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Free standard shipping on any $35 purchase

Sep 22 – Oct 5

Fall Haul

Up to 40% off

Time to refresh your everyday beauty stash.

10% off

when you buy online, pick up in store with code PICKUP24

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Ulta Beauty Rewards™ Credit Card

Get free shipping! Pay with your Ulta Beauty Rewards™ Credit Card at checkout. Offer ends 11.2*

Bring on the beauty

Get everything you love about Ulta Beauty right at your fingertips with our mobile app.

GLAMlab®

New & improved! Virtually try on Beauty Steals, now with enhanced visuals, product education, filters & more.

Beauty to go

Buy online, pick up in store or curbside.

Fall Haul Sale at Ulta Beauty

Our annual Fall Haul sale is back, making it the perfect time to give your beauty stash a refresh! From September 22-October 5, get up to 40% off makeup, hair care, skin care and body care products from your favorite brands, including CereVe, NYX Professional Makeup, Tree Hut, and more. Shop our fall sale and discover your new seasonal favorites in store, online or in the Ulta Beauty app.

Get your fall beauty haul faster with in store pickup

Secure the deals you've been eyeing up and get them quickly with in store pickup. Create your order on ulta.com or in the app, select "Pickup" and your order will be ready in two hours or less (when ordered by 6PM local time). Learn more about store pickup or find a participating store near you to get started.

Discover beauty trends & buying guides for shopping inspiration

Make your shopping list this season by checking out Ulta’s Discover Buying Guides. Our guides feature the best Korean skincare products, back to school beauty essentials, how to get shiny hair, and more.

Find your perfect shade online

Looking at a product but not sure of your shade? Get your perfect foundation or concealer match online with our Shade Finder tool. Try on makeup before you buy it with GLAMlab®, our virtual try-on tool. Simply snap a selfie and browse through dozens of makeup products to find shades that suit you best.

Earn points on your Fall haul with Ulta Beauty Rewards

Get rewarded for your Fall beauty haul by signing up to become an Ulta Beauty Rewards member. Ulta Beauty Rewards members earn points on every purchase, and those points can be redeemed towards future products and beauty services.

Sign up for Ulta Beauty emails and text messages

Stay in the know on the Fall Haul Event and other Ulta Beauty deals by signing up for emails and text messages. For even more exclusive content and offers, download our free app.