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Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini

Benefit Cosmetics

Roller Lash Super Curling & Lifting Mascara Mini

Ink Black

Item #: 2291641 Size: 0.14 oz

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It's a roller for lashes! The eye-opening Hook 'n' Roll brush grabs, separates, lifts and curls...while the instant curve-setting formula holds for 12 hours.

Curl Power!

  • 97% said it visibly lifts lashes*
  • 87% said it gives long-lasting curl*
  • 94% said eyes look more wide open*

*Consumer panel survey on 31 women after 4 weeks

Details:

  • Easy-to-remove
  • Contains provitamin B5 and serin, ingredients known for their lash-conditioning benefits
  • Water-resistant
  • Ink black
  • Satin finish

 

Roller Lash is the #1 best-selling Prestige Curling Mascara in the US*

*Source: The NPD Group, Inc. / BeautyTrends, US Prestige Makeup Item Dollar Sales, January 2015 - December 2015

Before & After



How It Works

Gently wiggle the wand from base of lashes to tip. Repeat across your lashline, making sure to catch every lash.

Beauty tip: For super curl AND length, apply Roller Lash first to curl & lift your lashes then layer They're Real! Lengthening Mascara on top. It's sexy drama beyond belief!
Aqua (Water), Paraffin, Cera Alba (Beeswax), Polybutene, Bis-Diglyceryl Polyacyladipate-2, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera (Candelilla) Wax, Hydroxyethylcellulose, Silica, Phenoxyethanol, Panthenol, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Algin, Serine, BHT. May Contain: CI 19140 (Yellow 5, Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 77007 (Ultramarines), CI 77163 (Bismuth Oxychloride), CI 77288 (Chromium Oxide Greens), CI 77289 (Chromium Hydroxide Green), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide), CI 77742 (Manganese Violet), CI 77891 (Titanium Dioxide).

Details+

How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsRoller Lash Super Curling & Lifting Mascara Mini
 
4.3

(based on 339 reviews)

85%

of respondents would recommend this to a friend.

Pros

  • Defines & separates (230)
  • Applies evenly (224)
  • Lengthens (217)
  • Great brush (210)
  • Doesn't clump (201)

Cons

  • Difficult to remove (32)
  • Smudges or runs (31)
  • Sticky texture (20)
  • Flakes (13)
  • Dries out quickly (12)

Best Uses

  • Anytime (259)
  • Daytime (66)
  • Going out (59)
    • Was this a gift?:
    • No (7)
    • Reviewer Profile:
    • Natural style (149), Classic style (100), Trendy style (46)

Reviewed by 339 customers

Displaying reviews 1-10

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5.0

Great mascara!

By Katie

from Pinehurst nc

About Me Natural Style

Verified Buyer

Pros

  • Adds Volume
  • Applies Evenly
  • Defines & Separates
  • Doesn't Clump
  • Great Brush
  • Lengthens
  • Washes off easily with no smudging.

Cons

    Best Uses

    • Anytime

    Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

    Great

     
    1.0

    Disappointment

    By Timi

    from Anaheim

    About Me Natural Style

    Verified Buyer

    Pros

    • Applies Evenly
    • Doesn't Clump
    • Great Brush

    Cons

    • Doesn't curl as promised
    • Smudges or Runs

    Best Uses

    • Daytime

    Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

    Was just disappointed, was looking forward to trying this out and then found a sample size.
    Was excited to use, but have used on a few occasions and it doesn't curl as the name implies.
    I catch it coming off very easily. Just can't recommend.

     
    5.0

    NICE

    By Linet

    from Springfield, IL

    About Me Classic Style

    Verified Buyer

    Pros

    • Adds Volume
    • Applies Evenly
    • Defines & Separates
    • Doesn't Clump
    • Great Brush
    • Lengthens

    Cons

      Best Uses

      • Anytime

      Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

      Love it!! Adds to my thinning eyelashes

       
      3.0

      it's ok

      By Rich the panda

      from Lynnwood, WA

      Verified Buyer

      Pros

      • Adds Volume
      • Defines & Separates
      • Doesn't Clump

      Cons

      • Smudges or Runs

      Best Uses

        Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

        I like the product and that it comes in a travel size. It does what it says...but I just don't like how it smudges at the end of the day. I end up looking like a panda.

         
        5.0

        WONDERFUL, AMAZING, LIKE NONE OTHER!

        By Nancyp

        from Wayne, MI

        About Me Trendy Style

        Verified Buyer

        Pros

        • Applies Evenly
        • Curls
        • Defines & Separates
        • Doesn't Clump
        • Lengthens

        Cons

        • Doesnt come in waterproof formula

        Best Uses

        • Anytime

        Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

        This mascara made an exceptionally noticable difference in my mascara. Definitely curls the lashes like it says it does. I really wanted to wear this mascara for my wedding but it didn't come in waterproof. However, a sales rep informed me that I could purchase a mascara sealer that would make the mascara waterproof so I did and it worked! For years I have been unsuccessful in finding a mascara that I really liked. Thicker brushes are not better. This brush is thin which allows for precise application and the formula is like nothing else in that it really does curl your lashes. You have to try this for yourself to see. I will never buy anything else.

         
        5.0

        Great

        By Val S

        from Louisiana

        About Me Natural Style

        Verified Buyer

        Pros

          Cons

            Best Uses

            • Anytime

            Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

            Great product

             
            5.0

            My eyelashes have never looked as good as they do now

            By sb

            from Brandon Mississippi

            About Me Classic Style

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Defines & Separates
            • Great Brush
            • Lengthens
            • long lasting

            Cons

            • takes longer to dry
            • very wet

            Best Uses

            • Anytime

            Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

            Best mascara I ever used. Makes my lashes look perfect. You just need to be very careful not to touch around your eyes when you first apply it.

             
            2.0

            Not happy

            By Short blonde from Mississippi

            from Hernando, MS

            About Me Trendy Style

            Verified Buyer

            Pros

              Cons

              • Does not curl and is very difficult to layer

              Best Uses

              • Anytime

              Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

              Do not recommend.

               
              5.0

              Long, clump-free lashes

              By Natalie

              from Charleston, SC

              About Me Natural Style

              Verified Buyer

              Pros

              • Applies Evenly
              • Defines & Separates
              • Doesn't Clump
              • Great Brush

              Cons

                Best Uses

                • Anytime

                Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

                I got this mascara as a free deluxe sample and only used it when I lost my regular mascara. I loved it so much that I have since switched to this mascara full time. It's also worth mentioning that I have sensitive eyes, and this does not irritate them.

                 
                4.0

                I would buy this product again

                By kittykat

                from Washington State

                About Me Trendy Style

                Verified Buyer

                Pros

                • Applies Evenly
                • Defines & Separates
                • Doesn't Clump
                • Lengthens

                Cons

                  Best Uses

                  • Anytime

                  Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara Mini:

                  Love this product. Really separates and defines lashes and adds a good amount of length. Does not add volume so I would combine it with a volumizing mascara. Easier to take off than most mascaras which is nice on my eyes

                  Displaying reviews 1-10

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                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  2 Questions | 2 Answers
                  Displaying questions 1-2
                  • Q:

                    is this product hypoallergenic?
                    Asked on 7/19/2016 by ally from US

                    1 answer

                  • Q:

                    Is this product water resistant?
                    Asked on 7/3/2016 by lin from Florence Alabama

                    1 answer

                    • Brand Expert

                      A:

                      Hi Gorgeous! Our Roller Lash is water-resistant and easy to remove!

                      Answered on 7/5/2016 by Brand Expert from Benefit Cosmetics
                  Displaying questions 1-2

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