skip to main content
ULTA
  • Home
  • / Hair
  • / Shampoo & Conditioner
  • / Shampoo
  • / Platinum Color Charge Shampoo
Kenra Professional Platinum Color Charge Shampoo

Kenra Professional

Platinum Color Charge Shampoo

31.5 oz

Item #: 2502508

Special Free Gift with Purchase! Click for Offer Details

Ask a Question

Options

GIFT WITH PURCHASE

FREE Volume Dry Shampoo 1.2 oz. with any $20 Kenra purchase (offer valid 4/23/17-5/14/17 or while supplies last)

Travel Size Volume Dry Shampoo
Platinum Color Charge Shampoo is a gentle cleanser that recharges the brilliance, vibrancy and longevity of hair color for up to 50 shampoos. Enriched with high-performance fade-fighting technology, this shampoo locks color pigments inside the hair's cuticle to provide maximum color retention. Ideal for all hair types and colors.
Massage and lather into damp hair. Rinse thoroughly. Follow with Kenra Platinum Color Charge Conditioner.

Precautions: Avoid eye contact. For external use only. In the event of an adverse reaction, discontinue use and contact a physician immediately. Keep out of reach of children.
Aqua/Water/ Eau, Sodium C14-16 Olefin Sulfonate, Cocami Dopropyl Betaine, Dimethyl Lauramide/Myristamide, Glycerin, Glycol Distearate, Benzyl Alcohol, Fragrance (Parfum), Guar Hydroxypropyltrimonium Chloride, Citric Acid, Dehydroacetic Acid, Cocodimonium Hydroxypropyl Hydrolyzed Keratin, Polyquaternium-55, Benzyl Benzoate, Benzyl Salicylate, Citronellol, Coumarin, Hexylcinnamal, Hydroxycitronella, Limonene, Linalool.

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Kenra ProfessionalPlatinum Color Charge Shampoo
 
4.3

(based on 275 reviews)

86%

of respondents would recommend this to a friend.

Pros

  • Great smell (214)
  • Cleans thoroughly (201)
  • Adds shine (169)
  • Gentle (143)
  • Lathers well (111)

Cons

  • Doesn't lather well (59)
  • Dries hair out (21)
  • Smells bad (20)
  • Greasy (16)
  • Doesn't work (11)

Best Uses

  • Daily use (124)
  • Oily hair (61)
  • Fine hair (57)
  • Thick hair (53)
  • Curly hair (42)
    • Hair Type:
    • Wavy hair (137), Straight hair (98), Very curly hair (27)
    • Reviewer Profile:
    • Product junkie (110), Beauty conscious (84), Survivalist / minimalist (43), Professional stylist (16)

Reviewed by 275 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
5.0

Good hair days !

By Deb

from USA

About Me Product Junkie

Verified Buyer

Pros

  • Adds Shine
  • Gentle
  • Great Smell
  • Improves Hair Health

Cons

  • Doesn't Lather Well

Best Uses

  • Daily Use

Comments about Kenra Professional Platinum Color Charge Shampoo:

Works great on my hair. "Better" hair days since I started using it. My blonde color seems to look better as well. Smells amazing. I don't get a lot of lather when I wash my hair with this, but it works great

  • Hair Type:
  • Straight Hair
 
5.0

Love this!!

By D2L2Mom

from Fort Worth, TX

About Me Minimalist

Verified Buyer

Pros

  • Cleans Thoroughly
  • Gentle
  • Great Smell
  • Lathers Well

Cons

    Best Uses

    • Daily Use

    Comments about Kenra Professional Platinum Color Charge Shampoo:

    Use this daily .... love it!

    • Hair Type:
    • Wavy Hair
     
    4.0

    I would definitely buy this again

    By MissyPrissy04

    from Grovetown, Ga

    About Me Beauty Conscious

    Verified Buyer

    Pros

    • Adds Shine
    • Cleans Thoroughly
    • Great Smell

    Cons

      Best Uses

      • Oily Hair
      • Thinner Hair

      Comments about Kenra Professional Platinum Color Charge Shampoo:

      I bought these Kenra Products because I use their Kenra Blow-dry spray, dry texture spray & Texturizing Taffy that my hair stylist recommended. So far The Shampoo & Conditioner smell great, most importantly I can feel & see the clarity.

      • Hair Type:
      • Straight Hair
       
      5.0

      Love this

      By Joyce E Dowling

      from Little River SC

      About Me Minimalist

      Verified Buyer

      Pros

      • Adds Shine
      • Cleans Thoroughly
      • Great Smell

      Cons

        Best Uses

          Comments about Kenra Professional Platinum Color Charge Shampoo:

          Wash my hair every other day. I have autoimmune disorder that causes dry skin hair skin eyes almost every part of me is dry.
          So nice moisturizing shampoo is like finding gold

          • Hair Type:
          • Straight Hair
           
          5.0

          Love this!

          By Julie

          from Jacksonville, NC

          About Me Minimalist

          Verified Buyer

          Pros

          • Adds Shine
          • Colored hair protector
          • Gentle
          • Great Smell

          Cons

            Best Uses

            • Colored hair

            Comments about Kenra Professional Platinum Color Charge Shampoo:

            If you are a hair color junkie, I defiantly recommend this product. It extends the life of your colored hair.

