems to work ok

        By Kitten

        from Evinston Fl

        Verified Buyer

        Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

        I'm looking for a mascara that doesn't glump lashes together & is easy to feather out

        • Was this a gift?:
        • No
         
        5.0

        my new favorite!

        By Leah

        from Anaheim, Ca

        Verified Buyer

        Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

        I have been searching for a new "fave" ever since Max Factor went out of business. I've tried them ALL, and nothing comes close to how much I like this mascara. It applies so easily. And my favorite part is it's completely build-able, I can wear two coats for every day use, and for special occasion or heavy evening look you can really get some oomph out of this one with an extra coat or two. It never feels heavy or crusty. I love the way my lashes look. And it lasts a long time. Great product!

        • Was this a gift?:
        • No
         
        5.0

        finally, a product that delivers what it advertises. Love.it

        By re-re

        from eunice louisiana

        Verified Buyer

        Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

        must try. Curls lashes too no bodies business. Love this stuff.

        • Was this a gift?:
        • No
         
        5.0

        Lifts and curls

        By Kat

        from Southwest Florida

        Verified Buyer

        Pros

        • Curls lashes
        • Lifts lashes
        • Separates lashes

        Cons

          Best Uses

          • Everyday

          Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

          The formula and brush are great for giving curl to straight lashes. I prefer the mini over the full size because the wand is shorter and easier to control.

          • Was this a gift?:
          • No
           
          5.0

          Now a Favorite!!

          By Mel

          from Orlando

          Verified Buyer

          Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

          One of my most favorites! The lash curling is beyond what I had hoped for!

          • Was this a gift?:
          • No
           
          5.0

          Rolls!!!

          By Diana

          from Salt Lake City , Utah

          Verified Buyer

          Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

          Good buy. This mascara truly rolls your lashes . it lasts all day long . I've tried quite a few high end mascaras , and this is my favorite !

          • Was this a gift?:
          • No
           
          5.0

          The best

          By Ash

          from Michigan

          Verified Buyer

          Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

          Simply the best mascara I've used. It doesn't smudge, and goes on Without clumping. I love it!

          • Was this a gift?:
          • No

          Displaying reviews 1-10

          Back to top

          Previous | Next »

          Q&A

          Product Q&A

          Do you have questions about this product?

          Get answers from in-house experts.

          4 Questions | 5 Answers
          Displaying questions 1-4
          • Q:

            I know you say it's water resistant but is it waterproof
            Asked on 4/6/2017 by boymom from reseda

            1 answer

            • Brand Expert

              A:

              Hi gorgeous! Our Roller Lash is not waterproof, it is water resistant! xoxo B

              Answered on 4/20/2017 by Brand Expert from Benefit Cosmetics
          • Q:

            How many ounces of product are in the mini size compared to the full size mascara?
            Asked on 8/11/2016 by Court from New Jersey

            2 answers

            • Brand Expert

              A:

              Hello gorgeous! Our Roller Lash mascara mini is 0.14 oz and our full size is 0.3 oz.

              Answered on 8/17/2016 by Brand Expert from Benefit Cosmetics
            • Staff Expert

              A:

              0.14 oz (vs. the full size's 0.3 oz).

              Answered on 8/15/2016 by Staff Expert from Ulta Beauty
          • Q:

            is this product hypoallergenic?
            Asked on 7/19/2016 by ally from US

            1 answer

          • Q:

            Is this product water resistant?
            Asked on 7/3/2016 by lin from Florence Alabama

            1 answer

            • Brand Expert

              A:

              Hi Gorgeous! Our Roller Lash is water-resistant and easy to remove!

              Answered on 7/5/2016 by Brand Expert from Benefit Cosmetics
          Displaying questions 1-4

          Do you have a question about this product?