Product Reviews Rated 4.55 out of 5 stars
197 Reviews
Most Helpful Positive Review I've never loved a blush product more This was the first non-powder blush I have ever used and they have become my most coveted make up items now that I have nearly every shade. Once Pinched and Cinnamon come back in stock, I will be picking those up as well. So here is the deal, a little bit goes a long way. I put a small drop on the back of my hand and use the butt of my beauty sponge to apply it to my cheeks. These blushes are buildable and blend so smoothly into your skin. They look so natural, I am in love. You can also mix the colors to suit you. If you want your blush to pop, just add more until you're satisfied. Once I set my make up, they last all day. I also have enjoyed putting a powder blush on top just for some added "extra-ness" to my make up. My only con is that I would love for them to come out with more colors. Right now, bubbly is my favorite but I've been using these blushes every day since I discovered them.
Most Helpful Critical Review Doesn't Show Up? I tried the blush bomb in the color "pinched" for the first time today, and I have to say I'm super disappointed. I've been using Glossier cloud paint for two years, but decided to give this a try because it's cheaper. The reviews all seemed to point toward this shade as the right one for light skin tones. I applied it after the rest of my base (hyaluronic primer, then serum foundation both from The Ordinary), starting with two drops as others have recommended. Blended with my fingertips and saw zero color. Okay, I tried five more drops -- same thing, zero color on my cheeks. I finally squeezed out a good sized blob and that, too, disappeared as soon as I put it on my skin. What gives?
Reviewed by 197 customers It's Nice for the Price 4
Lollie from N GA mountains
I ordered the color Pinched. It's very subtle, but builds up and blends in well. Lasted on my skin awhile but haven't tried past 5 hours yet or in warm weather. Nice color for fair skin, beginners, elderly because it's very easy to blend out and not get too pigmented on the cheeks. Light application will add some color to the face-- top of forehead, around temples, bridge of nose, etc. Great gentle color for no makeup makeup days.
My new favorite blush product 5
Ashton from North Carolina
This stuff is UNREAL. It is so pigmented and pretty, and it blends like a dream. It completely changed the way I do my makeup; it makes you look so dewy and pretty while still being natural. I got the shade nectar, and I think I'm going to have to get some other shades too!
In love 5
MakeupMama from Texas
I have fair to light skin and I got the shade pinched. It's such a beautiful color and makes my skin look really healthy. I use it under makeup and by itself on my "no makeup makeup" days. Very pigmented.
Soft! 5
EeeBee from California
i.love the feel and look! This was a great buy for me
I have 4 shades and love them all! 5
Kiera Jo from Salt Lake City, UT
Fantastic product. I use these almost every day. I have the shades Pinched, Melon, Bubbly, and Bitten, and they are all great. Very consistent formula, easy to use, affordable, and pretty! I love to mix my own custom shades with them and pair them with lots of other blushes! I also think you get a very generous amount of product--I have used the shade "Pinched" the most and have had it for over a year, and the tube still seems practically full.
Melon 5
Michigan girl from Michigan
I got melon and it totally compares to the rare beauty liquid blush in joy. I love it!!
Nectar 4
Riah from Minnesota
Buildable and cute but it wasn't as peach as I was hoping.
Meh 2
Alli from Jacksonville, NC
It is not very pigmented at all. Also the formula is watery causing my base to move which I don't like.
Love this blush!! 5
ablmhc from Long island, NY
I use a small dot for both my cheeks and blend out with my fingers. Color isn't long lasting in my cheeks. However, I use on bare skin without foundation. Not sure if it would move foundation around.
Doesn't Show Up? 1
Mary from Durham, NC
I tried the blush bomb in the color "pinched" for the first time today, and I have to say I'm super disappointed. I've been using Glossier cloud paint for two years, but decided to give this a try because it's cheaper. The reviews all seemed to point toward this shade as the right one for light skin tones. I applied it after the rest of my base (hyaluronic primer, then serum foundation both from The Ordinary), starting with two drops as others have recommended. Blended with my fingertips and saw zero color. Okay, I tried five more drops -- same thing, zero color on my cheeks. I finally squeezed out a good sized blob and that, too, disappeared as soon as I put it on my skin. What gives?
