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It CosmeticsHeavenly Skin Skin-Smoothing Complexion Brush #704

It Cosmetics

Heavenly Skin Skin-Smoothing Complexion Brush #704

Item 2506227

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Discover how Great Brushes Give You Great Skin with this truly revolutionary, skin-smoothing brush from IT Cosmetics! Featuring patent-pending Heavenly Skin hair infused with anti-aging collagen, silk, peptides, niacin and antioxidants, the innovative brush technology instantly improves the look of your skin upon application - and delivers beautiful results every time. Pair it with your favorite skincare, color-infused skincare powders, solid serum foundations and complexion products, and experience how the custom-cut, angled brush head does the work for you, optically blurring away the appearance of lines, pores and imperfections for an airbrushed, flawless finish. Developed with plastic surgeons, this game-changing brush is cruelty-free and pro-hygienic for even the most sensitive skin types!

Click here to learn more about IT Cosmetics' Heavenly Skin Skin-Smoothing Complexion Brush #704!

Buff your favorite skincare and makeup onto skin using circular motions for beautiful, skin-smoothing results.

Beauty Tip: To extend the life of your brush and ensure your most flawless application, use Brush Bath once a week to cleanse and condition.

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsHeavenly Skin Skin-Smoothing Complexion Brush #704
 
4.3

(based on 170 reviews)

85%

of respondents would recommend this to a friend.

Pros

  • Soft (146)
  • Applies evenly (134)
  • High quality (127)
  • Smooth finish (117)
  • Easy to clean (92)

Cons

  • Wastes make up (24)
  • Uneven application (14)
  • Causes streaks (8)
  • Feels rough on skin (4)
  • Poor quality (3)

Best Uses

  • Liquid (76)
  • Multi-use (76)
  • Highlighting & contouring (31)
  • Powder (29)
  • Travel (12)
    • Reviewer Profile:
    • Brand buyer (94), Budget shopper (52)

Reviewed by 170 customers

Displaying reviews 1-10

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5.0

This brush is a must

By Heather

from Chandler, AZ

About Me Brand Buyer

Verified Buyer

Pros

  • Applies Evenly
  • Cruelty-Free
  • Easy To Clean
  • High Quality
  • Smooth Finish
  • Soft

Cons

    Best Uses

    • Liquid
    • Multi-Use

    Comments about It Cosmetics Heavenly Skin Skin-Smoothing Complexion Brush #704:

    I use this brush with my confidence in a compact foundation from It Cosmetics. I am very glad I splurged for the brush as the application is so much better without wasting product. This brush is designed to be used with liquid and cream foundations and liquid and cream blush or bronzer. It is not for anything that is in powder form. I don't usually buy expensive brushes but this one was worth the money.

     
    5.0

    Great tool for a smooth finish

    By BeachGirl83

    from Ohio

    Comments about It Cosmetics Heavenly Skin Skin-Smoothing Complexion Brush #704:

    I was hesitant to pay this much for one brush, but I had a coupon so I took the plunge. I have always used my hands to apply my BB and CC cream foundation in the past, but found that I have never been able to achieve a look that appears flawless. This brush has given me the perfect tool to achieve the results I wanted...light, airy and very natural with just the right amount of coverage. I am very happy with this purchase.

     
    5.0

    Complexion Brush

    By Jill

    from Pensacola, FL

    About Me Brand Buyer

    Verified Buyer

    Pros

    • Applies Evenly
    • Cruelty-Free
    • Easy To Clean
    • High Quality
    • Smooth Finish
    • Soft
    • Versatile

    Cons

      Best Uses

      • Multi-Use

      Comments about It Cosmetics Heavenly Skin Skin-Smoothing Complexion Brush #704:

      I first became aware of this brush when I went into an Ulta Store in California. I asked the clerk for info on IT makeup and she offered to show me how it looks. She used this brush and the makeup went on evenly with very little product used. Loved it then, but waited until I returned to Florida to purchase the brush! I absolutely love it.

