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Kenra Professional Platinum Color Charge Shampoo

Kenra Professional

Platinum Color Charge Shampoo

Item 2502508

Size:31.5 oz

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Platinum Color Charge Shampoo is a gentle cleanser that recharges the brilliance, vibrancy and longevity of hair color for up to 50 shampoos. Enriched with high-performance fade-fighting technology, this shampoo locks color pigments inside the hair's cuticle to provide maximum color retention. Ideal for all hair types and colors.
Massage and lather into damp hair. Rinse thoroughly. Follow with Kenra Platinum Color Charge Conditioner.

Precautions: Avoid eye contact. For external use only. In the event of an adverse reaction, discontinue use and contact a physician immediately. Keep out of reach of children.
Aqua/Water/ Eau, Sodium C14-16 Olefin Sulfonate, Cocami Dopropyl Betaine, Dimethyl Lauramide/Myristamide, Glycerin, Glycol Distearate, Benzyl Alcohol, Fragrance (Parfum), Guar Hydroxypropyltrimonium Chloride, Citric Acid, Dehydroacetic Acid, Cocodimonium Hydroxypropyl Hydrolyzed Keratin, Polyquaternium-55, Benzyl Benzoate, Benzyl Salicylate, Citronellol, Coumarin, Hexylcinnamal, Hydroxycitronella, Limonene, Linalool.

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Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Kenra ProfessionalPlatinum Color Charge Shampoo
 
4.2

(based on 308 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Great smell (236)
  • Cleans thoroughly (218)
  • Adds shine (185)
  • Gentle (159)
  • Improves hair health (122)

Cons

  • Doesn't lather well (67)
  • Dries hair out (24)
  • Smells bad (23)
  • Greasy (17)
  • Doesn't work (14)

Best Uses

  • Daily use (138)
  • Oily hair (66)
  • Fine hair (61)
  • Thick hair (60)
  • Curly hair (46)
    • Hair Type:
    • Wavy hair (147), Straight hair (117), Very curly hair (29)
    • Reviewer Profile:
    • Product junkie (120), Beauty conscious (95), Survivalist / minimalist (51), Professional stylist (16)

Reviewed by 308 customers

Displaying reviews 1-10

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4.0

Smells great

By Ariel

from Dayton,Oh

About Me Product Junkie

Verified Buyer

Pros

  • Cleans Thoroughly
  • Gentle
  • Great Smell
  • Improves Hair Health

Cons

  • Doesn't Lather Well

Best Uses

  • Daily Use
  • Oily Hair

Comments about Kenra Professional Platinum Color Charge Shampoo:

Smells amazing. Someone recommended this product to me bc it supposed to not have chemicals in it to make your hair over produce oil? I have fine straight hair so my hair gets oily fast. I don't know it's theres a difference yet in oil control but it does make my hair super soft and smelling great.

  • Hair Type:
  • Straight Hair
 
1.0

SMELLS HORRIBLE

By Veronica

from Iowa

About Me Product Junkie

Verified Reviewer

Pros

    Cons

    • Greasy
    • Smells Bad

    Best Uses

      Comments about Kenra Professional Platinum Color Charge Shampoo:

      I love the brand and all the other products I've purchased smelt great. This one is HORRIBLE! It literally smells like chapstick. Not to mention it also feels very waxy on your hair.

      • Hair Type:
      • Straight Hair
       
      5.0

      Superb for my dyed RED hair and it smells amazing!

      By Tigerlily

      from Savannah, GA

      About Me Product Junkie

      Verified Buyer

      Pros

      • Adds Shine
      • Great Smell

      Cons

        Best Uses

        • Thicker Hair

        Comments about Kenra Professional Platinum Color Charge Shampoo:

        Having recently got hair dyed RED which fades fast, this product makes it not only last longer but smell amazing too.

        • Hair Type:
        • Straight Hair
         
        2.0

        Not my favorite

        By Catherine

        from North Carolina

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Improves Hair Health

        Cons

        • Ineffective

        Best Uses

        • Daily Use

        Comments about Kenra Professional Platinum Color Charge Shampoo:

        I ordered this online. I have used several other Kenra products that I LOVE and use everyday. I thought I would try this color safe shampoo because of how much I liked the other products. I find that it makes my hair more stiff and less soft than my previous shampoo. It has also a pretty strong scent, in and of itself it doesn't smell bad, however it does stay on your hair for a while. I won't purchase this shampoo or conditioner set again.

        • Hair Type:
        • Wavy Hair
         
        1.0

        Very runny

        By Deb

        from No. Carolina

        About Me Product Junkie

        Verified Buyer

        Pros

        • Great Smell

        Cons

        • Doesn't Lather Well

        Best Uses

          Comments about Kenra Professional Platinum Color Charge Shampoo:

          I will never buy this again - it was runny and didn't lather well, causing me to feel like it was not doing a good job at cleaning my hair. I even returned it to the store and the staff there thought it was really runny as well.