Great cream blush 5
sljacobi from Elkhorn WI
Beautiful color and super easy to work with
Pinched is super sheer 4
kel from NY
This blend blends beautifully and has an extremely dewy finish, but the color pinched is too sheer for me. I have light-med skin and it doesn't show up unless I put on several thick layers. I do prefer a more heavy blush application so if that's not your thing this may work for you. I just wish it was more pigmented. Formula wise its nice. Don't see it working on oily skin though because of glossy it is. I have combo skin with dry cheeks so it works for me. I think I might pick up a darker shade.
WOW color 5
JB from Nashville
Highly pigmented so little bit does the job. Easy to blend and stays put all day. Comparable to Ulta's cream blush which I also have and use. Great for dry and mature skin. Would buy again
Holy Grail 5
Melissa from St. Louis, MO
This blush in Pinched is my absolute favorite! It goes on with a good but not overbearing amount of pigment, blends out easily, and lasts all day. I also have this in Melon, but with that one I will say less is more.
"Pinched" is great for my fair and warm skin tone 5
Emma from Seattle, WA
I have returned many foundations because they wash me out or are too yellow. I have fair skin with a peachy-pink undertone. Just a drop of this mixed into my L'Oreal True Match Porcelain W01 foundation is perfect for me - no masky look, no washed-out skin, just more of a healthy, even appearance. I can also use it as blush, but I find Stila Convertible Color blush in Gerbera to be slightly easier to use for that purpose. (Note: I also purchased Blush Bomb in Melon and this was a great color, but a bit too intense for me. It might work better if you have warm skin that's medium to dark.)
Love these BUT beware of the color Bitten 5
katiekates66 from Iowa
I love these but the color Bitten (although beautiful) is STRONG and does not "sheer out" as nicely as the other colors. So if you are fair like me, beware! I have mature, dry skin and these look lovely on.
I enjoyed this! 4
jai from chicago
I really enjoyed this product. I like the fact it is translucent but still buildable. I purchased the cinnamon hued option. It gave me a nice subtle glow when I Opt for more Natural looks. I'm a black woman with dark tan skin tone any works perfectly. I'll be trying the berry next! the applicator tube is nice to. it's a squeeze tube, but a lot doesnt come out at onece.
Love this 5
Megsie from Louisiana
The color payoff is great. Easily layers for more pigment but I love using a tiny bit for just a gentle wash of color ! Great, inexpensive product. Highly recommend !
I Want All The Colors!! 5
Anne from Oregon
My favorite liquid blush! Goes on smooth, great color, and doesn't get greasy or smear. After trying one, I plan on purchasing more colors.
beautiful 5
mona from nj
got this based on the recommendation from rachhloves and i love it! a little goes a long way. this stayed on during a sweaty summer day and still looked gorgeous. will probably get more soon.
LOVE 5
Kailxoxo from New York
i think these are great but a little goes a long way!
Really pretty color, decent formula 4
Mandy< 3 from San Francisco
Pinched is a really lovely natural blush color for light or fair skin. The consistency is like a liquid-gel formula and because it's not super thick it spreads really far with just a little tiny bit of product, but in order to get a good color pay off you need to play around with how much to use and whether to build it up with 2 or 3 quick layers. If you want longevity you'll need to apply a couple of layers and definitely set it with powder. However, I do still use it for my no-makeup makeup days. I think that's really where it performs best.
Too sticky 2
PZ from Florida
I am olive complexion so I didn't shop my skin. For reference and Mac on an NW 25.
Will never use another blush 5
Megan from IL
The best
beautiful formula, interesting colors 5
Jess from Findlay, OH
I initially bought Pinched, didn't use it much because I thought it pulled a bit too yellowy/orange on me. Recently purchased Melon. and mixed with Pinched it's my absolute perfect sun-kissed blush look. The formula is thin and bendable, and it doesn't really stay tacky once it dries down.