PersonaIdentity 2 Eyeshadow Palette

Benefits

• Buttery, buildable formula as original Identity Palette
• Twelve vivid shades, including five buttery mattes & seven rich shimmers that deliver an iridescent finish - no wet brush needed & never streaky
• Versatile enough for everyday looks, date-night drama, and everything in between!
• Travel-friendly palette

Shades

• Limitless: (true black matte)
• Confident: (rich purple shimmer)
• Independent: (gunmetal blue shimmer)
• Brave: (warm medium brown matte)
• Driven: (emerald shimmer)
• Loyal: (warm soft brown matte)
• Resilient: (bronze shimmer)
• Unique: (rich gold shimmer)
• Kind: (pale nude matte)
• Empowered: (deep cranberry shimmer)
• Passionate: (light maroon matte)
• Honest: (pearly nude shimmer)

Use "Kind" to set your lids. Use a flat brush to pack on color, whether matte or shimmer. Use a fluffy brush to blend out the harsh edges and a pointed brush to smudge out lower lash line.

Mica, Talc, Ethylhexyl Palmitate Caprylic/Capric Triglyceride Dimethicone, Boron Nitride Lauroyl Lysine Synthetic Fluorphlogopite Zinc Stearate, Silica, Methicone, Calcium Sodium Borosilicate Triethoxycaprylylsilane Phenoxyethanol Potassium Sorbate, Tin Oxide. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891), Red 40 Lake (CI 16035:1), Carmine (CI 75470), Ferric Ammonium Ferrocyanide (CI 77510), Yellow 5 Lake (CI 19140), Chromium Oxide Green (CI 77288).

This brand is excluded from most Ulta Beauty coupons.

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