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ULTA Adjustable Coverage Foundation

ULTA

Adjustable Coverage Foundation

Fair (neutral to cool with more pink undertones)

Item #: 2260072 Size: 0.3 oz

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Ulta's Adjustable Coverage Foundation is a creamy, moisturizing formula that provides a flawless, luminous finish. The formula glides effortlessly onto the skin; skin feels smooth and comfortable on application. An innovative blend of ingredients ensures the powder adheres to the skin for a look that last and last. Use the formula wet or dry for adjustable coverage. Go on, take it to the test!

Formerly: Double Duty Wet & Dry Pressed Powder Foundation

Benefits:
  • Creamy, moisturizing formula
  • Luminous finish
  • Long wear
  • Adjustable coverage
  • Can be used wet or dry
  • Reduces the appearance of fine lines and imperfections
  • Suitable for all skin types.

Product Features:
  • Granulometric Silica provides a soft and smooth application, wet or dry.
  • Silicones and Esters lend to the creaminess of the formula. Adds comfort and long wear properties.
  • Active Nylon12 adds comfort, hydration and suppleness. Smoothes skin's surface reducing the appearance of fine lines and imperfections.

Click here to find your perfect shade!
Talc, Mica, Silica, Dimethicone, Nylon-12, Octyldodecyl Stearoyl Stearate, Pentaerythrityl Tetraisostearate, Capryloyl Glycine, Undecylenoyl Glycine, HDI/Trimethylol Hexyllactone Crosspolymer, Lauroyl Lysine, Dimethiconol, Sodium Hyaluronate, Water, Glycerin, Lauryl Methacrylate/Glycol Dimethacrylate Crosspolymer, Dicaprylyl Ether, Cassia Angustifolia Seed Polysaccharide, Polyglyceryl-2 Dipolyhydroxystearate, Gellan Gum. May Contain (+/-): Iron Oxides (CI 77491, CI 77492,CI 77499), Titanium Dioxide (CI 77891), Bismuth Oxychloride (CI 77163), Red 7 Lake (CI 15850).

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Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ULTAAdjustable Coverage Foundation
 
4.3

(based on 1425 reviews)

90%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (1154)
  • Goes on smoothly (1060)
  • Lightweight (967)
  • Blends well (961)
  • Good pigmentation (718)

Cons

  • Doesn't stay on (147)
  • Poor coverage (111)
  • Pricey / poor value (40)
  • Heavy (31)
  • Difficult to apply (21)

Best Uses

  • Light to medium coverage (752)
  • Full coverage (443)
  • Normal skin (368)
  • Acne-prone or oily skin (295)
  • Sensitive skin (256)
    • Reviewer Profile:
    • Budget shopper (950), Brand buyer (346)

Reviewed by 1425 customers

Displaying reviews 1-10

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5.0

Powder

By Bon Bon

from Las Vegas

About Me Budget Buyer

Verified Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Goes On Smoothly
  • Good Pigmentation
  • Lightweight
  • Long-Lasting

Cons

    Best Uses

    • Light To Medium Coverage

    Comments about ULTA Adjustable Coverage Foundation:

    looks great when applied

     
    5.0

    Love it

    By Liz Hunter

    from Eros, LA

    About Me Budget Buyer

    Verified Buyer

    Pros

    • Blends Well
    • Easy To Apply
    • Goes On Smoothly
    • Good Pigmentation
    • Lightweight
    • Long-Lasting
    • Matte Finish

    Cons

      Best Uses

      • Full Coverage

      Comments about ULTA Adjustable Coverage Foundation:

      This the powder I wear daily, love it

       
      5.0

      yes

      By Julie

      from Schenectady NY

      About Me Budget Buyer

      Verified Buyer

      Comments about ULTA Adjustable Coverage Foundation:

      I now have my granddaughters daughter and friend using Ulta products

      (2 of 2 customers found this review helpful)

       
      5.0

      My favorite foundation EVER

      By Kate

      from Champaign IL

      About Me Budget Buyer

      Verified Buyer

      Pros

      • Easy To Apply
      • Goes On Smoothly
      • Lightweight

      Cons

        Best Uses

        • Dry Skin
        • Light To Medium Coverage

        Comments about ULTA Adjustable Coverage Foundation:

        I wear this every single day! It's the perfect amount of coverage & it lasts all day! I struggled to find the perfect foundation for my sensitive, fair skin but this is it. Seriously, if I only have this foundation on, I still feel like a million bucks. It's the best... and you cant beat the price!

