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Benefit Cosmetics They're Real! Lengthening Mascara Mini

Benefit Cosmetics

They're Real! Lengthening Mascara Mini

Black

Item #: 2242743 Size: 0.14 oz

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They're Real! lengthens, curls, volumizes, lifts & separates. The long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!

What else you need to know:

  • 94% saw dramatic length & volume*
  • 90% saw base-to-tip curl*
  • 94% saw visible lift*
  • 100% saw long-wearing results*


*Results observed in a consumer panel survey

They're Real! Lengthening Mascara is the #1 best-selling Prestige Mascara in the US*

*Source: The NPD Group, Inc. / BeautyTrends, US Prestige Makeup Item Dollar Sales, January 2015 - December 2015

Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.

Beauty tip: Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!
Water (Aqua), Paraffin, Polybutene, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Beeswax (Cera Alba), Bis-Diglyceryl Polyacyladipate-2, C18-36 Acid Triglyceride, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Hydroxyethylcellulose, Phenoxyethanol, Tetrasodium EDTA, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Sodium Laureth-12 Sulfate, Glycerin, Potassium Sorbate, Sericin, Calcium Chloride, Sodium Hyaluronate, Tilia Tomentosa Bud Extract, Citric Acid, BHT, Sorbic Acid. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288), Chromium Hydroxide Green (CI 77289), Titanium Dioxide (CI 77891).

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How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real! Lengthening Mascara Mini
 
4.2

(based on 1279 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (516)
  • Long lasting (480)
  • Lengthens (436)
  • Adds volume (391)
  • Defines & separates (372)

Cons

  • Difficult to remove (163)
  • Flakes (75)
  • Messy (59)
  • Sticky texture (46)
  • Dries out quickly (43)

Best Uses

  • Anytime (438)
  • Daily use (312)
  • Special occasions (143)
  • Daytime (125)
  • Going out (117)
    • Was this a gift?:
    • No (8)
    • Reviewer Profile:
    • Natural style (510), Classic style (489), Trendy style (177)
    • Skin Tone:
    • Medium (297), Fair (280), Deep (33)

Reviewed by 1279 customers

Displaying reviews 1-10

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3.0

Looks great on

By CJ

from Hartford,CT

About Me Classic Style

Verified Buyer

Pros

  • Easy To Apply
  • Good Pigmentation
  • Long Lasting

Cons

  • very difficult to get off,

Best Uses

  • Special Occasions

Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

i love how it makes my lashes look, but I hate how difficult it is to get off at night.

  • Age:
  • 45-59
  • Skin Tone:
  • Medium
 
5.0

Great product

By KristinG

from Grand Junction, CO

About Me Natural Style

Verified Buyer

Pros

  • Easy To Apply
  • Good Pigmentation
  • Good Value
  • Long Lasting
  • Versatile

Cons

    Best Uses

    • Daily Use

    Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

    Love this product!

    • Age:
    • 45-59
    • Skin Tone:
    • Fair
     
    5.0

    I love this mascara!!

    By Angie

    from PA

    Verified Buyer

    Pros

    • Easy To Apply
    • Good Pigmentation
    • Good Value
    • Long Lasting

    Cons

      Best Uses

        Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

        This mascara makes my lashes look long and full. The wand is great and gets even he tiniest lashes. I Would definitely recommend this product!

        • Age:
        • 18-29
         
        4.0

        Would buy again

        By LiquidsDagron

        from Kenai, Alaska

        About Me Trendy Style

        Verified Buyer

        Pros

        • Easy To Apply
        • Good Pigmentation
        • Long Lasting

        Cons

          Best Uses

            Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

            A friend introduced me to this and I love it.

            • Age:
            • 30-44
            • Skin Tone:
            • Fair
             
            2.0

            Not crazy about it

            By Whitney

            from Tulsa, OK

            About Me Natural Style

            Verified Buyer

            Pros

            • Easy To Apply

            Cons

            • Messy

            Best Uses

              Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

              Very clumpy. Had to run a clean brush through the lashes to separate them.

              • Age:
              • 30-44
              • Skin Tone:
              • Fair
               
              4.0

              Hi Tommy and Li! ;-) I would like to invite your family ove

              By Debbie

              from Lancaster ca

              About Me Natural Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Good Pigmentation
              • Good Value
              • Long Lasting
              • Versatile

              Cons

                Best Uses

                • Normal Skin

                Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                It lasts all day

                • Age:
                • 45-59
                • Skin Tone:
                • Medium
                 
                4.0

                i like it.

