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Summary
Highlights
Pureology's Style + Protect Shine Bright Taming Serum is a lightweight serum that adds shine, smooths frizz, and tames flyaways.
Benefits
- Lightweight serum
- Controls fly-aways & frizz
- Provides extraordinary color protection & shine
- Contains less than 1% of synthetic fragrances
- This product is 100% vegan
- Recyclable packaging
Key Ingredients
- Coriander Seed Oil: Stimulates hair growth, prevents breakage & split ends, adds shine
Formulated Without
- Sulfates SLC & SLES
- Parabens
- Formaldehydes, Formaldehyde-Releasing Agents
- Phthalates
- Mineral Oil
- Retinyl Palmitate
- Oxybenzone
- Coal Tar
- Hydroquinone
- Triclosan & Triclocarban
Item 2565400
Emulsify in palms until cream turns to serum. Apply on damp or dry hair. Style as desired.
Aqua/Water/Eau, Cyclopentasiloxane, Phenyl Trimethicone, Propylene Glycol, Dimethicone, Acrylates Copolymer, Aminomethyl Propanol, Peg-40 Hydrogenated Castor Oil, Polyquaternium-4, Amodimethicone, Phenoxyethanol, Caprylyl Glycol, Carbomer, Parfum/Fragrance, Dimethiconol, Polysorbate 80, Olea Europaea Fruit Oil/Olive Fruit Oil, Camelina Sativa Seed Oil, Coriandrum Sativum Seed Oil/Coriander Seed Oil, Tocopherol, Trideceth-6, Butylene Glycol, Hydroxypropyl Guar, Sodium Lauryl Sulfate, Benzyl Alcohol, Helianthus Annuus Seed Extract/Sunflower Seed Extract, Benzyl Salicylate, Linalool, Cetrimonium Chloride, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Ascorbyl Glucoside, Benzophenone-4, Coumarin, Citronellol, Limonene, Eugenol, Benzyl Benzoate, Anise Alcohol, Citrus Aurantium Dulcis Peel Oil/Orange Peel Oil, CI 19140/Yellow 5, Potassium Sorbate, CI 14700/Red 4.
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Questions
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 2Color-treated Hair
- 2Frizziness/Flyaways
- 2Normal Hair
- 1Dry/Damaged Hair
Describe Yourself
- 3Beauty Conscious
- 1Professional Stylist
- 1LONG BLONDE HAIR
Hair Type
- 6Wavy Hair
- 3Straight Hair
Most Helpful Positive Review
Plse bring back Shine Max serum
It is purely liquid gold. Nothing else compares. Such a disappointment that it's been discontinued. I feel very betrayed. I've been so loyal to Pureology for 7 years. I live in 3 places: California, Florida, & Hawaii. This is the BEST product I have ever used to tame my full curly frizz in all thos...
Most Helpful Critical Review
Please bring back Pureology Shinemax !!!
I tried this product thinking it would replace the Shinemax that was discontinued; however, this product is sticky and leaves my hair looking unfinished. Shinemax was honestly magic in a bottle and I can't understand why it was discontinued.
450 results
Tame the Mane
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I've always been a big fan of Pureology! The price tag never exceeds the benefits. I was so very excited to try this product. I have medium-thinner color treated hair. The winter kills any style with static and makes my hair very dry and unmanageable. This product was great after a bit of warming in my hands. It can seem a bit sticky if it's not warmed before putting in hair. it smoothed my hair so nicely and didn't weigh it down!
Love the shine and softness
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I have been looking for a lightweight shine serum for quite some time and I LOVE this product. It only takes a teeny tiny amount to cover medium length hair, and isn't sticky. Doesn't dull or make hair dirty looking or feeling. I've had more colleagues ask, "Did you get your hair done?" (5 weeks ago!) this bottle will last awhile, but I'll definitely buy another in the future!
Disappointed
Hair Type Straight Hair
So I use pureology shampoo conditioner and leave in spray but I figured I would try this out due to coloring my hair and having damaged it but it's so thick and that makes no sense to me with it being a Serum feels more like a gel. I plan to take it back to store


Great product
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I am very happy with this product. I have used different serums in the past and they make my hair look greasey. Pureology serum makes my hair look shiny and takes away the frizz.
Disappointed
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I have used your products for years. I love your shampoos, conditioners, deep conditioners etc. but I especially loved the shineMax and I was disappointed when it was discontinued. However, after doing some research, it was suggested that I use this product instead and unfortunately I have been disappointed. My hair does not feel or look the same using the shine bright taming serum. I have tried to give it time. I've tried different amounts and different methods of styling and I'm not happy with the way my hair looks anymore. So unless you bring back shinemax, I'll be forced to search for another brand that has something comparable to ShineMax.