Fromm
Item 2302117
Store & Pickup Availability
Fromm Intuition Hot Paddle Brush allows you to blow dry and style at the same time to reduce heat damage and styling time.
Rated 4.37 out of 5 stars
93 Reviews
I have thick, wavy/curly hair and lots of it. I also color and highlight as well as heat style. I have been looking for ways to minimize the heat damage and decided to just do classic blowouts at home. I am already pretty good with a round brush but wanted something less "flippy".. so after much research I found this. Picked it up at my local Ulta. I used it a few times and it was OK.. not great, just OK. It straightens my hair but nowhere near as my round brush can. I find my hair slides through the bristles too quickly and the brush is not very grippy with my hair. Then I used it on second day hair with my blow dryer..... and OMG! YES! FINALLY!!! I shower in the morning and my hair tends to get a little wet around the crown and back, so I separated into 3 sections and went over each one with the brush and a dryer. The results? Sleek and smooth hair. No more frizzies around the nape area. I am amazed! the paddle gets hot enough to straighten with very little damage. I completely recommend this. If you have thick, curly or wavy hair, long hair.. and want a straighter look, this is a great brush to use. the handle is comfortable and the paddle area large enough for shoulder length or longer hair. It is also great for "rough" drying and then following up with a flat iron or curling iron. It does not pull or rip my hair out, which is a plus as well.
This seemed like a good brush, but after first use with the hair dryer I changed my mind. I could smell the chemicals from the brush and the plastic/silicone like handle left a residue on my hands. This will be going back. Not worth the money. Didn't reduce drying time. Other brushes at the same price point work much better than this!
5
Ash from Las Vegas
Smooths my curls out great without pulling and hurting I bought a second one just in case lol
KeshiaatAuraSalon from Frederick, MD
I do a good amount of highly textured hair. I took a class recently and the stylist used this brush. Just watching her I was blown away with the results. Then I bought it and I've literally used it on every client no matter the texture. Straight hair more for a rough dry. I think I need to buy 5 more. Lol love love love.
4
jera from pueblo
I have fine thin wavy 2b hair so I like to blow it straight sometimes. I got this because a pro YouTuber was using it for all his silk presses on thick Afro hair. it ended up not having near enough tension to smooth out my fine thin hair with blow dry. My hair slipped right through like tiny silk ribbons. Since I have to space out my flat ironings, and was excited to get this brush, I didn't try it right away and didn't consider returning, but I should have. I'll have to find someone with the right hair to give this to.
Maternal Unit from Oklahoma City, OK
Very happy with my Fromm paddle brush. I was able to tell the difference in how straight my hair was after blow drying and I was surprised at how soft my hair was afterwards. I also use the Fromm Glosser Intuition Hair Brush and it removes debris and keeps my hair soft.
2
Venus from Landover, Maryland
Not as described. Decent detangler though. Definitely not happy about this purchase.
Texture 4C from undisclosed
This is the perfect brush for a silk press my only complaint is that the bristles are thin and sometimes they bend if the hair is really thick but the plates with the blow dryer really assist with so process.
1
Glamsquad from Millsboro, de
I have the 5 star before reading the other reviews that this product has been changed. The original blue intuition hot paddle brush is the one I was referring to. I'm hoping you will change back for the African American community to benefit from the higher quality product you had first
MissChris from Decatur, AL
Have bought 2 previously and loved both of them. So now I have a 3rd for when I need it.
Rebecca from Atlanta
This hairbrush keeps hair smooth and free of tangles. Use on wet or dry hair.
Indigo Veins from Missouri
Works great! Feel like one of the professionals with great results!
Alexx from Orange County, CA
I wasn't sure buying this online if I would like it or not, but I love it! The bristles are on the softer side, almost like a detangle wet brush, so it doesn't pull your hair out. The curve makes it super easy to grab your hair and dry it, I love that feature. And the drying time is cut in half! I would buy another. Give it a try, you won't regret it!
