Hair Treatments

Your hair works hard. Moisturize,
smooth and protect it with these.

This month’s Hair Heroes is Hair Treatments. Discover our six product picks to help you achieve your hair goals. This month’s Hair Heroes is Hair Treatments. Discover our six product picks to help you achieve your hair goals.

all about
hair treatments

Masks, serums and sprays—here's the
411 for achieving your hair goals.

Laura Gunter, Design Team Stylist

Tips of the Trade

Laura Gunter, Design Team Stylist

Fine and medium hair types seek protein-based hair masks for strength, while coarse and curly hair types crave moisturizing masks.

To nourish dry, frizzy locks, use a dime size of hair oil or serum, starting at the ends and working through damp or dry hair.

Leave-in sprays shield hair from heat styling and UV damage while adding moisture back into the hair.

Bring back moisture

Coco & Eve

Like A Virgin Super Nourishing Coconut & Fig Hair Masque

Why it’s our hero

Take a (permanent) vacation from dry hair. Try ultra-hydrating coconut oil, detangling fig essence and a tropical scent to give you major beach vibes.

How to use

After shampooing, work through towel-dried hair. Leave for 10 minutes, rinse and style as usual.

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Turn up shine

Macadamia Professional

Essential Repair Daily Deep Conditioner

Why it’s our hero

Damaged hair is dull hair. Protect your strands with Macadamia oil. It’s rich in fatty acids to preserve shine and softness. Bonus: it’s color-safe and gentle enough to use daily.

How to use

After shampooing, work it through the ends and mid-lengths. Wait 30 seconds and rinse.

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Strengthen with ceramides


Extreme Anti-Snap Anti-Breakage Leave-in Treatment

Why it’s our hero

Put the freeze on friction. Ceramides, protein and lipids flatten cuticles so styling tools glide through easily for less breakage. (May the rest of your day go this smoothly.)

How to use

After shampooing and conditioning, apply to damaged hair or use all over. Leave in and style as usual.

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Boost between washes


Antisocial Overnight Bond Building Dry Hair Mask

Why it’s our hero

Perfect for those who crave deep conditioning without the hassle of a wash (read: everyone). Spray on dry hair to repair bonds, soften strands and add shine for second-day style that’s even better than the first.

How to use

Spray on and brush through before going to bed. Comb out when you wake-up—easy, no-rinse nourishment.

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Smooth split ends

Alterna Caviar

Anti-Aging Restructuring Bond Repair 3-in-1 Sealing Serum

Why it’s our hero

Signed, sealed, (hair goals) delivered. Caviar extract seals cuticles to smooth and prevent split ends—no tracking number required.

How to use

Work through dry or damp hair as a leave-in or finisher. For a deeper dose of benefits, add a few drops to your conditioner, leave for 3 minutes and rinse.

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Protect from heat

Bumble and Bumble

Hairdresser’s Invisible Oil Primer

Why it’s our hero

Long on benefits, light on your hair. Soften, tame, detangle, protect from heat and shield from UV without residue to weigh you down.

How to use

On wash days, spray through damp clean hair and style as usual. Between washes, spray as needed to refresh.

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Unmask your hair goals

Overheated, over-styled or overworked? Moisturize, strengthen and smooth your hair with a custom deep conditioning treatment.

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Good hair day, every day

Get the right routine for you.

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Hair Influencer of the Month

Kayla Hagey | @kaylahagey

Beauty YouTuber Kayla Hagey talks through our Hair Heroes and how they helped her transform her dry, damaged hair for the new year.