Achieve maximum lash volume and fullness you can't stop bragging about. Lash Brag Volumizing Mascara by Anastasia Beverly Hills instantly creates the look of dramatic, full-bodied lashes with intense, jet-black color. This ultra-creamy formula builds volume as it conditions lashes for a thicker lash look with comfortable wear. The specially designed hourglass-shaped brush separates each lash and coats with the lush, full-pigment formula that glides on without weighing down lashes.
BRAG A LITTLE: Just a single coat delivers the perfect amount of product, leaving you with voluptuously defined lashes that last all day.
BRAG A LOT: Apply 2 coats for extra-defining length and thickness.
TOTAL BRAGGING RIGHTS: Apply 3 coats for full-on extreme volume.
Why You'll Love It:
Specially designed hourglass-shaped brush delivers the perfect amount of product onto each lash with buildable volume and length
Ultra-creamy, water-resistant formula is designed to prevent clumping and doesn't dry out lashes, fade or smear
Formulated without parabens, gluten and phthalates
Ophthalmologist reviewed, dermatologist tested and clinically tested
With flexible polymers, this ultra-creamy formula is designed to prevent clumping and create a long-lasting effect.
Conditioning agents help smooth and soften lashes.
Lash Brag's unique blend of supple waxes gives lashes eye-catching definition, length and buildable, brag-worthy volume.
Research results in a 116-person consumer survey:
91% saw increased volume and length
89% saw increased fullness and long-wearing results
92% saw intense, jet-black color
2020 Allure Best of Beauty Award, Anastasia Beverly Hills, Lash Brag Volumizing Mascara
The formula is fully loaded with volume - no pumping necessary.
Before applying Lash Brag for the first time, wipe off excess product from the wand onto the rim of the tube.
Begin by applying mascara to your bottom lashes from base to tips. Then, starting at the base of your top lashes, sweep the brush through to the tips. Apply over the top of the lashes as well as under to create an extra-voluminous look. Apply additional coats as desired.
Check out these looks using Anastasia Beverly Hills Lash Brag Volumizing Mascara:
01 Coat: Start at the base of the lashes & work through the tips
02 Coats: Work the brush back and forth at the base to create extra volume at the root of the lash
03 Coats: Layer additional coats for desired intensity