Rated 3.67 out of 5 stars
Most Helpful Positive Review I Just Can't Get Enough
First, let me say that I almost never, ever buy a product more than once. I enjoy the thrill of the chase, the excitement of trying something new, the anticipation of it. But this foundation.....since it came out early this year it's been #HolyGrail status. I've bought it 3 times. I've continued to buy other kinds as well, but I ALWAYS, ALWAYS, ALWAYS come back to this after one or two uses of the other. Over the summer I tried Too Faced Dew You foundation, Tarte Foundcealer, Becca Skin Love Foundation, Nudestix Tinted Blur, It Cosmetics full-coverage moisturizer and none could come close. The only other one I've found that came close is L'Oreal Infallible 24 hour foundation (I think that's the name, it's the one in the glass bottle w pump). But THIS is still superior. However, the L'Oreal has a water base so if you have an issue w silicones I recommend it as a "dupe" for this. Honestly, my face is oily and I have so many texture issues but I don't like a heavy finish. I like for my freckles to show, so I use a pore balm and then a mattifying primer before foundation to blur out my pores so I don't need a heavy foundation. I use TonyMoly Egg Pore Silky Smooth balm and either Ulta Mattifying primer or Elizabeth Mott Thank Me Later (I prefer Elizabeth Mott but both are great). But let me get back to this foundation lol. Anyway, it makes my skin look so, so, so, flawless and luminous. This would be amazing for bridal makeup. You will need to set it, I use Mattify Cosmetics Ultra powder to sit and Becca Hydra powder as finishing powder. This is so slippery, it glides over the skin. I definitely recommend an oval foundation brush to apply. Seriously, 10/10 recommend it. Please give it a shot! If you hate it Ulta will allow you to return it, you're out nothing.
Most Helpful Critical Review Application issues
I recieved this free with a promotion. When I applied it I did think that it covered my redness decently and I buildable, although it won't build higher than a medium coverage.
With that being said, this foundation was extremely difficult to apply. I tried working it in with both a brush and a sponge. It did better with the sponge, but it just smeared around as I tried to apply it. I love a good water based foundation, but this just would not stay in place. It looked decent when I got it into place and set it with a powder, but it does not stay on long at all before it eventually just slides off. It is also slightly sticky if you touch it with your fingers after it is set. I also got some tiny pimples on my cheeks after I wore it. Getting a free foundation was nice - but I wouldn't pay for this.
Reviewed by 296 customers So far, so good.
Rachel from Tennessee
Kim from Saginaw, mi
It does not pump very oily and little cover
Lori from FL
I just came on to review this product and didn't even realize how inexpensive it was!! I tried it today and love it. Won't give 5 stars because nothing is perfect but this was so airy light and my face got coverage with just a few drops. It was silky smooth. I liked it quite much.
I like how blendable this product is
Alicia from Washington
I loved the coverage it's very blendable but it's not long-lasting.
Kim from Ga
Exact skin color match . Goes on smooth ..skin feels velvety soft . No transfer . Lasts all day and no shiny skin .
Excellent for Dry Skin!
Tired but Happy from CA
I got a coupon from Ulta to try this little baby out, so I wasn't expecting too much. Now, a few months later I'm finally getting around to using it and wow... very impressed! The feel is extremely runny and I don't think this would work for any gal with oily or even combo skin - but it's awesome for my desert dry complexion. In these COVID times, my mask-wearing face is even drier and this has helped so much in comparison to other foundations I've used. This is not full coverage whatsoever, so be warned. It's like a runny foundation/tinted moisturizer and it's been working great for me. :)
Carolyn from PA
I really wanted to love this product. Perfect price point, but does not deliver. It is like a tinted water with grease. I do not use foundation and only use tinted moisturizer when out. My skin is also dry and this was very greasy, comes off quickly and was all around greyish on my skin.
Love this, my new favorite
davinabrdg from Oklahoma
I have found my new favorite foundation it's so light you barely feel you are wearing makeup. very blendable, with buildable coverage. love this so much.
Ally from Ohio
If you have any dry spots or texture on your skin it will cling, and also sinks into small lines
Amazing! My new go to foundation!
Erika from Olympia, Washington
I love how light and airy it is! I've been getting so many compliments on my skin since I started using it. I've used it with a Bare Mineral's primer and the NYX green primer and it's flawless looking with either one! Will definitely be purchasing again!
I wanted to like this
Tenacious from SC
I really wanted to like this product. "Foundation Serum Drops" really ticked my boxes. I expected a hydrating light coverage. However, this product is not that. Its actually very drying and does not set or stay. I even tried blending it with a moisturizer and it broke down. Not even sure what do with the rest of the product.
So nice !
Michu from Olympia
This foundation is so good it looks so natural it makes my skin look amazing I got so many compliments I love it!
Xan from Houston, Texas
I struggle finding foundation, but this one has been so nice. It's such a light and airy texture and it leaves my skin looking so soft.
Meg from Philly
I was looking for a replacement for the Bare Minerals bronzing oil I used to use and searched/tried everything til I decided to get this. I am light skinned biracial and I use the deep warm. I mix it with a moisturizer in my palm then rub all over my face and neck. It's just what I was looking for!! I will always make sure I stock up on this.
Noah from IN
I'm glad I got this on sale. It's a powdery finish on my combo skin if I apply with a brush. It can be a natural finish if I while well with a sponge. I'm in my late 20s and my skin is glowy on its own. I'm not sure if that's why this foundation doesn't always work for me. I'm seeing others say that it's good for mature skin??? This could be a good option for the classic dolls :)
Leeny from North Carolina
Debray from Ohio
Feels so nice. Great on older skin.
I like it
shawty from Arizona
I love that it isn't a super heavy foundation application is easy the only thing is you need to shake it up because it had chunks in it
You have got to try this!!! Incredible
Regina from Social circle , ga.
I have used another product for years and like it somewhat got my skin type however it was not long lasting and wouldn't last more than a couple hours , when I tried this I couldn't believe it it was so soft with terrific coverage and didn't wear off even after having to wear a mask all day. I'm in love
If there was a zero star option that's what it would be
Madison from New Braunfels
Total waste of money
Dedee from ga
Doesn't cover even with additional applications
xpj from Chicago
This is absolutely perfect. It's silky& lightweight.
Cait from No where but everywhere
I've been trying to find the right foundation for my combo skin, and I think I've found it.
It's extremely light weight, which I love.
I hate a heavy foundation. It's so silky, and provides great coverage, and is buildable without looking cakey.
I like it
DietShampoo from Oklahoma
It goes on smooth and feels lightweight on my skin. I'm pale, and it doesn't look cakey, but I'm sure it can be built up for more coverage.
Connie from Idaho Falls Idaho
Ulta discontinued the foundation I've used for years. This was basically the only option so k tried it. I went off the shade on the bottom of the box was close to my old color. I get it home and its 3 shades darker! The sticker on the bottle matches names but isnt close in color. Cant use it out money, stop discontinuing good items. Really close to no longer shopping ulta due to many reasons.