       
      5.0

      Love the brush and applies the foundation perfectly

      By Rad

      from Springfield, Missouri

      About Me Budget Buyer

      Verified Buyer

      Pros

      • Applies Evenly
      • Easy To Clean
      • Soft

      Cons

        Best Uses

        • Multi-Use

        Comments about It Cosmetics Heavenly Skin Skin-Smoothing Complexion Brush #704:

        I find the brush very easy to use and clean.

         
        2.0

        Would not buy again

        By Kristytxs

        from Texas

        About Me Brand Buyer

        Verified Buyer

        Pros

        • Soft

        Cons

        • Uneven Application
        • Wastes Make Up

        Best Uses

        • Liquid

        Comments about It Cosmetics Heavenly Skin Skin-Smoothing Complexion Brush #704:

        Used it with the compact foundation, wastes makeup. It is no better than any other brush.

         
        5.0

        My absolute favorite makeup brush

        By Jenn

        from Aiken, South Carolina

        Verified Buyer

        Pros

        • Anti aging benefits
        • Applies Evenly
        • Cruelty-Free
        • Easy To Clean
        • High Quality
        • Smooth Finish
        • Soft
        • Versatile

        Cons

          Best Uses

          • Creams
          • Liquid
          • Moisturizers
          • Multi-Use

          Comments about It Cosmetics Heavenly Skin Skin-Smoothing Complexion Brush #704:

          I use this brush daily to apply my moisturizer. I also use it to apply my it cosmetics foundation.

          (1 of 1 customers found this review helpful)

           
          5.0

          My fav foundation brush

          By Kool Karen

          from Chesterfield, MI

          Verified Buyer

          Pros

          • Applies Evenly
          • Easy To Clean
          • High Quality
          • Soft
          • Versatile

          Cons

            Best Uses

            • Highlighting & Contouring
            • Liquid
            • Multi-Use

            Comments about It Cosmetics Heavenly Skin Skin-Smoothing Complexion Brush #704:

            I use this brush to smooth out my confidence in cream foundation by IT.. love this brush as I do all the IT brushes!

             
            5.0

            I would buy this product again.

            By Jodie

            from Conway, SC

            About Me Budget Buyer

            Verified Buyer

            Pros

            • Applies Evenly
            • High Quality
            • Smooth Finish
            • Soft

            Cons

              Best Uses

              • Liquid
              • Multi-Use

              Comments about It Cosmetics Heavenly Skin Skin-Smoothing Complexion Brush #704:

              I use this brush to apply foundation. I love this brush, but it's kinda expensive.

              (1 of 1 customers found this review helpful)

               
              5.0

              Makes Applying my It Cosmetics CC Cream a Snap!!

              By Jen

              from El Monte

              About Me Brand Buyer

              Verified Buyer

              Pros

              • Applies Evenly
              • Easy To Clean
              • High Quality
              • Smooth Finish
              • Soft

              Cons

                Best Uses

                • Liquid

                Comments about It Cosmetics Heavenly Skin Skin-Smoothing Complexion Brush #704:

                Love, love this brush! Makes my CC cream go on with a flawless finish and feels great on my sensitive skin!

                (1 of 1 customers found this review helpful)

                 
                5.0

                Best Brush Ever

                By Mrsc

                from Nevada

                About Me Budget Buyer

                Verified Buyer

                Pros

                • Applies Evenly
                • Cruelty-Free
                • Easy To Clean
                • High Quality
                • Smooth Finish
                • Soft
                • Versatile

                Cons

                  Best Uses

                  • Highlighting & Contouring
                  • Liquid

                  Comments about It Cosmetics Heavenly Skin Skin-Smoothing Complexion Brush #704:

                  Works well pricey but worth every penny

                  Displaying reviews 1-10

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                  Q&A

                  Product Q&A

                  Ask a question

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  13 Questions | 13 Answers
                  Displaying questions 1-10Previous | Next »
                  • Q:

                    Does this brush have to be replaced every so often due to anti-aging products being used up?
                    Asked on 2/3/2018 by Shari from TX

                    1 answer

                    • Brand Expert

                      A:

