Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
In stock and ready to ship
Usually ships out in 1-2 days
Earn points on this purchase.
Summary
Find couture in your every day with Juicy Couture Viva La Juicy Eau de Parfum that is a playful, sweet floral fragrance with a delectable dry-down of creamy vanilla caramel and sensual amber. Vibrant berries, sweet honeysuckle and a pucker of mandarin are liquid luxury for the life of every party.
Features
- The original Viva La Juicy is made for any occasion, day or night, when you want to be unforgettable.
Fragrance Family
- Amber
- Fruity
Key Notes
- Top - wild berries, mandarin
- Middle - honeysuckle, gardenia, jasmine
- Base - amber, caramel, vanilla, sandalwood, praline
Apply to pulse point areas where your skin is the thinnest: wrist, neck, behind ear, inside elbow and behind knee.
Shipping Restrictions : This item cannot be shipped via air.
This brand is excluded from most Ulta Beauty coupons.
Free gift with purchase
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Questions
Ask a QuestionQ&A
Showing 1 out of 1 Questions
- Q
is this purfume sweet smelling ?
- Asked by jess
- Verified Reply - Staff ExpertYes, it is a floral fruity scent that features notes of wild berries and juicy mandarin followed by honeysuckle, gardenia, and jasmine. Viva La Juicy Eau de Parfum Spray by Juicy Couture finishes with notes of amber, caramel, vanilla, sandalwood, and praline.Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 433Anytime
- 246Daily Use
- 199Signature Fragrance
- 139Evening
- 138Special Occasions
Describe Yourself
- 234Classic Style
- 214Natural Style
- 108Adventurous Style
- 2Parent of Two or More Children
- 1Fun-loving, outgoing, & like to dress well.
Fragrance Type
- 1823Floral
- 1294Citrus/Fruity
- 426Fresh/Aquatic
- 347Powdery
- 285Sweet
Most Helpful Positive Review
Absolutely love it!
I can't stop sniffing my wrist just because this perfume is too good. It's yummy, beautiful, floral and fruity with a sweet background. I'm not a fragrance expert, not sure hw to put into words, but this one makes me feel pretty.
Most Helpful Critical Review
I would not buy it again
I like the smell of this perfum, only down side is that it does not last long. I feel like it lasts in me around 3 hours total. And is pretty expensive.
3867 results
Sugary-Sweet and Nostalgic
[I received this product in exchange for my honest review] This Gold Couture has such a nostalgic, Y2K vibe to me, recalling the original Viva La Juicy, but also fits in the current super-sweet, foody gourmand trends. It's a slightly fruity, caramel and vanilla scent with medium projection and long lasting sweetness. It's not the most elegant and complex scent, but it versatile and fun and comes in a wonderfully over-the-top bottle.
Classy and elegant
I've been wearing it every time I go out, since I received it. It's a very classy and elegant scent. It reminds me of the times when I would wear Chanel perfume, and have older female college professors compliment it, this perfume gives me the same vibes. The bottle itself is also very beautiful, fancy, elegant and classy. I really enjoy the bottle design. It adds to the classy vibes and classy experience! "Top notes of Mandarin & Wild Berries; mid notes of Honeysuckle, Jasmine & Gardenia; finish of Amber, Carmel Woods, Vanilla, Sandalwood & Praline." I notice the mandarin and floral scent, but definitely not the rest of this. It has a slightly strong alcohol smell. I really wanted to like this more than I did! It also doesn't seem to hold very well nor be long lasting. Once I put it on I don't notice the scent again. However I will continue to wear it, continue to try to identify the scents, and update my review if anything changes.

Would definitely get it again
I love the way its smells. Unfortunately, so do my daughters who continue to take it from me lol. I will definitely be buying another bottle when it runs out. I also loved how pretty the bottle was.
Warm yet feminine
[I received this product in exchange for my honest review] This fragrance surprised me! Normally I prefer clean, fresh, floral fragrances so such a warm scent was outside of my usual. I worried it would be too "grandma-y" but once I put it on, it transformed into this lovely, complex fragrance, still light and feminine while warm with notes of caramel. It's not too powerful, rather it's a fragrance to be "discovered" rather than have your presence announced to the entire room. The bottle is very sturdy, nicely heavy, and feels expensive. It smells amazing and I have been reaching for it frequently!

Cute and classy scent used for everything
[I received this product in exchange for my honest review] This scent can be smelt from a far distance. It has an amazing smell and very versatile. The bottle is so cute and classy. I love how it's packaged and the colors chosen for this bottle.
