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Urban Decay Cosmetics Original Eyeshadow Primer Potion

Urban Decay Cosmetics

Original Eyeshadow Primer Potion

Item #: 2229939

A seemingly impossible feat, Urban Decay found a way to make Eye Shadow Primer Potion even better. With revamped packaging that includes an applicator, this legendary primer looks more gorgeous and applies with more versatility. And the formula still packs the powers it's famous for: 24-hour, crease-free shadow, more vibrant color and smoother application.

Once you've tried Eye Shadow Primer Potion, you'll never want to live without it. Space-age polymer technology fills in any imperfections on the skin's surface, prepping your lids for all-day shadow. Urban Decay's paraben-free Original finish glides on smoothly, blends beautifully on all skin tones and dries invisibly.

Easy on the eyes in more ways than one, this coveted primer now comes in revamped packaging with gorgeous ombré artwork and a faceted, jewel-like cap. Squeeze the Potion directly from the tube or use the flocked wand applicator. Either way, you get precise, controlled application every time.
Smooth on just a touch of Eye Shadow Primer Potion before your shadow for 24 hours of wear and NO creasing. You can also wear alone for a subtle neutral look.

Pro tip: Can also serve as shadows or highlighters!
Isododecane, Talc, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Hydroxystearic/Linolenic/Oleic Polyglycerides, Sorbitan Sesquioleate, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Synthetic Beeswax, Propylene Carbonate, Aqua (Water/Eau). May Contain: Mica, CI 77891 (Titanium Dioxide), CI 774491/77492/774499 (Iron Oxides), CI 77163 (Bismuth Oxychloride).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Urban Decay CosmeticsOriginal Eyeshadow Primer Potion
 
4.7

(based on 1846 reviews)

96%

of respondents would recommend this to a friend.

Pros

  • Long lasting (1513)
  • Applies smoothly (1434)
  • Crease resistant (1324)
  • Blends easily (1090)
  • Silky texture (807)

Cons

  • Creases (54)
  • Difficult to apply (44)
  • Doesn't blend well (38)
  • Wears off easily (25)
  • Smudges or flakes (23)

Best Uses

  • Everyday (1518)
  • Going out (939)
  • Work (814)
  • Natural effect (647)
  • Smokey effect (566)
    • Was this a gift?:
    • No (7)
    • Reviewer Profile:
    • Natural style (687), Classic style (686), Trendy style (306)
    • Skin Tone:
    • Fair (897), Medium (741), Deep (62)

Reviewed by 1846 customers

Displaying reviews 1-10

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5.0

Definelty an essential primer

By Amanda

from Clermont Florida

About Me Trendy Style

Verified Buyer

Pros

  • Blends Well
  • Easy Removal
  • Easy To Apply
  • Long Lasting

Cons

    Best Uses

    • Everyday

    Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

    Easy to apply and makes my eyeshadow stay and really makes my eyeshadow pop.

    • Skin Tone:
    • Fair
     
    5.0

    Must have

    By T

    from Washington

    About Me Classic Style

    Verified Buyer

    Pros

    • Easy Removal
    • Easy To Apply
    • Good Colors
    • Good Pigmentation
    • Long Lasting
    • Smooth Look

    Cons

      Best Uses

      • Everyday
      • Going Out
      • Sensitive Eyes

      Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

      Love this! I use it daily

      • Skin Tone:
      • Fair
       
      5.0

      Best Primer Out There

      By Smalls

      from Marshfield, MO

      About Me Trendy Style

      Pros

      • Easy Removal
      • Easy To Apply
      • Long Lasting
      • Smooth Look

      Cons

        Best Uses

        • Everyday

        Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

        It could be because I love ALL things Urban Decay, but this is a great primer! It helps your eyeshadow last all day without creasing. Other primers I have used in the past make it difficult to blend my shadows, but I have never had that issue with this one.

        • Skin Tone:
        • Medium
         
        5.0

        I would buy this product again and again

        By Karen

        from Brentwood, CA

        About Me Trendy Style

        Verified Buyer

        Pros

        • Blends Well
        • Easy To Apply
        • Long Lasting

        Cons

          Best Uses

          • Everyday
          • Going Out
          • Sensitive Eyes
          • Travel

          Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

          I love the fact that it makes my eyeshadow stay longer and pop up more

          • Skin Tone:
          • Medium
           
          5.0

          LOVE this product.

          By Baylie

          from Illinois

          About Me Natural Style

          Verified Buyer

          Pros

          • Blends Well
          • Easy Removal
          • Easy To Apply
          • Long Lasting
          • Smooth Look

          Cons

            Best Uses

            • Everyday

            Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

            I got a sample of this product that came with my UD Naked 2 pallet and I instantly loved it. I used it every time I do my makeup. The only "con" I have is that it isn't as thick as the sample was. But it doesn't effect my opinion on this product. My eye shadow lasts all day and that's all I care about.

            • Skin Tone:
            • Fair
             
            5.0

            Love it

            By MichLynn

            from Houma, LA

            About Me Natural Style

            Verified Buyer

            Pros

            • Easy To Apply
            • Long Lasting

            Cons

              Best Uses

              • Everyday

              Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

              it doesn't crease like other products

              • Skin Tone:
              • Fair
               
              5.0

              I love this product!!

              By MC

              from OC, CA

              About Me Natural Style

              Verified Buyer

              Pros

              • Blends Well
              • Easy Removal
              • Easy To Apply
              • Long Lasting

              Cons

                Best Uses

                • Everyday
                • Going Out

                Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                I use this everyday, whether I wear eye shadow or not. It helps my eyeliner from creasing on my eyelid when I don't wear eye shadow. Not to mention that it help bring out the colors of your eye shadow and keeps it fresh looking all day long. I've been using it for a few years now and I love it!

                • Skin Tone:
                • Fair
                 
                5.0

                Works well

                By Toia

                from South bend

                Verified Buyer

                Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                Very good product

                 
                5.0

                awesome

                By Brigette

                from Gilbert, Arizona

                Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                live by this!

                 
                5.0

                Worth the money!

                By CJ

                from Gilbert AZ

                About Me Classic Style

                Verified Buyer

                Pros

                • Blends Well
                • Easy Removal
                • Easy To Apply
                • Long Lasting
                • Smooth Look

                Cons

                  Best Uses

                  • Everyday
                  • Going Out

                  Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                  I love this product! It was the very first eye shadow primer I bought and I was doubtful it would make much difference, but my eye shadow stays perfect all day. I can't wear it everyday though bc it's so expensive that I don't want to waste it.

                  • Skin Tone:
                  • Medium

                  Displaying reviews 1-10

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