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ULTA Automatic Eyeliner

ULTA

Automatic Eyeliner

Black (black matte)

Item #: 1951000 Size: 0.01 oz

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Smooth, deep colors glide on effortlessly from the automatic tip of this Ulta Automatic Eyeliner. Color is long-lasting and waterproof, for dramatic, attention-getting eyes. No sharpening is required. Gluten free.
Cyclopentasiloxane, Parrafin, Diisostearyl Dimmer Dilinoleate, PEG-6 Beeswax, Hydrogenated Castor Oil, Ozokerite, Ceresin, Tocopherol, Retinyl Palmitate, Ascorbyl Palmitate. May Contain: Iron Oxides, Ultramarines, Mica, Ferric Ferrocyanide, Aluminum Powder, Bismuth Oxychloride, Black 2, Blue 1 Lake, Bronze Powder, Carmine, Chromium Hydroxide Green, Chromium Oxide Greens, Copper Powder, Ferric Ammonium Ferrocyanide, Manganese Violet, Titanium Dioxide, Yellow 5 Lake, Zinc Oxide.

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ULTAAutomatic Eyeliner
 
4.1

(based on 5448 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (3888)
  • Long lasting (2758)
  • Good colors (2383)
  • Smooth look (2157)
  • Easy removal (2076)

Cons

  • Smudges (533)
  • Fades (532)
  • Difficult to apply (491)
  • Wears off easily (174)
  • Difficult removal (142)

Best Uses

  • Everyday (3223)
  • Going out (1689)
  • Travel (959)
  • Sensitive eyes (924)
  • Daily use (812)
    • Reviewer Profile:
    • Natural style (2083), Classic style (1970), Trendy style (554), Budget shopper (388), Brand buyer (137)
    • My Beauty Routine Takes:
    • 10 minutes (291), 30 minutes (232), 1+ hour (24)
    • Was this a gift?:
    • No (20)

Reviewed by 5448 customers

Displaying reviews 1-10

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5.0

Awesome

By Charity

from Tupelo Mississippi

About Me Classic Style

Verified Buyer

Pros

  • Easy To Apply

Cons

    Best Uses

    • Normal Skin

    Comments about ULTA Automatic Eyeliner:

    Good product

    • Age:
    • 30-44
     
    4.0

    Good everyday Eyeliner

    By Sjschreib

    from Pennsylvania

    About Me Classic Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Good Value

    Cons

      Best Uses

      • Daily Use

      Comments about ULTA Automatic Eyeliner:

      Good eyeliner. Love the gray color. Great value.

      • Age:
      • 30-44
       
      5.0

      I love these liners will not buy any other kind

      By Bea

      from Holyoke

      About Me Classic Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Good Pigmentation
      • Good Value
      • Long Lasting
      • Versatile

      Cons

        Best Uses

        • Sensitive Skin

        Comments about ULTA Automatic Eyeliner:

        This is a great liner I love it

        • Age:
        • 45-59
         
        2.0

        Purple liner

        By Natart

        from Palm Springs ca

        About Me Natural Style

        Verified Buyer

        Pros

        • Easy To Apply

        Cons

          Best Uses

          • Daily Use

          Comments about ULTA Automatic Eyeliner:

          Fairly light pigment

          • Age:
          • 30-44
           
          4.0

          I would buy this product again

          By Amanda

          from Fort Worth, TX

          Verified Buyer

          Pros

          • Easy To Apply
          • Good Pigmentation
          • Long Lasting

          Cons

            Best Uses

            • Daily Use

            Comments about ULTA Automatic Eyeliner:

            This product is easy and quick to apply. I use it everyday.

            • Age:
            • 30-44
             
            5.0

            Love thiss eyeliner

            By Lynn

            from Jacksonville Florida

            About Me Trendy Style

            Verified Buyer

            Pros

            • Easy To Apply
            • Good Pigmentation
            • Good Value
            • Long Lasting

            Cons

              Best Uses

                Comments about ULTA Automatic Eyeliner:

                Love this eyeliner. Goes on smooth. Rich color and easy to use

                • Age:
                • 45-59
                 
                5.0

                EYELINER

                By Ambermmc

                from Shreveport

                About Me Natural Style

                Verified Buyer

                Pros

                • Easy To Apply

                Cons

                  Best Uses

                  • Dry Skin

                  Comments about ULTA Automatic Eyeliner:

                  Love It!!!