3
whitemouse from TX
The cermaic plates do help dry my hair faster. The brush did smooth and straighten my hair. It is too big and heavy of a brush though. My hand kept cramping. The bristles also are not long enough, or something, because I couldn't get it to grab my hair well. Sadly I will ne returning this.
Jennifer P. from undisclosed
My hair was SO smooth from using this brush. It did not snag or break my Type 4, high density, high porosity bra length hair. The sleekness lasted 4 days!! In my world that's a miracle:u1F970:
Dolapo A. from undisclosed
I love this hot paddle brush, it gets the hair straight enough that I don't need much heat from the flatiron
Kayla T. from undisclosed
It's really nice but still had frizz and needed flat iron. However my hair is in bad shape too.
Tish M. from undisclosed
My sisters watched a youtuber and told me about it. I ordered, came sooner than the delivery date. I do ALOT of Relaxer free clients with thick curly hair. Since I learned to use a comb/brush dry technique it help with drying straighter and help keep their styles longer. This brush and my Design Me leave in & blow dry lotion...it's a game changer!!! I have found that since I have had it, I am working faster and able to get the hair straighter which helps their silk presses last well over a 2-3week period. I am relaxed free as well and my hair is extra soft and straighter than usual. It doesn't get hot, just warm. It also is easily cleanable and doesn't hold product, which important. I definitely recommend this for any stylists that has culrly hair clients!!!
Srahsrah from Cleveland, OH
Perfect for smoothing out next day hair with minimal heat. A little awkward to use with long hair, but still works great.
Julianna from Pasadena, CA
I've dried my hair with this brush several times now, and it definitely cuts down on my drying time! It also helps smooth out hair and I don't have to straighten it very much after use. My hair will also still hold a curl after I've used this brush.
Amiko S. from undisclosed
I love this paddle brush! well made, effective at smoothing my hair without crazy static. So very pleased with my purchase. I will be a repeat customer.
Alice M. from undisclosed
This is an awesome brush.....I just wish companies realized that shorter hair people would like the same type brush...just smaller. The brush is too large for my length hair. But, if you have longer hair, this brush is awesome!
Thin and Wavy from Pennsylvania
I have had this brush (in a older version) for about 5 years now. I am not one to write reviews, but I really do love this brush. It gives you an awesome at home blowout, reduces the time, and makes your hair soft. I have thin wavy hair that I can not let air dry. If I do a blow out with this brush (maybe once a week) can last up to three days, even through sleeping. At one point I thought "maybe I have just finally learned to blow out my own hair" so I tried a different brush and got horrible results. I am back to this brush and loving it. I do not use a lot of product in my hair and I do not use this brush more than once a week so it has really lasted me. I would 10/10 recommend this brush.
Shaynna G. from undisclosed
This brush make it so much easier to give a Smooth refined style with just a quick blow dry. Perfect for the busy client/stylist.
Ann M. from undisclosed
This brush is extremely awesome, light to handle, keeps the hair shinny, and this brush will do everything that 10 brushes cannot do.
Cmarie from Detroit,MI
I went to Ulta to purchase a CHI brush but they were sold out. I found this brush and decided to give it a try. I am in love! This brush was awesome. It made my hair straighter and gave it more shine versus blowing out with a Denman brush. The brush is durable and didn't snag or lose bristles during my blowout. I'd definitely buy it again
Frizzy Haired from Columbus, OH
I hate this brush! Don't waste your money on buying it. I have shoulder length hair that has a tendency to frizz when I blow dry it and this brush makes my hair frizzy. It doesn't smooth or straighten like it claims. And using smoothing and straightening balms on my hair doesn't help. It is going back to the store and I'm going to exchange it for a different type of flat brush if I can find one that I like. I had a ceramic flat brush that I loved that I've tried to replace because those bristles started breaking off because the brush is old and well used, but I can't find one that's similar to replace it.