            • Hair Type:
            • Straight Hair
             
            5.0

            The Best for Color Treated Hair and Smells Amazing

            By Nikki

            from Delray Beach, Fl

            About Me Professional Stylist

            Verified Buyer

            Pros

            • Cleans Thoroughly
            • Gentle
            • Great Smell
            • Lathers Well

            Cons

              Best Uses

                Comments about Kenra Professional Platinum Color Charge Shampoo:

                I use this personally and also recommend it to my clients. It is the best shampoo I have used in a long time. And as an added bonus, it smells terrific!!!

                • Hair Type:
                • Straight Hair
                 
                5.0

                Love this product!

                By Angie

                from High Point, NC

                About Me Beauty Conscious

                Verified Buyer

                Pros

                • Adds Shine
                • Adds Volume
                • Cleans Thoroughly
                • Gentle
                • Great Smell
                • Improves Hair Health
                • Lathers Well

                Cons

                  Best Uses

                    Comments about Kenra Professional Platinum Color Charge Shampoo:

                    Protects my color. Gentle on my hair and cleans thoroughly.

                    • Hair Type:
                    • Wavy Hair
                     
                    3.0

                    Mixed feelings

                    By m_vero87

                    from San Antonio, TX

                    About Me Minimalist

                    Verified Buyer

                    Pros

                    • Cleans Thoroughly
                    • Improves Hair Health

                    Cons

                      Best Uses

                        Comments about Kenra Professional Platinum Color Charge Shampoo:

                        Mixed feelings because first time I used this and the conditioner, i like and dont like the smell. I used the shampoo just on my scalp area where my grown out roots are and the majority of my hair is colored purple. It didnt seem to be too drying on my roots which is great because of my dandruff. Though the next time I used this product and made the mistake or using it on half of my hair from roots to midshaft, some color was stripped off.

                        The conditioner though, seems to do a good job of moisturizing my hair. I usually wash hair first then follow with conditioner and leave on during the rest of my shower. My hair has been soft and smooth and looks healthy afterwards.

                        • Hair Type:
                        • Wavy Hair
                         
                        5.0

                        Very happy with this purchase

                        By Nikzillla

                        from St Charles, IL

                        About Me Product Junkie

                        Verified Buyer

                        Pros

                        • Adds Shine
                        • Cleans Thoroughly
                        • Great Smell
                        • Lathers Well

                        Cons

                          Best Uses

                          • Color Treated Hair

                          Comments about Kenra Professional Platinum Color Charge Shampoo:

                          I have been using Living Proof for some time since Ulta stopped carrying Fekkai and I wasn't that impressed with it but I kept on anyway because I was too lazy to really research another shampoo. When I walked into Ulta and saw this one, I went on and read the reviews and I was frustrated because everyone had tried the shampoo for free, there was one person who had ACTUALLY bought it. So I asked the sales associate and she tried to steer me to Redken and Matrix but I figured, you only live once, so I bought it. The smell was a lot stronger out of the bottle, but I like it, it's definitely a mix of other things people have described, crushed up pez, grapes, all sorts of smells, but I like it. After my shower, my hair was crunchy and I was really worried, but upon drying it, it was soft and not frizzy. I touched the ends up with a flat iron and it was perfect. I have really been liking this shampoo and conditioner, but I can't speak for it's color maintaining qualities since it's only been a few days. I just got my hair colored and I'll be keeping a close eye on how it holds the color. Bottom line, if you like Kenra, and you like the smell of the product, I say try it, I haven't been disappointed and will repurchase larger bottles!

                          • Hair Type:
                          • Straight Hair
                           
                          1.0

                          Returned it

                          By Stephanie

                          from Clearwater fl

                          Verified Buyer

                          Pros

                            Cons

                            • Smells Bad

                            Best Uses

                              Comments about Kenra Professional Platinum Color Charge Shampoo:

                              I bought this because they were out of the original color maintenance shampoo that I usually buy by kenra and this just smelled so bad I couldn't even use it and took it back

                              Displaying reviews 1-10

                              Back to top

                              Previous | Next »

                              Q&A

                              Product Q&A

                              Do you have questions about this product?

                              Get answers from in-house experts.

                              2 Questions | 2 Answers
                              Displaying questions 1-2
                              • Q:

                                I purchased this shampoo and noticed the shampoo is really runny. Is this normal?
                                Asked on 3/28/2017 by Question

                                1 answer

                                • Brand Expert

                                  A:

                                  Yes, the Shampoo is slightly looser than our other shampoos.

                                  Answered on 4/3/2017 by Brand Expert from Kenra Professional
                              • Q:

                                I see that this does not contain sodium chloride. Is it safe to use with a Brazilian blowout?
                                Asked on 3/13/2017 by Terri from Orange County, CA

                                1 answer

                                • Brand Expert

                                  A:

                                  Yes, you can use it with the Brazilian Blowout.

                                  Answered on 3/23/2017 by Brand Expert from Kenra Professional
                              Displaying questions 1-2

                              Do you have a question about this product?