          • Hair Type:
          • Wavy Hair
           
          1.0

          Returned

          By bkbm3

          from Florida

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Cleans Thoroughly

          Cons

          • Smells Bad

          Best Uses

            Comments about Kenra Professional Platinum Color Charge Shampoo:

            Only had this for a few days so I can't really give a review of how well it works for its intended purpose. The smell was terrible and that's the only reason for return. The cashier in the store opened the bottle and made a made a face.

            • Hair Type:
            • Wavy Hair
             
            5.0

            I luv this shampoo.

            By Lesleem

            from Illinois

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Adds Shine
            • Cleans Thoroughly
            • Great Smell

            Cons

            • Doesn't Lather Well

            Best Uses

            • Daily Use

            Comments about Kenra Professional Platinum Color Charge Shampoo:

            Wash my hair every other day. This shampoo is great.

            • Hair Type:
            • Straight Hair
             
            5.0

            Love this

            By MD

            from NC

            About Me Minimalist

            Verified Buyer

            Pros

            • Cleans Thoroughly
            • Great Smell
            • Improves Hair Health

            Cons

              Best Uses

                Comments about Kenra Professional Platinum Color Charge Shampoo:

                Love it

                • Hair Type:
                • Straight Hair
                 
                1.0

                No, I will not buy this product again.

                By Red

                from Sioux Falls South Dakota

                About Me Beauty Conscious

                Verified Buyer

                Pros

                • Adds Volume

                Cons

                • Dries Hair Out
                • Ineffective
                • No body left

                Best Uses

                  Comments about Kenra Professional Platinum Color Charge Shampoo:

                  I couldn't style my hair. Left my hairs flat and no body. I am returning to Ultra this weekend.

                  • Hair Type:
                  • Straight Hair
                   
                  5.0

                  I will be buying this product again and again

                  By DelBerMac

                  from Long Beach,MS

                  About Me Beauty Conscious

                  Verified Buyer

                  Pros

                  • Adds Shine
                  • Cleans Thoroughly
                  • Gentle
                  • Great Smell
                  • Improves Hair Health
                  • Lathers Well

                  Cons

                    Best Uses

                    • Curly Hair
                    • Daily Use

                    Comments about Kenra Professional Platinum Color Charge Shampoo:

                    Best shampoo ever! Your hair smells unbelievably yummy and feels so soft! Leaves your hair feeling clean, looking shiny and like you just had a salon wash experience. The soft fragrance stays with you all day long.

                    • Hair Type:
                    • Very Curly Hair

                    Displaying reviews 1-10

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                    Q&A

                    Product Q&A

                    Ask a question

                    Do you have questions about this product?

                    Get answers from in-house experts.

                    6 Questions | 6 Answers
                    Displaying questions 1-6
                    • Q:

                      Can I wash my hair with this Shampoo! I dyed my hair blonde and I need to know if I can used every day too.!
                      Asked on 7/26/2017 by Are from Miami, Fl

                      1 answer

                      • Brand Expert

                        A:

                        Yes this shampoo is for color treated hair of any color.

                        Answered on 7/26/2017 by Brand Expert from Kenra
                    • Q:

                      Is this product good for bright hair colors, like rose gold?
                      Asked on 7/8/2017 by Amanda from undisclosed

                      1 answer

                      • Brand Expert

                        A:

                        Yes this is the perfect shampoo for vivid colors.

                        Answered on 7/12/2017 by Brand Expert from Kenra
                    • Q:

                      Is this a purple/blue/toning shampoo? Ty.
                      Asked on 7/4/2017 by Ashley from undisclosed

                      1 answer

                      • Brand Expert

                        A:

                        No this is not a toning shampoo. This is a shampoo made to extend the life of your color. If you are looking for a toning shampoo please look at our Kenra Brightening Shampoo, it is a violet base shampoo.

                        Answered on 7/6/2017 by Brand Expert from Kenra
                    • Q:

                      Does this product keep blond coloring from going bronze or yellow?
                      Asked on 7/2/2017 by virginia from California

                      1 answer

                      • Brand Expert

                        A:

                        No this is not a toning shampoo. Please check out our Kenra Brightening Shampoo, it is a violet toning shampoo.

                        Answered on 7/6/2017 by Brand Expert from Kenra
                    • Q:

                      I purchased this shampoo and noticed the shampoo is really runny. Is this normal?
                      Asked on 3/28/2017 by Question

                      1 answer

                      • Brand Expert

                        A:

                        Yes, the Shampoo is slightly looser than our other shampoos.

                        Answered on 4/3/2017 by Brand Expert from Kenra Professional
                    • Q:

                      I see that this does not contain sodium chloride. Is it safe to use with a Brazilian blowout?
                      Asked on 3/13/2017 by Terri from Orange County, CA

                      1 answer

                      • Brand Expert

                        A:

                        Yes, you can use it with the Brazilian Blowout.

                        Answered on 3/23/2017 by Brand Expert from Kenra Professional
                    Displaying questions 1-6

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