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Benefit Cosmetics They're Real! Lengthening Mascara Mini

Benefit Cosmetics

They're Real! Lengthening Mascara Mini

Black

Item #: 2242743 Size: 0.14 oz

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GIFT WITH PURCHASE

FREE deluxe mini Boi-ing Industrial Strength Concealer with any $35 Benefit purchase (offer valid 8/7/16-8/27/16 or while supplies last)

FREE deluxe mini Boi-ing Industrial Strength Concealer w/any $35 Benefit purchase

Online Only! FREE mini Benefit Roller Lash with any $40 Benefit Cosmetics purchase (offer valid 8/26/16-9/3/16 or while supplies last)

Roller Lash Super Curling & Lifting Mascara Mini

They're Real! lengthens, curls, volumizes, lifts & separates. The long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!

What else you need to know:

  • 94% saw dramatic length & volume*
  • 90% saw base-to-tip curl*
  • 94% saw visible lift*
  • 100% saw long-wearing results*


*Results observed in a consumer panel survey

They're Real! Lengthening Mascara is the #1 best-selling Prestige Mascara in the US*

*Source: The NPD Group, Inc. / BeautyTrends, US Prestige Makeup Item Dollar Sales, January 2015 - December 2015

Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.

Beauty tip: Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!
Water (Aqua), Paraffin, Polybutene, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Beeswax (Cera Alba), Bis-Diglyceryl Polyacyladipate-2, C18-36 Acid Triglyceride, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Hydroxyethylcellulose, Phenoxyethanol, Tetrasodium EDTA, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Sodium Laureth-12 Sulfate, Glycerin, Potassium Sorbate, Sericin, Calcium Chloride, Sodium Hyaluronate, Tilia Tomentosa Bud Extract, Citric Acid, BHT, Sorbic Acid. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288), Chromium Hydroxide Green (CI 77289), Titanium Dioxide (CI 77891).

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How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real! Lengthening Mascara Mini
 
4.2

(based on 1319 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (545)
  • Long lasting (507)
  • Lengthens (436)
  • Adds volume (391)
  • Defines & separates (372)

Cons

  • Difficult to remove (163)
  • Flakes (78)
  • Messy (64)
  • Sticky texture (46)
  • Dries out quickly (43)

Best Uses

  • Anytime (438)
  • Daily use (329)
  • Special occasions (151)
  • Daytime (125)
  • Going out (117)
    • Was this a gift?:
    • No (8)
    • Reviewer Profile:
    • Natural style (526), Classic style (501), Trendy style (185)
    • Skin Tone:
    • Medium (319), Fair (295), Deep (33)

Reviewed by 1319 customers

Displaying reviews 1-10

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3.0

No not a repurchase

By Jade

from Texas

About Me Natural Style

Verified Buyer

Pros

  • Good Pigmentation
  • Long Lasting

Cons

  • Difficult to Apply
  • Transfers

Best Uses

  • Daily Use
  • Dry Skin
  • Normal Skin

Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

The applicator is still full size.
I tried using this product but it was a little clumpy and it's very wet and it ended getting everywhere on my lid.
My best friend loves this mascara and she can't get one so I'll be giving it to her..she loves it so maybe it was just preference?

  • Age:
  • 18-29
  • Skin Tone:
  • Fair
 
5.0

Love

By Aj

from Stocktn

About Me Natural Style

Verified Buyer

Pros

  • Easy To Apply
  • Long Lasting

Cons

    Best Uses

    • Dry Skin
    • Sensitive Skin

    Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

    I always buy this and ppl ask me if I have fake eye lashes on!!

    • Age:
    • 30-44
    • Skin Tone:
    • Fair
     
    4.0

    I would buy this product again

    By HatchetSuzy

    from Las Vegas

    About Me Trendy Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Good Value
    • Long Lasting

    Cons

    • Clumpy

    Best Uses

    • Daily Use

    Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

    Its still a good mascara

    • Age:
    • 30-44
    • Skin Tone:
    • Medium
     
    5.0

    Love it

    By Shopgirl

    from Colorado

    About Me Classic Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Good Pigmentation
    • Good Value
    • Long Lasting
    • Versatile

    Cons

      Best Uses

        Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

        Love this mascara it does what it says it does. This product line makes an array of good
        mascaras.

        • Age:
        • 60+
        • Skin Tone:
        • Medium
         
        2.0

        Not what I had expected

        By Martina Ballerina

        from Eureka, CA

        About Me Trendy Style

        Verified Buyer

        Pros

        • Long Lasting

        Cons

        • Clumpy
        • Messy

        Best Uses

        • Dry Skin

        Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

        I had heard such great reviews about this mascara that I thought I'd buy the mini product to try it first before buying the full one, after trying it I don't think I'll be purchasing the full one. It ended up making my eyelashes look clumpy and spidery which I'm not into. I like a very fanned, out long, thick look; not what it did to my lashes. From a lot of reviews on YouTube that were positive, I expected something great, but maybe it was just me

        • Age:
        • 18-29
        • Skin Tone:
        • Medium
         
        5.0

        LOVE IT!

