We’re all due for some new. That includes your hair, too. Adding in a new product
or two can reenergize your routine—and your look.
Ulta Beauty Design Team Member
It’s a myth that hair gets bored of products, but your hair does change over time. Weather, chemical processing, aging and health all affect your hair’s response to products. Limp curls, brittle ends or an itchy scalp are signs it's craving something new.