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Benefit Cosmetics POWmade Waterproof Brow Pomade
Offers
(2)
Summary
Highlights
Take control of your brows with Benefit's full-pigment brow pomade! POWmade Waterproof Brow Pomade glides on POWerful color and pairs perfectly with a creamy, waterproof, non-drying formula allows you to fill, sculpt & define brows with natural-looking depth & dimension.
Features
- 36-hour* brow pomade to fill, sculpt & define brows
- Waterproof**, smudge-proof** formula won't dry out
- Built-in brush wiper for clean, controlled application
Research Results
- 97% said it provides ultra-pigmented color
- 94% said color stays true all day
- 96% said it creates dimension & depth
- 96% said built-in brush wiper ensures the perfect amount of product
Item 2582448
Dip your Dual-Ended Angled Eyebrow Brush (sold separately) into jar & wipe off excess product on built-in brush wiper. Stroke onto brows & blend with spoolie. Keep jar tightly closed when not in use.
Cyclopentasiloxane, Cera Microcristallina (Microcrystalline Wax), Polybutene, Silica, Bis-Diglyceryl Polyacyladipate-2, Polyethylene, Trimethylsiloxysilicate, Silica Dimethyl Silylate, Dimethicone, PEG-10 Dimethicone, Polyhydroxystearic Acid, Caprylyl Glycol, BHT. May Contain: CI 19140 (Yellow 5, Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 77007 (Ultramarines), CI 77163 (Bismuth Oxychloride), CI 77288 (Chromium Oxide Greens), CI 77289 (Chromium Hydroxide Green), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide), CI 77742 (Manganese Violet), CI 77891 (Titanium Dioxide).
Product ingredient listings are updated periodically. Before using a Benefit Product, please read the ingredient list on the packaging of your product to be sure that the ingredients are appropriate for your personal use.
This brand is excluded from most Ulta Beauty coupons.
Free gift with purchase
Free gift with purchase
Free Get Unblocked Fun Size with $35 Benefit Cosmetics purchase (valid thru 8/23/25 on in store or shipped purchases. Full or partial pickup or same day delivery purchases do not qualify. While quantities last and subject to in store availability)
Free gift with purchase
Free Roller Lash with $35 Benefit Cosmetics purchase (valid thru 7/19/25 on in store or shipped purchases. Full or partial pickup or same day delivery purchases do not qualify. While quantities last and subject to in store availability)
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Reviews
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Most Helpful Positive Review
love it!
I really love this eyebrow pomade! I am a fan of Benefit products to start with, and this one I can clearly add to my list. First of all the packaging is great. Easy to access product, and the inside is designed with an area to wipe off excess product from brush which is a terrific idea!! This featu...
Most Helpful Critical Review
POWmade not so much
As part of Influenster campaign, I was chosen to test and review the new Benefit Brow Pomade! Was super excited when it arrived and loved that the pomade also came with a duel ended applicator (bonus)!! The first thing I noticed was that the pomade was a medium brown (I typically use a soft brown...
2111 results
Easy application and great coverage
The good: this is a super soft formula and applies nicely to a brush and transfers to brows quite easily. With the right tool I can get some amazingly hairlike strokes and fill in brows amazingly well. The not so good but tolerable: Because it is so soft is doesn't really "set" once applied. It smudges off easily. It definitely needs a little brow freeze and she's not budging.
Very good
Verified Reviewer
Community Content
Reviewed at
I like this brow pomade because I fill some spaces on my eyebrows. I used morphe before, but this one is better and more expensive. It is creamy and when you apply it stays for a long time.
Amazing!
Reviewed at
Everything advertised has been accurate for me! Buildable, long lasting, smudge proof, creamy, easy to apply, and looks great all day! Best brow product I've ever used. Please don't ever change/discontinue!
My fav!!
Verified Reviewer
Community Content
Reviewed at
This is my absolute favorite, go-to brow pomade! It is smooth and does not clump (like most others do a month after opening) and goes on great. I am a natural blonde but my eyebrows are not as light as my hair, so this is the perfect color to naturally shade in my brows. I will buy again and again!
I definitely would buy this product again
Age 60+
Verified Buyer
The best brow filler that I have ever had. A little sure goes a long way and this will last me…who knows how long. I would definitely recommend it if you have sparse eyebrows and need and instant filler or just extra volume to existing eyebrows. Such a game changer!