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IT Cosmetics Your Skin But Better Foundation + Skincare #1
IT Cosmetics Your Skin But Better Foundation + Skincare #1

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IT CosmeticsYour Skin But Better Foundation + Skincare

Sale|Item 2568673

  • 545 people have viewed this in the last 24 hours

sale price $23.00regularly $46.00
    • Deep Cool 59 Your Skin But Better Foundation + Skincare
    • Deep Neutral 58 Your Skin But Better Foundation + Skincare
    • Rich Neutral 53 Your Skin But Better Foundation + Skincare
    • Rich Cool 51.75 Your Skin But Better Foundation + Skincare
    • Rich Warm 51.5 Your Skin But Better Foundation + Skincare
    • Rich Neutral 51.25 Your Skin But Better Foundation + Skincare
    • Tan Warm 42.5 Your Skin But Better Foundation + Skincare
    • Medium Warm 35 Your Skin But Better Foundation + Skincare
    Size:1.0 oz
    • Available to ship
    • See same day delivery eligibility in bag

    Summary

    It's Your Foundation for Better Skin! IT Cosmetics Your Skin But Better Foundation is your lightweight, hydrating foundation with a natural radiant finish that gives you beautiful-looking skin even on the days you don't wear it.

    Features

    • Experience an instantly better-looking complexion and better bare skin in just two weeks with Your Skin But Better Hydrating Foundation + Skincare!
    • This buildable, medium coverage foundation minimizes the look of pores and imperfections while delivering all-day hydration and wear with a natural radiant finish.
    • Suitable for all skin types and infused with hyaluronic acid, aloe vera extract, plus vitamins E & B5, your skin-loving lightweight foundation goes beyond a tinted moisturizer by working behind the scenes as you wear it.
    • After just two weeks, skin looks smoother, skin tone appears more even and skin texture is visibly refined. IT's truly your foundation for better skin - even when you're not wearing IT!
    • IT Cosmetics partners with plastic surgeons and dermatologists to develop skin-loving solutions and clinically tested formulas.

    Benefits

    • Hydrating foundation with buildable, medium coverage
    • Micro-fine pearl powder provides a natural radiant finish
    • Moisturizing hyaluronic acid, aloe vera extract, vitamins E & B5, plus hepes acid for gentle exfoliation

    Research Results

    • Better Skin in 2 Weeks! 7 out of 10 say skin looks smoother*
    • Evens appearance of skin tone**
    • Visibly refines skin texture**
    • *Results based on a 2-week consumer study
    • **Results based on a 2-week clinical study
    • If deciding between two shades you think most closely match your skin tone, choose the lighter shade.
    • Shake bottle well and apply 1-2 pumps to clean skin using your Heavenly Skin Skin-Smoothing Complexion Brush #704.
    • For best results, start at the center of your face and blend outward.

    Beauty Tip: Need fuller coverage for targeted areas of your face? Use Bye Bye Under Eye Full Coverage Anti-Aging Waterproof Concealer to instantly cover acne scars, dark under-eye circles and other skin imperfections.

    This brand is excluded from most Ulta Beauty coupons.

    See brand eligibility details

    Free gift with purchase

    IT Cosmetics Free 3 Piece Gift with $50 brand purchase Free 3 Piece Gift with $50 brand purchase
    Online only

    Free gift with purchase

    Online Only Free 3 Piece Gift with $50 IT Cosmetics purchase (valid thru 2/3/25 or while quantities last)

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    Review Snapshot

    by PowerReviews

    2201 ReviewsWrite a Review
    84%
    of respondents would recommend this to a friend
    Ratings Distribution
    Pros
    734Feels Great on Skin
    698Easy to Use
    658Good Color Coverage
    506Good for Skin
    429Good Texture
    Cons
    189Product Transfers
    130Not Effective
    113Poor Texture
    99Not Right for Skin Type
    59Product Scent
    Best Uses
    2Everyday
    2Everyday
    1Light To Medium Coverage
    1Daily use.
    1Daily use
    Describe Yourself
    3Dry skin
    1Brand Buyer
    1Fair/Oily Skin
    1Late 20's
    130+
    Most Helpful Positive Review
    Perfect Shade

    It is often hard for me to find a shade of foundation that truly matches my multi ethnic skintone. Not to mention I have super sensitive skin and as I get older (I'm 39) I need makeup that isn't so drying. Many warm tones tend to have too much of a red or orange undertone but this one, number 44, wo...

    Versus
    Most Helpful Critical Review
    Not for me

    The coverage was barely there. The pump was broken (foundation shot out the side of the nozzle which was cracked at the seam) it was just messy and disappointing. I got it thinking it would be a good fit for my combination skin but its a no for me.

    651 results

    Best foundation ever!

    Submitted 29 days ago

    By L.P

    From Kansas city

    I'm obsessed with this foundation! You don't feel like you are wearing anything! It's life changing!

    Bottom Line Yes, I would recommend to a friend

    Was this review helpful to you?
    Watery AND cakey

    Submitted 2 months ago

    By Sara

    From NC

    This is actually a first… I've never experienced a foundation that manages to be extremely watery, yet also cakey at the same time. Unsure what kind of mystery this is, because it's certainly not a good one. Color was also extremely off and orange. Also more on the natural matte side, NOT radiant like it says.

    Was this review helpful to you?
    Love love love!

    Submitted 2 months ago

    By Snhzzz

    From Philadelphia

    This foundation does exactly what it says," Your skin but better". Absolutely love this foundation.

    Was this review helpful to you?
    Not for oily skin or sensitive skin

    Submitted 2 months ago

    By Tina

    From Riverside, California

    I wanted to try a light product, but once i applied it, it was a weird textire. I already have oily skin so it made my face very shiny, which was not what i wanted. It also made me break out terribly and unfortunately cause scars on parts of my face.

    Was this review helpful to you?
    I KEEP BUYING THIS ITEM AGAIN AND AGAIN!

    Submitted 2 months ago

    By CARLA

    From LINTON, IN

    I ABSOLUTELY LOVE THIS PRODUCT!! I FEEL AS THOUGH I HAVE NOTHING ON MY FACE AT ALL !

    Bottom Line Yes, I would recommend to a friend

    Was this review helpful to you?