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Benefit Cosmetics They%27re Real%21 Lengthening Mascara

Benefit Cosmetics

They're Real! Lengthening Mascara

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Item #: 2231443 Size: 0.3 oz

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They're Real! lengthens, curls, volumizes, lifts & separates. The long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!

What else you need to know:

  • 94% saw dramatic length & volume*
  • 90% saw base-to-tip curl*
  • 94% saw visible lift*
  • 100% saw long-wearing results*


*Results observed in a consumer panel survey

Try Me Size They're Real! Lengthening Mascara available - Click here!

Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.

Beauty tip: Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!
Water (Aqua), Paraffin, Polybutene, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Beeswax (Cera Alba), Bis-Diglyceryl Polyacyladipate-2, C18-36 Acid Triglyceride, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Hydroxyethylcellulose, Phenoxyethanol, Tetrasodium EDTA, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Sodium Laureth-12 Sulfate, Glycerin, Potassium Sorbate, Sericin, Calcium Chloride, Sodium Hyaluronate, Tilia Tomentosa Bud Extract, Citric Acid, BHT, Sorbic Acid. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288), Chromium Hydroxide Green (CI 77289), Titanium Dioxide (CI 77891).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real! Lengthening Mascara
 
4.3

(based on 9334 reviews)

86%

of respondents would recommend this to a friend.

Pros

  • Lengthens (6109)
  • Adds volume (5708)
  • Defines & separates (5543)
  • Great brush (5399)
  • Applies evenly (5286)

Cons

  • Difficult to remove (1796)
  • Dries out quickly (743)
  • Flakes (546)
  • Sticky texture (491)
  • Smudges or runs (487)

Best Uses

  • Anytime (6344)
  • Daytime (1800)
  • Going out (1723)
  • Daily use (545)
  • Special occasions (227)
    • Reviewer Profile:
    • Classic style (3898), Natural style (3378), Trendy style (1208)
    • Was this a gift?:
    • No (22)

Reviewed by 9334 customers

Displaying reviews 1-10

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5.0

The only mascara I'll ever use

By Lakergirl916

from South Gate

About Me Classic Style

Verified Buyer

Pros

  • Adds Volume
  • Great Brush
  • Lengthens

Cons

  • Dries Out Quickly

Best Uses

    Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

    The only mascara I'll ever use

     
    2.0

    Seems to clump more than I thought it would.

    By Lin

    from vLas Vegas, N

    About Me Classic Style

    Verified Buyer

    Pros

      Cons

      • Smudges or Runs

      Best Uses

        Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

        Seems to come out too gloppy.

         
        5.0

        I absolutely LOVE this product!

        By Kim

        from Hubbard, NE

        About Me Classic Style

        Verified Buyer

        Pros

        • Adds Volume
        • Defines & Separates
        • Great Brush
        • Lengthens

        Cons

          Best Uses

          • Anytime

          Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

          This is by far the best mascara I have found

           
          5.0

          I absolutely love it will never use anything else

          By none

          from Morganton, NC

          About Me Natural Style

          Verified Buyer

          Pros

          • Adds Volume
          • Applies Evenly
          • Defines & Separates
          • Doesn't Clump
          • Great Brush
          • Lengthens

          Cons

            Best Uses

            • Anytime

            Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

            I love this mascara the best I have ever used. The only thing I don't like is it will smudge a little under the bottom eye lashes after several hours of wear. My assessment may not be fair in that my eyes do water alot.
            Overall it is absolutely 100 percent better than any I have ever worn

             
            4.0

            I would by this product again

            By Kels

            from Salt lake ut

            About Me Trendy Style

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Defines & Separates
            • Great Brush
            • Lengthens

            Cons

            • Difficult To Remove

            Best Uses

            • Anytime

            Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

            I love how it stays on and doesn't flake. It makes my eyelashes very voluptuous.

             
            5.0

            Totally worth the price!!

            By Maddie

            from Yulee, FL

            About Me Natural Style

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Defines & Separates
            • Doesn't Clump
            • Great Brush
            • Lengthens

            Cons

            • Sticky Texture

            Best Uses

            • Anytime

            Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

            I absolutely love this product!

            (1 of 1 customers found this review helpful)

             
            5.0

            My favorite mascara!

            By dmun

            from Edinburg, TX

            About Me Natural Style

            Verified Buyer

            Pros

            • Applies Evenly
            • Defines & Separates
            • Doesn't Clump
            • Great Brush
            • Lengthens

            Cons

            • Dries Out Quickly

            Best Uses

            • Anytime

            Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

            Love this mascara...doesn't add as much volume as other mascaras can but it adds great length and it is long lasting. It is not waterproof but quite smudge-proof and it really withstands some tears...or a couple splashes of water (as I had during a water park outing) yet easily removes with soap and water/ makeup remover. Other mascaras I've worn will immediately start running with mild water exposure.

             
            5.0

            Definitely a must have

            By Daniela J

            from Virginia Beach

            About Me Natural Style

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Defines & Separates
            • Doesn't Clump
            • Great Brush
            • Lengthens

            Cons

              Best Uses

              • Anytime

              Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

              I love this. I've had no problems with it and my lashes turn out great. I may never need false lashes again

               
              5.0

              Best mascara ever

              By Sandy

              from TX

              About Me Natural Style

              Verified Buyer

              Pros

              • Adds Volume
              • Applies Evenly
              • Defines & Separates
              • Doesn't Clump
              • Great Brush
              • Lengthens

              Cons

                Best Uses

                • Anytime

                Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

                I've tried many and this is the best.

