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Conscious Beauty at Ulta Beauty™
- Sustainable Packaging Brand
Matrix Keep Me Vivid Sulfate-Free Shampoo uses the latest sulfate-free technology gently cleanses to maintain vibrancy of fast-fading hair colors. Product fragrance includes notes of vanilla, coconut, and cotton candy.
- Helps maintain vibrancy of fast-fading colors
- Color protection
- Next generation milky high-foam lather
- Packaging may vary
- Formula's acidity makes each strand shine brighter by smoothing the outside cuticle layer
- Keep Me Vivid Keeps Permanent Haircolor Vibrant for 65 days*
- *When used as a system of Keep Me Vivid Shampoo, Conditioner and Color Lamination Spray
How To Use
Apply to damp hair. Lather. Rinse. Follow with Keep Me Vivid Conditioner. Can be used daily for clean and gentle nourishment.
Aqua/Water/Eau, Sodium C14-16 Olefin Sulfonate, Cocamide Mea, Glycerin, Cocamidopropyl Betaine, Glycol Distearate, Sodium Lauroyl Sarcosinate, Hexylene Glycol, Parfum/Fragrance, Sodium Hydroxide, Citric Acid, Sodium Chloride, Sodium Benzoate, Peg-55 Propylene Glycololeate, Propylene Glycol, Coco-Betaine, Hydroxypropyl Guar Hydroxypropyltrimonium Ride, Salicylic Acid, Carbomer, Sodium Citrate, Polyquaternium-7, Benzoic Acid, Tetrasodium Edta, Enzyl Salicylate, Pearl Powder, Benzyl Alcohol.