                      Hi there, thanks for reaching out! The skincare and anti-aging benefits in the Heavenly Skin brushes are permanently infused into the bristles, so even as you use IT and wash IT, these benefits do not leave! XOXO

                      Answered on 2/6/2018 by Brand Expert from IT Cosmetics
                  • Q:

                    What is the difference in this brush and the Airbrush Complexion Perfection Brush #115? Is one better than the other when applying foundation?
                    Asked on 12/22/2017 by Beauty NC from undisclosed

                    1 answer

                    • Brand Expert

                      A:

                      Hi there, thanks for reaching out! The Heavenly Skin Skin-Smoothing Complexion Brush #704 is part of our Heavenly Skin Collection, which features bristles infused with skincare including silk, niacin, anti-oxidants, and peptides. These brushes also feature weighted handles and custom cut synthetic bristles. The Airbrush Complexion Perfection Brush #115 features a weightless handle, just like all of our Airbrush brushes. Both brushes will give similar results, however IT is up to you as to which you prefer to use! XOXO

                      Answered on 12/22/2017 by Brand Expert from IT Cosmetics
                  • Q:

                    What's the difference between brush 301 and 704?
                    Asked on 7/23/2017 by tngal from undisclosed

                    1 answer

                    • Brand Expert

                      A:

                      Hi there, thank you for reaching out to IT! The Velvet Luxe Plush Foundation Brush #304 is a paddle style brush head and is densely packed to deliver full coverage. This is part of the Velvet Luxe Collection which features optical blurring synthetic bristles for an airbrushed finish. The Heavenly Skin™ Skin Smoothing Complexion Brush #704 is part of the Heavenly Skin Collection and features skincare infused into the bristles! IT contains niacin, silk, antioxidants, and peptides which are permanently infused, so even when you wash IT, these benefits remain! This brush features an angled custom cut to easily apply product to the natural contours of the face. We hope this information is helpful! XOXO

                      Answered on 7/24/2017 by Brand Expert from IT Cosmetics
                  • Q:

                    How do you clean the #705 Geavenly Brush? I'm afraid to try for fear of removing the stuff that's built into the brush or changing the consistency of the brush.
                    Asked on 7/15/2017 by Lakegirl from Michigan

                    1 answer

                    • Brand Expert

                      A:

                      Hi there, thank you for reaching out to IT! We recommend quick spot cleaning your brush using Brush Bath! To use, spray the bristles and rub onto a dry paper towel to remove any product and color. IT is important to additionally deep clean your brush to maintain the lifespan of it. For this, use warm water and mild baby shampoo to thoroughly clean the bristles. Repeat until the root of the bristles is clear of all built up product and color. Allow to dry completely overnight as well before use of IT again! XOXO

                      Answered on 7/18/2017 by Brand Expert from IT Cosmetics
                  • Q:

                    Can this brush be used for only applying serums and moisturizers to buff them into the skin, therefore, not using mh fingers? If not, which iT brush would it be? TY.
                    Asked on 6/9/2017 by Sable60 from Cuyahoga Falls, Oh.

                    1 answer

                    • Brand Expert

                      A:

                      Hi there! Thank you so much for reaching out. You can use the 704 brush to apply your cream or liquid foundations as well as any skincare. IT is all up to you! We hope this helps! XOXO

                      Answered on 6/10/2017 by Brand Expert from IT Cosmetics
                  • Q:

                    Can you use this brush for IT Your Skin But Better CC+ Airbrush Perfecting Powder SPF50? Can you recommend any Heavenly Skinbrush for this IT powder?
                    Asked on 5/9/2017 by Ireneal from Maple Grove, Mn

                    1 answer

                    • Brand Expert

                      A:

                      Hi there, thank you for your question! The Heavenly Skin Skin-Smoothing Complexion Brush #704 will be too dense and small to apply CC+ Airbrush Perfecting Powder. We recommend using a large fluffy powder brush to apply IT for a sheer but buildable veil of coverage to set your makeup. We love using the Airbrush Powder Wand Brush #108. You can shop IT through the link below! XOXO

                      http://www.ulta.com/airbrush-powder-wand-brush-108?productId=xlsImpprod11061086&sku=2274465&_requestid=3501118