                By Jackie

                from chattanooga, tn.

                About Me Natural Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Good Pigmentation
                • Long Lasting

                Cons

                • hard to wash off
                • sticky when washing off.

                Best Uses

                  Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                  I love the dark pigment of this mascara. and I would recommend it.

                  • Age:
                  • 30-44
                  • Skin Tone:
                  • Medium
                   
                  5.0

                  Favorite mascara!

                  By Jess

                  from Riverside, CA

                  About Me Natural Style

                  Verified Buyer

                  Pros

                  • Easy To Apply
                  • Good Pigmentation
                  • Good Value
                  • Long Lasting

                  Cons

                    Best Uses

                      Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                      I love the way this mascara applies, so natural but still amazing

                      • Age:
                      • 18-29
                      • Skin Tone:
                      • Medium
                       
                      5.0

                      Buy this instead of full size!

                      By G37hotshot

                      from Washington DC

                      About Me Classic Style

                      Verified Buyer

                      Pros

                      • Easy To Apply
                      • Good Pigmentation
                      • Long Lasting

                      Cons

                        Best Uses

                        • Daily Use

                        Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                        Hands down this is my favorite mascara. I have tried almost every brand out there and I always come back to this. I buy the travel size instead of the full because if you are supposed to toss them every three months anyway, this lasts about that long with daily use so why pay double for the full size? Also, and yes I know this is bad, but if I fall asleep before removing my makeup, when I wake up this mascara has mostly stayed put - little to no raccoon eyes which says something for this formula.

                        • Age:
                        • 30-44
                        • Skin Tone:
                        • Fair
                         
                        2.0

                        If you already have long lashes this may work for you

                        By DiHud

                        from Hudson, OH

                        About Me Natural Style

                        Verified Buyer

                        Pros

                          Cons

                          • Doesn't lengthen very much
                          • Kind of clumpy
                          • Wears Off Easily

                          Best Uses

                          • Daily Use
                          • Normal Skin

                          Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                          I'm glad this came in the travel size so I'm not out as much money. It doesn't really lengthen my eyelashes much and it wears off some by the end of the day. It seems like it would take many layers to lengthen and that's what makes it clumpy. If you already have long eyelashes this may be good for you.

                          • Age:
                          • 60+
                          • Skin Tone:
                          • Fair

                          Displaying reviews 1-10

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                          Q&A

                          Product Q&A

                          Do you have questions about this product?

                          Get answers from in-house experts.

                          5 Questions | 5 Answers
                          Displaying questions 1-5
                          • Q:

                            I'm going on a week long vacation, will this last me the whole trip?
                            Asked on 6/3/2016 by liv from US

                            1 answer

                            • Brand Expert

                              A:

                              Hello Gorgeous! It really depends on how often you use it and how much you use. I would say that if used daily, it can last 2 to 3 months give or take. Our unopened products typically have a shelf life of 36 months.

                              Answered on 6/28/2016 by Brand Expert from Benefit Cosmetics
                          • Q:

                            is this product okay to use for sensitive eyes?
                            Asked on 1/30/2016 by aly from US

                            1 answer

                            • Brand Expert

                              A:

                              Hi gorgeous!

                              Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction) or non-comedogenic (does not cause pimples & blackheads). If you have a specific allergy, please review the ingredients which are listed on the product page and contact your general practitioner to determine if a product is suitable for your skin.

                              xoxo, B

                              Answered on 2/3/2016 by Product POREfessional from Benefit Cosmetics
                          • Q:

                            Would you consider this a good on the go product?
                            Asked on 7/16/2015 by Mally from Philadelphia , U.S.

                            1 answer

                            • Brand Expert

                              A:

                              Hi gorgeous!

                              They're real! mascara mini is an AMAZING on-the-go product! The mini is the perfect size for quick touchups but still features the unique they're real! wand. Apply they're real! for instant beyond belief lashes!

                              xoxo, B

                              Answered on 7/17/2015 by Product POREfessional from Benefit Cosmetics
                          • Q:

                            How much product comes in a tube?
                            Asked on 12/10/2014 by kinggirl4 from Florida, USA

                            1 answer

                            • Staff Expert

                              A:

                              0.14 oz.

                              Answered on 12/12/2014 by Staff Expert from ULTA.com
                          • Q:

                            Is this mascara waterproof or smudge proof?t
                            Asked on 10/26/2014 by Beauty buff from Virginia

                            1 answer

                          Displaying questions 1-5

                          Do you have a question about this product?