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Summary
Laura Mercier's Pure Canvas Primer Hydrating smoothes skin for even makeup application and plumps the skin to improve the look of fine lines and wrinkles.
Benefits
- Plumps & smooths skin: Instantly reduces the appearance of fine lines & wrinkles
- Feels weightless on skin
- 12-hour extended wear: Helps makeup stay vibrant & fresh up to 12 hours
- Provides a hydrated, natural finish
- 24-hour hydration: Provides long-term hydration to protect skin's barrier function instantly & overtime
Features
- Over 85% skincare ingredients
- Helps prevent oxidation of foundation
Key Ingredients
- Glycerin attracts moisture to the skin for flawless makeup application
- Skin Perfecting Complex: An exclusive blend of rose extracts that work to moisturize, protect & smooth skin
Item 2624763
Apply after skincare. Gently massage a dime-sized amount onto skin with fingertips. Follow with tinted moisturizer or foundation.
Water (Aqua/Eau), Glycerin, Butylene Glycol, Caprylic/Capric Triglyceride, Pyrus Malus (Apple) Fruit Extract, Isododecane, Neopentyl Glycol Diheptanoate, Ppg-51/SMDI Copolymer, Rosa Centifolia Flower Extract, Rosa Multiflora Fruit Extract, Rhododendron Ferrugineum Extract, Sea Water (Maris Aqua/Eau De Mer), Phenoxyethanol, Polyurethane-35, Sorbeth-30 Tetraisostearate, Ammonium Acryloyldimethyltaurate/Vp Copolymer, Ethylhexyl Olivate, Dipropylene Glycol, Linoleic Acid, Phospholipids, Phytosterols, Sorbitan Sesquiisostearate, Acrylates/Beheneth-25 Methacrylate Copolymer, Xanthan Gum, Ppg-8-Ceteth-20, Glyceryl Acrylate/Acrylic Acid Copolymer, Sodium Hydroxide, Squalane, Methylpropanediol, Tetrasodium Edta, Sodium Citrate, Citric Acid, Caprylyl Glycol, Mica, Phenylpropanol. May Contain/Peut Contenir (+/-): Iron Oxides (Ci 77491, 77492, 77499).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
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Ratings Distribution
Most Helpful Positive Review
Great for fine lines. Best Primer ever, nothing compares.
Pics are of freshly washed face w/ a simple skincare routine prior - Witch Hazel toner, Hyaluronic Acid (just water, HA and preservative). I did not put on my usual moisturizer w/ chemical sunscreen b/c I wanted to show you the effect on a basically almost clean slate. I wanted it to be as simple as...
Most Helpful Critical Review
Not my favorite Laura Mercier product 🫤
After using this product, I didn't really like it. At first it felt promising during application, but throughout the day it caused my skin to produce excess oil. I also noticed that it made my pores look huge. I had high expectations as I've ever had any issues with the brand, but I just don't think...
181 results
All time favorite primer!
Verified Reviewer
Submitted as part of a free sample program
Reviewed at

All time favorite primer! This primer is extremely hydrating and keeps my makeup lasting all day. Being a flight attendant, the air really dries out my skin! This primer not only has made a huge impact in the hydration of my skin but also has my makeup looking great after a 10 hour workday. Would definitely recommend!
Hydration is so nice, I had to use it twice!
Verified Reviewer
Submitted as part of a free sample program
Reviewed at

I don't use primer often, but this was very hydrating and felt good going on. In the cold, dry Winters, hydration is key to success with foundation and facial makeup. I loved how smooth it made my complexion. I'd recommend it and will use it in the future.

New addition to my makeup routine
Verified Reviewer
Submitted as part of a free sample program
Reviewed at

This product was definitely moisturizing and didn't leave my skin feeling oily. I rub it in then apply my makeup and it lasts for the majority of the day. I would definitely recommend.
Great product
Verified Reviewer
Submitted as part of a free sample program
Reviewed at

Dries nicely into the skin and doesn't leave me oily by the end of the day.
Excellent product!
Verified Reviewer
Submitted as part of a free sample program
Reviewed at

I tried this product under my daily sunscreen and foundation. I loved it because it is a gel/cream hybrid and it really smooths the skin texture. I used it only in certain areas such as around my nose area and on my chin where my pores appear larger. I think if you use it all over your face it won't last very long because the tube is surprisingly small.