        (1 of 1 customers found this review helpful)

         
        4.0

        I would buy this again

        By Sandra

        from San Jose, CA

        About Me Budget Buyer

        Verified Buyer

        Pros

        • Blends Well
        • Easy To Apply
        • Goes On Smoothly
        • Good Pigmentation
        • Lightweight
        • Long-Lasting

        Cons

          Best Uses

          • Full Coverage

          Comments about ULTA Adjustable Coverage Foundation:

          Lasts all day and doesn't smear

          (1 of 2 customers found this review helpful)

           
          5.0

          Great but too expensive.

          By Ali

          from Raleigh, NC

          About Me Budget Buyer

          Pros

          • Blends Well
          • Easy To Apply
          • Goes On Smoothly
          • Lightweight

          Cons

          • Doesn't Stay On
          • Pricey / Poor Value

          Best Uses

          • Light To Medium Coverage

          Comments about ULTA Adjustable Coverage Foundation:

          I love this product and have purchased it many times but just can't stomach the cost anymore. It's too bad because it is a really great foundation that blends well.

          (0 of 1 customers found this review helpful)

           
          5.0

          would buy it again

          By bea

          from el centro

          Verified Buyer

          Pros

          • Blends Well
          • Easy To Apply

          Cons

            Best Uses

              Comments about ULTA Adjustable Coverage Foundation:

              works great

              (1 of 1 customers found this review helpful)

               
              5.0

              All Time Favorite

              By Love ULTA

              from Chula Vista, CA

              About Me Budget Buyer

              Verified Buyer

              Pros

              • Blends Well
              • Easy To Apply
              • Goes On Smoothly
              • Good Pigmentation
              • Lightweight
              • Long-Lasting
              • Matte Finish
              • Noncomodegenic

              Cons

                Best Uses

                • Full Coverage
                • Light To Medium Coverage
                • Mature Skin
                • Normal Skin

                Comments about ULTA Adjustable Coverage Foundation:

                I've been using this product for quite some time, and I just love it. It's just dependable, comfortable and great coverage.

                (1 of 1 customers found this review helpful)

                 
                5.0

                I love this product

                By Alex

                from Orlando, FL

                About Me Brand Buyer

                Verified Buyer

                Pros

                • Blends Well
                • Easy To Apply
                • Goes On Smoothly
                • Good Pigmentation
                • Lightweight
                • Long-Lasting
                • Matte Finish

                Cons

                  Best Uses

                  • Full Coverage
                  • Normal Skin

                  Comments about ULTA Adjustable Coverage Foundation:

                  Wet satisfied with this brand

                  (1 of 1 customers found this review helpful)

                   
                  5.0

                  Fab product on Ulta line

                  By Bridget

                  from Los Angeles, CA

                  About Me Brand Buyer

                  Verified Buyer

                  Pros

                  • Blends Well
                  • Easy To Apply
                  • Goes On Smoothly
                  • Good Pigmentation
                  • Lightweight
                  • Long-Lasting
                  • Matte Finish

                  Cons

                    Best Uses

                    • Light To Medium Coverage
                    • Mature Skin
                    • Sensitive Skin

                    Comments about ULTA Adjustable Coverage Foundation:

                    Excellent finishing product. I use a looser brush after applying with sponge and/or blending brush to avoid settling into lines. I am not a complete fan of the Ulta line. But I love this product. I stock up when they're in sale or 5x points.

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                    Q&A

                    Product Q&A

                    Do you have questions about this product?

                    Get answers from in-house experts.

                    86 Questions | 86 Answers
                    Displaying questions 1-10Previous | Next »
                    • Q:

                      Does this product contain protection from UVA/UVB rays? if so what is the spf #
                      Asked on 5/18/2017 by KIMBERLY from OH

                      1 answer

                      • Staff Expert

                        A:

                        This product does not provide UV protection and is not SPF-rated.

