May 12-18 only
Ulta beauty rewards
Member Love Event
Earn 10X points on select shampoo & conditioner from over 70 brands. And earn 5X points on all other hair care & tools.
10X points on select shampoo & conditioner
$3.50 off
Today's Deals
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What's new
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Earn 5X points
TRENDING AT ULTA BEAUTY
Technicolor Lashes
Discover this season’s biggest (and brightest) lash trend.
AAPI-owned & founded brands
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Now trending
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Beauty Services
Your best look. Our promise. Each service begins with a complimentary consultation with a licensed beauty pro. Ask questions and share ideas—we'll do the same.