Rated 4.4 out of 5 stars
Most Helpful Positive Review Honest Review
I like to look up different fragrances & read about them, so when I go to the store I can see if they smell how I imagined. Many people were raving about this fragrance, even saying it was a dupe for MFK's Baccarat Rouge 540, which is a $300 bottle of perfume. I thought that was an impressive reputation, so I went to Ulta to try it out.
My final thoughts: I like it! Keep in mind when you read reviews that everyone's skin chemistry is different, so this fragrance could be fantastic on some & a disaster on others. My advice, do what I did & try it for yourself(ON YOUR SKIN) at the store. At first when I tried it on, I did NOT like it. It was strange, & seemed as though it wasn't going to sit well on me. I let it dry down, and THEN I understood the craze. This scent is so different and exciting. It's sweet, but also kind of fresh/woodsy? I'd also say this fragrance is almost unisex. There's a masculine quality to it, which I think is due to the cashmere base note. It's a more sophisticated fragrance than others in her collection so I see it on someone 18+. It is a strong scent, so I can see how someone who doesn't like the smell can find it nauseating. Even hours after I've put it on, I can still smell it intensely, & I only did one spray. Overall, I like it much better now hours later than when I initially sprayed it. It dries down to that rich, sweet scent you're expecting. The coconut(which I normally hate) is surprisingly well done, not overpowering/obnoxious at all. Whipped cream, vanilla, and cashmere are the dominant notes on me. Overall, I give this fragrance a 7 out of 10. I really like it, but I don't love it. It's definitely unique but also not for everybody. If I had to describe it, I'd say it's a "Sugary woodsy" smell. Has an understated seductiveness to it. Give it a shot! It's interesting at the very least.
Most Helpful Critical Review Disappointed to say the least.
I've been a fan of Ariana's since 2010 and I have genuinely loved every single one of her fragrances released so far. (Ari and SLC are my favorites). When she told us that Cloud was going to have hints of vanilla and coconut, and that it's definitely her favorite fragrance so far, I was SO excited. I couldn't wait to have a new daily perfume. I came straight to Ulta to pick it up and the bottle's design looks a little like something she'd release in 2013, but I knew I'd just have to get past that. Then I sprayed it - It had an OVERWHELMINGLY musky, manly scent. It smells IDENTICAL to when you walk into a store like Hollister or Abercrombie & Fitch and you get a punch of just... a woody/manly smell that's so overpowering you can't even continue shopping. Yet, I still, impulsively purchased the fragrance just because I wanted to love it so much. I'm so sad to say that Cloud is actually my least favorite fragrance of Ariana's when I expected so much more and it to be my most favorite. It doesn't smell anything like coconut, or even vanilla. I returned Cloud shortly after purchasing it, knowing I just really disliked the scent. ☹️♡
Reviewed by 1152 customers Most complimented
Jess from IL
I get so many compliments on this scent. My boss asks me every single time I wear it lol I always tell her the same one as last time. Love it!
Smells like a mall
Opinion from WI
This perfume smells gross, it's like a cluster of smells in one. I don't recommend for anyone older than 13.
My perfect perfume
Fi from New York
This smelly so dreamy. It is my signature scent. It is great for the price. It's my perfect perfume.
If I hadn't thrown the box away, I would have returned this
AL from Kingsland TX
Product is cheap smelling. No testers in store to try
One of my faves by Ari! Highly recommend
Chass from Hillsboro Tx
All of her fragrances smell amazing, but this one is one of my favorites
Kyla from LittleRock, Arkansas
It's a really good scent. I bought the 3.4 ounce and I honestly like it's a creamy coconut smooth smell. It's good for layering also. I would recommend this for a safe blind buy either way I don't think you will be disappointed. I'm almost out of the bottle so I will be repurchasing ASAP.
One of the best and long lasting fragrance!
Rebecca from TX
I have countless people stop me and ask me what I'm wearing. From friends, neighbors, and even grocery clerks, all say it smells wonderful and need to know what it is. It can be hours after putting it on and I will still have people ask. I am not one to douse myself in perfume. The smell is that coconut fruit, yet elegant fragrance ice always been wanting to find!
I would buy this product again and again.
AriGrandeFan from TN
The Cloud perfume is so amazing! It's very dreamy, soft, and airy. I love it even more than Moonlight. (which I recently got as well) The perfume actually came earlier than it was supposed to. Cloud's bottle is so amazing! I love the cloud shaped holder. The circular bottle itself is so cute too. The box is beautiful in ever way as well. The minute I sprayed the perfume I loved it! My sibling and mom like it better than Moonlight too. It smells perfect, with nothing bad about it. It sat on my skin nicely, and I loved every note of it.
My new go to fragrance !!