                        Answered on 5/18/2017 by Staff Expert from Ulta Beauty
                    • Q:

                      The description says this product can be used wet or dry...how would you use it wet?
                      Asked on 5/1/2017 by Nik from Hawaii

                      1 answer

                      • Staff Expert

                        A:

                        The proper way to apply this product wet is to first wet the sponge, press and twirl the damp sponge onto the product, then apply to skin until desired coverage is achieved.

                        Answered on 5/10/2017 by Staff Expert from Ulta Beauty
                    • Q:

                      My favorite Stila illuminating powder foundation in 30Watt has been discontinued, what shade is comparable to Stila 30Watt ?
                      Asked on 4/23/2017 by Rae from Mechanicsburg, PA

                      1 answer

                    • Q:

                      I wear Stila illuminating powder foundation in 30Watt, what NYX's shade is comparable to that ?
                      Asked on 4/23/2017 by Reilly from Camp Hill, PA

                      1 answer

                      • Staff Expert

                        A:

                        Please visit your nearest Ulta Beauty store to test the shades in person with the assistance of one of our beauty associates. Thank you!

                        Answered on 4/24/2017 by Staff Expert from Ulta Beauty
                    • Q:

                      I have severely dry skin from use of prescription acne products. Many liquid foundations say that they are moisturizing, but still are flaky on my skin. Will this product work for my skin type? If it will not, do you have any recommendations for foundation for me?
                      Asked on 4/15/2017 by Maya

                      1 answer

                      • Staff Expert

                        A:

                        ULTA Adjustable Coverage Foundation is formulated for all skin types and does feature a moisturizing formula and creamy texture. Since you are under the care of a prescribing physician, we recommend consulting your physician prior to introducing any new product into your regimen to ensure that it is safe to use. All ingredients are listed on the product page for easy reference.

                        Answered on 4/17/2017 by Staff Expert from Ulta Beauty
                    • Q:

                      I use bare minerals liquid foundation. Am I able to use this to put it on top of my liquid foundation for more coverage?
                      Asked on 4/7/2017 by Jackie

                      1 answer

                      • Staff Expert

                        A:

                        Yes, you can certainly layer it on top to achieve additional coverage! Enjoy!

                        Answered on 4/11/2017 by Staff Expert from Ulta Beauty
                    • Q:

                      How pale is the lightest shade?
                      Asked on 3/8/2017 by owlface from New Jersey

                      1 answer

                    • Q:

                      Do I have to use a primer with this product?
                      How Do I wet and What it is the purpose to wet it?
                      Can i use to contour and highlight?
                      Asked on 2/17/2017 by dais from Miami, Fl

                      1 answer

                      • Staff Expert

                        A:

                        Primer is optional! The proper way to apply this product wet is to first wet the sponge, press and twirl the damp sponge onto the product, then apply to skin until desired coverage is achieved. The benefit is that you can achieve fuller coverage with wet application.

                        To view our contouring and highlighting products, please visit:

                        http://www.ulta.com/makeup-face-contouring?N=1z141htZ27eh

                        Answered on 3/10/2017 by Staff Expert from Ulta Beauty
                    • Q:

                      Is this foundation made for more oily skin, normal skin, or dry skin? I have dry skin and want to make sure it won't cling to dry areas on the face.
                      Asked on 2/16/2017 by Dry Skin from Michigan

                      1 answer

                      • Staff Expert

                        A:

                        ULTA Double Duty Wet & Dry Pressed Powder Foundation is formulated for all skin types including dry skin. For best results on dry skin, exfoliate (two to three times weekly) and moisturize and/or prime prior to application of foundation.

                        Answered on 3/10/2017 by Staff Expert from Ulta Beauty
                    • Q:

                      Currently use bare minerals bare skin bare beige 08, want to try the ultra wet dry foundation but don't know what color is close to what I currently use. Can you advise?
                      Asked on 2/13/2017 by dee from Massachusetts

                      1 answer

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