                  • Age:
                  • 18-29
                   
                  5.0

                  all day wear

                  By Jess

                  from Indiana

                  Comments about ULTA Automatic Eyeliner:

                  I was looking for an eyeliner that would last all day with out smearing everywhere. this goes on smooth and does just that

                   
                  5.0

                  Love it

                  By AB

                  from Illinois

                  About Me Classic Style

                  Verified Buyer

                  Pros

                  • Easy To Apply
                  • Good Pigmentation
                  • Good Value
                  • Long Lasting

                  Cons

                    Best Uses

                    • Daily Use

                    Comments about ULTA Automatic Eyeliner:

                    Used daily, love it. Always looks good and lasts

                    • Age:
                    • 45-59
                     
                    5.0

                    Luv3

                    By Stella

                    from NJ

                    About Me Classic Style

                    Verified Buyer

                    Pros

                    • Easy To Apply
                    • Good Value
                    • Long Lasting

                    Cons

                      Best Uses

                      • Daily Use
                      • Normal Skin
                      • Sensitive Skin
                      • Special Occasions

                      Comments about ULTA Automatic Eyeliner:

                      GREAT PRODUCT!!!

                      • Age:
                      • 45-59

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                      Q&A

                      Product Q&A

                      Do you have questions about this product?

                      Get answers from in-house experts.

                      44 Questions | 44 Answers
                      Displaying questions 1-10Previous | Next »
                      • Q:

                        Is black plum more of a black with purple undertones? That is what I'm looking for for my blue eyes...
                        Asked on 6/8/2017 by mp from NY

                        1 answer

                        • Staff Expert

                          A:

                          Black Plum is a deep purple matte shade. We love it on blue eyes! :-)

                          Answered on 6/9/2017 by Staff Expert from Ulta Beauty
                      • Q:

                        Does this product have cap??? And is it a gel??
                        Asked on 4/7/2017 by Mary from IL

                        1 answer

                        • Staff Expert

                          A:

                          Yes, this product does have a cap. It is not a gel.

                          Answered on 4/11/2017 by Staff Expert from Ulta Beauty
                      • Q:

                        Will this stay in my waterline???!!!?
                        Asked on 1/7/2017 by Leslie from Spartanburg SC

                        1 answer

                        • Staff Expert

                          A:

                          Yes, this product features a long-lasting waterproof formula and can be applied to the inner rim/waterline.

                          Answered on 1/9/2017 by Staff Expert from Ulta Beauty
                      • Q:

                        Once I start using the product, what is the shelf life?
                        Asked on 12/28/2016 by Steph from Marietta

                        1 answer

                        • Staff Expert

                          A:

                          The shelf life is 31 months.

                          Answered on 1/17/2017 by Staff Expert from Ulta Beauty
                      • Q:

                        Can this be used on the whole eyelid?
                        Asked on 9/24/2016 by Mom64 from Wilkes Barre PA

                        1 answer

                        • Staff Expert

                          A:

                          Yes, it is safe for the general eye area including the eyelid.

                          Answered on 9/26/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        Does this liner stay put on the waterline?
                        Asked on 9/12/2016 by Jen

                        1 answer

                        • Staff Expert

                          A:

                          Yes, it's waterproof, so it's a great option for lining the waterline/inner rim of the eye.

                          Answered on 9/13/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        What color (s) would you recommend for blue eyes?
                        Asked on 9/11/2016 by sandy from Mpls

                        1 answer

                        • Staff Expert

                          A:

                          Try shades Chocolate, Bronze, Storm, and Cobalt to enhance your baby blues!

                          Answered on 9/12/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        Is Grape a brighter shade of purple? I am 69+ yrs young with brown eyes. I'm looking for tasteful colors that compliment and make my eyes pop. I definitely need waterproof eyeliner. Thank you so much for your assistance aiming me in the right direction for colors. Have a great day!!
                        Asked on 7/15/2016 by Cindy from Rossford OH

                        1 answer

                        • Staff Expert

                          A:

                          Grape is a lighter, brighter shade than Black Plum. It is such a fun color! :-)

                          Answered on 7/27/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        How do I sharpen this eyeliner?
                        Asked on 7/13/2016 by Navella

                        1 answer

                        • Staff Expert

                          A:

                          No sharpening is required; simply twist to dispense more product!

                          Answered on 7/14/2016 by Staff Expert from Ulta Beauty
                      • Q:

                        Can the color Chocolate be used for nose contouring or does it have too much of a shimmer?
                        Asked on 7/11/2016 by Virginia from Brooklyn, NY

                        1 answer

                        • Staff Expert

                          A:

                          Chocolate has metallic flecks of shimmer and glitter, so we wouldn't recommend it for contouring your face. It looks lovely on your eyes, though!

                          Answered on 7/12/2016 by Staff Expert from Ulta Beauty
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