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Summary
Conscious Beauty at Ulta Beauty™
Let your eyes do the talking with Persona's Identity 2 Eyeshadow Palette. The buttery, buildable formula that made the original Identity Palette a cult favorite and transformed it with bold, vivid colors. Everyday glam. Dramatic, sultry vibes. What's your persona?
Benefits
- Buttery, buildable formula as original Identity Palette
- Twelve vivid shades, including five buttery mattes & seven rich shimmers that deliver an iridescent finish - no wet brush needed & never streaky
- Versatile enough for everyday looks, date-night drama, and everything in between!
- Travel-friendly palette
Shades
- Limitless: (true black matte)
- Confident: (rich purple shimmer)
- Independent: (gunmetal blue shimmer)
- Brave: (warm medium brown matte)
- Driven: (emerald shimmer)
- Loyal: (warm soft brown matte)
- Resilient: (bronze shimmer)
- Unique: (rich gold shimmer)
- Kind: (pale nude matte)
- Empowered: (deep cranberry shimmer)
- Passionate: (light maroon matte)
- Honest: (pearly nude shimmer)
Item 2552772
Use "Kind" to set your lids. Use a flat brush to pack on color, whether matte or shimmer. Use a fluffy brush to blend out the harsh edges and a pointed brush to smudge out lower lash line.
Mica, Talc, Ethylhexyl Palmitate Caprylic/Capric Triglyceride Dimethicone, Boron Nitride Lauroyl Lysine Synthetic Fluorphlogopite Zinc Stearate, Silica, Methicone, Calcium Sodium Borosilicate Triethoxycaprylylsilane Phenoxyethanol Potassium Sorbate, Tin Oxide. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891), Red 40 Lake (CI 16035:1), Carmine (CI 75470), Ferric Ammonium Ferrocyanide (CI 77510), Yellow 5 Lake (CI 19140), Chromium Oxide Green (CI 77288).
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