$ydsmellsogood from Gilroy, CA
Oh I understand the hype of this perfume. I think I saw someone do a review on TikTok about it and they had said that it was the best smelling perfume that they have ever purchased, and I 100% agree. It honestly smells so much better than I expected and isn't similar to anything I've worn before. It has a very unique smell and the first day I wore it out I got like 6 compliments on it!!
arianator from LA
i would describe the scent as sweet and warm. Ofc amazing because it's Ariana duh
Unfortunately I didn't like the scent
Vjnqnathani from Greer, South Carolina
I was really disappointed because I wanted to like this scent so much, especially after reading and watching countless reviews. It's not horrible but to me it just smelled like warm sweet plastic. I felt nauseous after smelling it. I had to return it :/ this scent is not bad but it just isn't for me:
The best perfume ever!
natalie from detroit michigan
This perfume is so mysterious its almost hard to put a finger on what is in the scent. I definitely can smell the lavender and vanilla in this, but VERY slightly. this perfume is not too strong and not too light. I have all of Ariana's perfumes, and I wasn't such big of a fan besides anything but Sweet Like Candy, but this one is just the right amount of sweet. Will buy again and again!!
Ana from Phoenix, Az
I bought this perfume right after rem because i was told by many MANY people that this was her best perfume. I can now agree with that statement. It's just the right amount of sweet and a hint of clean. The fragrance is airy and light. The perfect perfume for casual use.
Smells SO GOOD !
Emilly from California
When i wear this perfume i smell like candy, lavender, and bergamot and i LOVE IT!!!
Best Ariana Grande fragrance from Houston, TX
Okay the packing is just the cutest ever. But aside from that, this is a very beautiful fragrance! It smells so yummy but in a classy way. This has now become my every day scent. It has the same staying power of some of my higher end perfumes as well, definitely recommend for someone looking into a sweet fragrance that has amazing lasting power.
Jackie from Chicago IL
This perfume had so much hype I had to try it out. I really like it. It smells warm and cozy but also sweet but not too sweet.. I don't recommend spraying a lot of this cuz a little goes a long way. The scent lasts forever and is very noticeable. It makes me want to try her other perfumes
good, even for goths
ElderGoth from Omaha
ok to be real here, im goth.
. old goth. im also lazy. hence the lack of any capitalization in this review. I tried this on a whim since kts a great price and even though the esthetic is opposite of anything gothic, I smell AMAAAAAZING. I use dove body wash and lotion. and these all combined keep me smelling amazing all day long. will purchase this forever. also got the moonlight scent to try.
Smells good but last two minutes and is very weak
Emily from New York
It smells really nice but it doesn't last long. I really like the smell but it's so light you can barely smell it and it doesn't last at all. For the price I do not recommend it
Kiki from Pittsburgh
It's such a nice mixture of sweet and sassy. I love it and it lasts such a long time. I've been complimented on it so many times. Highly recommend 🥰🥰
Smells so good
Liz from SC
I wasn't really sure if I'd like this perfume but it's sooo good. It's a sweet, and kind of clean smell that lasts all day. I was so surprised with how long it lasted on me. My mom who is also picky about perfumes loves it too.
My everyday, go to, favorite scent.
Stef from TX
It is amazing. I always get compliments about this scent. It is my everyday, at any occasion. I also love that it kind of smells like cologne but for women!
HD from Orange, CT.
I love this scent so much! I used to always use Black Opium by Yves Saint Laurent, and then I found this and the two scents are nearly indistinguishable from each other in my opinion, so I will always go for Cloud now because it's so much cheaper and a better deal.
I love it, it doesn't love me
jessiooooo from Raleigh, NC
It smells delicious straight out of the bottle. Indeed like a fluffy yummy cloud. But the juice, it dries down to nothing--at least on me. It wears very close to the skin, which I am going to assume is the intent and I prefer something a bit more powerful. I am not giving up, I am going to get some lotion or other item in this scent to see if layering helps. It is possible I am Asmotic to something in the fragrance. On the plus side, I can't smell the lavender. I loathe lavender. What I do smell is the praline. It is youthful, but painfully so. It is a great daytime scent for a person of any age. As for it's alleged similarities to BR 540 I have no idea, but one thing I do know is I love the bottle!
Don't understand the hype
Disappointed from OH
Honestly, I don't understand the hype. Because of corona at Ulta they don't let you spray perfumes, so I took a chance hoping I'd love it like all the reviews say. But Personally I think it stinks. It's really strong and I only sprayed it once but felt the smell lingered around. It smelled familiar, almost like a gross alcohol but I can't put my foot on it. It gave me quite a headache and kinda felt gross every time I sniffed it. I will be returning it today.
This smells terrible!
Sara from Belleville, Illinois
I decided to gamble and order this based off the reviews. Was super disappointed when it came in. Don't waste your money on this.