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Summary
Highlights
Let your lashes be full of themselves with tarte's Big Ego vegan mascara!
Benefits
- Ultra-black, flake-free vegan mascara
- Instantly lifts, lengthens & volumizes lashes
- Delivers fully-loaded flutter for 16-hrs
- Lash lovin' formula nourishes & conditions lash hair
- confiDENSE booster brush mimics lashline
- Clump-free formula allows for multiple coats
Features
- flake-free
- 16-hr ongwear
- vegan
- dermatologist tested
- opthalmologist tested
- safe for contact lens wearers
- *based on a clinical & consumer panel study of 32 subjects
- **based on a consumer panel study of 32 subjects after 2 week
Key Ingredients
- Babassu oil: nourishes lashes
- Glycerin: hydrates vitamin b5: has antioxidant, soothing & moisturizing properties
- Hydroxyethylcellulose & sunflower seed wax:plant-derived ingredients that thicken naturally
Item 2542922
Apply in a zigzag motion, starting at the base of lashes and pulling through to the tip.
Apply two coats for enhanced volume and drama!
Water/Aqua/Eau, Stearic Acid, Synthetic Beeswax, Helianthus Annuus (Sunflower) Seed Wax, Glyceryl Behenate, Paraffin, Polyglyceryl-6 Distearate, Acacia Senegal Gum, VP/Eicosene Copolymer, Propanediol, Aminomethyl Propanediol, Hydrogenated Starch Hydrolysate, Phenoxyethanol, Hydroxyethylcellulose, Potassium Sorbate, Panthenol, Lauroyl Lysine, Silica, Laureth-20, Magnesium Stearate, Butylene Glycol, Orbignya Oleifera Seed Oil, 1,2- Hexanediol, Glycerin, Disodium Phosphate, Polysorbate 20, Sodium Phosphate, Tocopherol, Biotinoyl Tripeptide-1, Iron Oxides (CI 77499), Black 2 (CI 77266).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
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Describe Yourself
Most Helpful Positive Review
My new holy grail!
I'm not a mascara person or much of a reviews person. I read them, but I don't really write them unless I find something worth writing about. I usually stick to either Lancome's waterproof formula (if I need that) or Better Than Sex/Perversion (Too Faced/Urban Decay) for mascara. I tend to use high-...
Most Helpful Critical Review
Big Ego is Really All Its Got
This mascara is appropriately named because it thinks it's a lot better than it is. Took three coats to do the job other mascaras at this price point do in one. I seriously couldn't believe it's advertised as a "big lash" mascara. Lengthened only a tiny bit and did very much volume. And four hours a...
679 results
My favorite mascara I've tried
I love it so so much. It makes my lashes look very pretty and I think it lasts. A lot of people didn't have good experiences but I personally loveeee it!
Love this mascara
Tried the mini version first to see if I liked it and sure enough came back for the full size. Just love everything about it. The brush, the stay factor, no flaking off. Lengthens my lashes. I do wear primer first but yes indeed keep making this! I love it!
I am not loving it
The mascara is ok, I like a thicker coating mascara and this seems to be a more light coating. I have to put on multiple applications to get the fullness I want.
loyal for years
literally have used this for the last 6 years, worth every penny. I've been through many tubes, the wand is perfect for dramatasizing your lashes to top off your daily look, its good for a dramatic night out or your daily errands, however you apply it. 10/10 recommens
loyal for years
literally have used this for the last 6 years, worth every penny. I've been through many tubes, the wand is perfect for dramatasizing your lashes to top off your daily look, its good for a dramatic night out or your daily errands, however you apply it. 10/10 recommens