                (1 of 1 customers found this review helpful)

                 
                5.0

                Love Love ❤️ it!!! It's the BEST!!! EVER!!

                By Annie

                from Trenton Michigan

                About Me Classic Style

                Verified Buyer

                Pros

                • Adds Volume
                • Applies Evenly
                • Defines & Separates
                • Doesn't Clump
                • Great Brush
                • Lengthens

                Cons

                  Best Uses

                  • Anytime

                  Comments about Benefit Cosmetics They're Real! Lengthening Mascara:

                  All I can say is the best mascara I've ever used, it separates your lashes so well it makes him look like you have so many, I can't say anything bad about it not one thing I would buy it all the time

                  Displaying reviews 1-10

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                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  57 Questions | 58 Answers
                  Displaying questions 1-10Previous | Next »
                  • Q:

                    Is this mascara waterproof?
                    Asked on 6/28/2017 by Cindy Meyer Silverman from Denver

                    1 answer

                  • Q:

                    Will this mascara run if exposed to water or sweat?
                    Asked on 5/4/2017 by Curious person

                    1 answer

                    • Brand Expert

                      A:

                      Hi gorgeous! Our They're Real! mascara is a long-wearing formula that won't smudge, budge or dry out. I would recommend our BADgal waterproof mascara (Item #: 2202100). Apply They're Real! mascara to lengthen your lashes, then apply a coat of BADgal waterproof mascara to seal the deal. You'll love the length of They're Real! combined with the volume of BADgal! xoxo, B

                      http://www.ulta.com/badgal-waterproof-mascara?productId=xlsImpprod1060438&sku=2202100&_requestid=4873152

                      Answered on 5/10/2017 by Brand Expert from Benefit Cosmetics
                  • Q:

                    Does this product clump up?
                    Asked on 3/30/2017 by Sofia from New York,NY

                    1 answer

                    • Brand Expert

                      A:

                      Hi gorgeous! I find that wiggling the wand slowly gives me maximum length & volume - you really want to feel the brush working on your lashes. Apply a second coat holding the wand vertically so that the unique tip can curl & separate your lashes. xoxo B

                      Answered on 4/20/2017 by Brand Expert from Benefit Cosmetics
                  • Q:

                    is it safe for contact wearers
                    Asked on 3/24/2017 by trish from march

                    1 answer

                    • Brand Expert

                      A:

                      Hi gorgeous! They're Real mascara is ophthalmologist approved and safe for contact lens wearers. xoxo B

                      Answered on 3/27/2017 by Brand Expert from Benefit Cosmetics
                  • Q:

                    is this product hyper allergenic?
                    Asked on 12/29/2016 by Bonnie from Jackson, Mi. 49201

                    1 answer

                    • Brand Expert

                      A:

                      Hi gorgeous! Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction) or non-comedogenic (does not cause pimples & blackheads). If you have a specific allergy, please review the ingredients which are listed on the product page and contact your general practitioner to determine if a product is suitable for your skin. xoxo B

                      http://www.ulta.com/theyre-real-lengthening-mascara?productId=xlsImpprod3460265&sku=2231443

                      Answered on 1/6/2017 by Brand Expert from Benefit Cosmetics
                  • Q:

                    Does this product run or smudge? I have small eyes and after a couple hours, my mascara ends up smudging under my eyes.
                    Asked on 12/15/2016 by Cj from Belleville, nj

                    1 answer

                    • Brand Expert

                      A:

                      Hi gorgeous! Our They're Real! mascara will not smudge or dry out! xoxo B

                      Answered on 12/15/2016 by Brand Expert from Benefit Cosmetics
                  • Q:

                    Do you have to use the primer with it to work well?
                    Asked on 11/28/2016 by Terri from Brandon,Ms

                    1 answer

                    • Brand Expert

                      A:

                      Hi gorgeous! Our They're Real! mascara can be used by itself or with our Tinted Lash Primer (Item #: 2295079) to dramatically boost lash length & separation. xoxo B

                      Answered on 12/6/2016 by Brand Expert from Benefit Cosmetics
                  • Q:

                    Does it just make your eye lashes look longer or does it make them longer.
                    Asked on 9/27/2016 by Aly from Oklahoma, Oklahoma

                    1 answer

                    • Brand Expert

                      A:

                      Hi gorgeous! You're on the right track! I find that wiggling the wand slowly gives me maximum length & volume - you really want to feel the brush working on your lashes. Apply a second coat holding the wand vertically so that the unique tip can curl & separate your lashes. You'll see lashes you never knew you had! xoxo B

                      Answered on 10/26/2016 by Brand Expert from Benefit Cosmetics
                  • Q:

                    I have terrible dark circles under my eyes, and it doesn't seem to matter what mascara I use, it always drops down under my eyes and makes my dark circles worse. Will They're Real Mascara drop as well?
                    Asked on 9/11/2016 by Catie from Hampton, VA

                    1 answer

                  • Q:

                    is this one waterproof or not?
                    Asked on 7/22/2016 by Farah from indonesia

                    1 answer

                  Displaying questions 1-10Previous | Next »

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