                      Answered on 5/10/2017 by Brand Expert from IT Cosmetics
                  • Q:

                    How should this brush be cleaned so as not to deplete the antioxidents infused in the bristles?
                    Asked on 5/8/2017 by GL from Baytown, TX

                    1 answer

                    • Brand Expert

                      A:

                      Hi there, this is a great question! We suggest doing a deep clean of brushes every other week at least, this will keep your brushes in the best shape possible! You can do this by using warm water and baby shampoo and just swirling the bristles in that. Make sure you keep them pointed down as to not get any water into the base of the brush! Then just lay IT flat to dry. In between deep cleans a great option is our Brush Bath which you can check out using the link below. Just a quick spray and IT dissolves makeup immediately and wipes right off! Hope this helps. XOXO

                      http://www.ulta.com/brush-bath-purifying-brush-cleaner?productId=xlsImpprod12391015

                      Answered on 5/8/2017 by Brand Expert from IT Cosmetics
                  • Q:

                    How does this brush compare to the #7 dual ended brush? Marketing makes it seem like this brush is better for the confidence in a compact, but I like the dual ended brush..please help!
                    Asked on 4/10/2017 by Bonnie

                    1 answer

                    • Brand Expert

                      A:

                      HI there, thanks for your question! The Heavenly Skin Skin Smoothing Complexion Brush #704 was designed for Confidence in a Compact. The brush head is the perfect size to fit easily inside the compact. IT features an angled, flat top brush head to give an even, full coverage, smooth application with the unique texture of this foundation. IT is solid in the compact, but melts with the warmth of the skin to transform into a weightless serum finish. The brush truly does all the work for you! If you have the Heavenly Luxe Complexion Perfection #7 Brush, absolutely use IT and see how it works with your application of Confidence in a Compact! XOXO

                      Answered on 4/11/2017 by Brand Expert from IT Cosmetics
                  • Q:

                    Hi. I'm interested in finding an alternative to the Heavenly Skin Skin-Smoothing Complexion Brush #704 to use with my Confidence In A Compact foundation. I was looking at the Airbrush Serum Foundation Brush #131 and Airbrush Complexion Perfection Brush #115. What are the similarities, if any and differences to the 704? Which would be the best for that serum foundation for a medium-full / buildable coverage?
                    Asked on 3/27/2017 by fvzi from New York, NY

                    1 answer

                    • Brand Expert

                      A:

                      Hi there, thanks for your question! The brush most comparable to the Heavenly Skin Skin-Smoothing Complexion Brush #704 is the Airbrush Serum Foundation Brush #131. IT is most similiar in size and is densely packed to apply foundation with full coverage. The Heavenly Skin brush is permanently infused with skin care ingredients into the bristles so as you apply, you are smoothing on good for you, skin loving, anti-aging benefits. The Airbrush Serum Foundation Brush #131 is super lightweight and features synthetic bristles. You can try IT out in store at your local Ulta! XOXO

                      Answered on 3/28/2017 by Brand Expert from IT Cosmetics
                  • Q:

                    How don you suggest doing a "deep clean" of this brush?
                    Asked on 3/19/2017 by Momo from Trenton, MI

                    1 answer

                    • Brand Expert

                      A:

                      Hi there, thanks for your question! For a deep clean, we suggest using a mild baby shampoo and warm water to cleanse the bristles. Be sure to rinse again with warm water and towel dry. Allow to dry completely overnight before use of IT again. For a quick clean, use Brush Bath in between your deep cleanings. Spray it onto the bristles and rub onto a dry paper towel until the brush is clear of product or color. This formula is fast drying, so you can get right back to using your brush! XOXO

                      http://www.ulta.com/brush-bath-purifying-brush-cleaner?productId=xlsImpprod12391015

                      Answered on 3/20/2017 by Brand Expert from IT Cosmetics
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