        By Lisa

        from Phoenix Arizona

        About Me Natural Style

        Verified Buyer

        Pros

        • Easy To Apply
        • Good Pigmentation
        • Good Value
        • Long Lasting

        Cons

        • starts to flake as it gets old with in 3-4 wks

        Best Uses

          Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

          I use this daily, I buy the minis b/c it dries up and starts to clump and flake with in 3-4 weeks.

          • Age:
          • 45-59
          • Skin Tone:
          • Medium
           
          5.0

          Best mascara!

          By Don't leave home without it!

          from Chattanooga

          About Me Classic Style

          Verified Buyer

          Pros

          • Easy To Apply
          • Good Pigmentation
          • Long Lasting

          Cons

            Best Uses

              Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

              The mini brush makes it super easy to apply and control.

              • Age:
              • 45-59
               
              4.0

              Product is nice, but the price...

              By Kristi D.

              from Auburn, AL

              About Me Classic Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Good Pigmentation
              • Long Lasting

              Cons

                Best Uses

                • Daily Use
                • Sensitive Skin

                Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                I bought the travel size on a bit of a whim at the register. Mascara is one of my few every day essentials and my drugstore brand is running low. I am also in the process of switching to cruelty free products, plus I often bring my small makeup bag to work when I'm pressed for time. Size is great, the brush is my favorite part, however... The actual product seems a bit hyped. Don't get me wrong, it works fine! I just have similar results from much cheaper products.

                • Age:
                • 18-29
                • Skin Tone:
                • Fair
                 
                5.0

                Love it....I will buy it again.

                By DB

                from NC

                About Me Natural Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Good Pigmentation
                • Long Lasting

                Cons

                  Best Uses

                    Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                    Eyelashes separate and look real.

                    • Age:
                    • 60+
                    • Skin Tone:
                    • Medium
                     
                    5.0

                    Great Mascara

                    By Desert Girl

                    from Phoenix, AZ

                    About Me Classic Style

                    Verified Buyer

                    Pros

                    • Easy To Apply
                    • Long Lasting

                    Cons

                      Best Uses

                        Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                        Very impressed with this mascara and I have tried a ton of them in the past. Will be my new "go to".

                        • Age:
                        • 60+
                        • Skin Tone:
                        • Fair

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                        Q&A

                        Product Q&A

                        Do you have questions about this product?

                        Get answers from in-house experts.

                        5 Questions | 5 Answers
                        Displaying questions 1-5
                        • Q:

                          I'm going on a week long vacation, will this last me the whole trip?
                          Asked on 6/3/2016 by liv from US

                          1 answer

                          • Brand Expert

                            A:

                            Hello Gorgeous! It really depends on how often you use it and how much you use. I would say that if used daily, it can last 2 to 3 months give or take. Our unopened products typically have a shelf life of 36 months.

                            Answered on 6/28/2016 by Brand Expert from Benefit Cosmetics
                        • Q:

                          is this product okay to use for sensitive eyes?
                          Asked on 1/30/2016 by aly from US

                          1 answer

                          • Brand Expert

                            A:

                            Hi gorgeous!

                            Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction) or non-comedogenic (does not cause pimples & blackheads). If you have a specific allergy, please review the ingredients which are listed on the product page and contact your general practitioner to determine if a product is suitable for your skin.

                            xoxo, B

                            Answered on 2/3/2016 by Product POREfessional from Benefit Cosmetics
                        • Q:

                          Would you consider this a good on the go product?
                          Asked on 7/16/2015 by Mally from Philadelphia , U.S.

                          1 answer

                          • Brand Expert

                            A:

                            Hi gorgeous!

                            They're real! mascara mini is an AMAZING on-the-go product! The mini is the perfect size for quick touchups but still features the unique they're real! wand. Apply they're real! for instant beyond belief lashes!

                            xoxo, B

                            Answered on 7/17/2015 by Product POREfessional from Benefit Cosmetics
                        • Q:

                          How much product comes in a tube?
                          Asked on 12/10/2014 by kinggirl4 from Florida, USA

                          1 answer

                          • Staff Expert

                            A:

                            0.14 oz.

                            Answered on 12/12/2014 by Staff Expert from ULTA.com
                        • Q:

                          Is this mascara waterproof or smudge proof?t
                          Asked on 10/26/2014 by Beauty buff from Virginia

                          1 answer

                        Displaying questions 1-5

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