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ULTA Automatic Eyeliner

ULTA

Automatic Eyeliner

Deep Brown (deep brown matte)

Item #: 1951002 Size: 0.01 oz

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GIFT WITH PURCHASE

FREE 12-pc Gift with any $21.50 ULTA Beauty Collection Makeup, Brushes, Beauty Tools, or Skincare purchase (offer valid 2/12/17-3/11/17 or while supplies last)

FREE 12-pc gift w/any $21.50 Ulta Beauty Makeup, Brushes, Beauty Tools, or Skincare purchase
Smooth, deep colors glide on effortlessly from the automatic tip of this eye liner. Color is long-lasting and waterproof, for dramatic, attention-getting eyes. No sharpening is required. Gluten-free.
Cyclopentasiloxane, Parrafin, Diisostearyl Dimmer Dilinoleate, PEG-6 Beeswax, Hydrogenated Castor Oil, Ozokerite, Ceresin, Tocopherol, Retinyl Palmitate, Ascorbyl Palmitate.

MAY CONTAIN: Iron Oxides, Ultramarines, Mica, Ferric Ferrocyanide, Aluminum Powder, Bismuth Oxychloride, Black 2, Blue 1 Lake, Bronze Powder, Carmine, Chromium Hydroxide Green, Chromium Oxide Greens, Copper Powder, Ferric Ammonium Ferrocyanide, Manganese Violet, Titanium Dioxide, Yellow 5 Lake, Zinc Oxide.

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ULTAAutomatic Eyeliner
 
4.1

(based on 5133 reviews)

85%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (3650)
  • Long lasting (2581)
  • Good colors (2383)
  • Smooth look (2157)
  • Easy removal (2076)

Cons

  • Fades (532)
  • Smudges (531)
  • Difficult to apply (446)
  • Difficult removal (142)
  • Wears off easily (106)

Best Uses

  • Everyday (3223)
  • Going out (1689)
  • Travel (959)
  • Sensitive eyes (924)
  • Daily use (661)
    • Was this a gift?:
    • No (20)
    • Reviewer Profile:
    • Natural style (1931), Classic style (1863), Trendy style (519), Budget shopper (388), Brand buyer (137)
    • My Beauty Routine Takes:
    • 10 minutes (291), 30 minutes (232), 1+ hour (24)

Reviewed by 5133 customers

Displaying reviews 1-10

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5.0

Great eyeliner

By jp

from Greenville. MI

About Me Natural Style

Verified Buyer

Pros

  • Easy To Apply
  • Long Lasting

Cons

    Best Uses

    • Normal Skin

    Comments about ULTA Automatic Eyeliner:

    Love it

    • Age:
    • 45-59
     
    4.0

    I would buy this again

    By Tintexas

    from Longview, Tx

    About Me Natural Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Good Value
    • Long Lasting

    Cons

      Best Uses

        Comments about ULTA Automatic Eyeliner:

        I liked it!

         
        5.0

        My Go-To Eye Pencil

        By Cindy

        from Fort Myers, FL

        About Me Classic Style

        Verified Buyer

        Pros

        • Easy To Apply
        • Good Value
        • Long Lasting

        Cons

          Best Uses

            Comments about ULTA Automatic Eyeliner:

            This has been my go-to eye liner for years. It goes on easily and lasts all day. It is a thin line, but is easy to thicken for a more dramatic look. It also blends out for a softer line well, although I typically choose a different pencil for that look when I want it. Go for it - I highly recommend!

            • Age:
            • 30-44
             
            3.0

            awful

            By anonymous

            from texas

            Comments about ULTA Automatic Eyeliner:

            the application was horrible, it tugs so much it hurts.

             
            2.0

            It's ok

            By Heather

            from Fredericksburg

            About Me Natural Style

            Verified Buyer

            Pros

            • Easy To Apply

            Cons

            • Messy
            • Stains Easily
            • Wears Off Easily

            Best Uses

            • Normal Skin

            Comments about ULTA Automatic Eyeliner:

            It goes on well, but it runs after awhile. I had to continually wipe under my eyes all day.

            • Age:
            • 30-44
             
            4.0

            This eyeliner was just what I needed

            By June

            from Columbia, MO

            About Me Natural Style

            Verified Buyer

            Pros

            • Good Pigmentation
            • Good Value
            • Long Lasting

            Cons

              Best Uses

              • Sensitive Skin

              Comments about ULTA Automatic Eyeliner:

              I use eyeliner everyday and this eyeliner gives great color and goes on easily. It is a great value and something I plan on buying again in the future.

              • Age:
              • 30-44
               
              5.0

              Love it!!

              By Good product but no selection or proces

              from Marquette, mi

              Verified Buyer

              Comments about ULTA Automatic Eyeliner:

              Just started using this product and love it

              • Age:
              • 30-44
               
              5.0

              Love It!

              By DianaRenata

              from Knoxville, TN

              About Me Natural Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Good Pigmentation
              • Good Value

              Cons

              • Wears Off Easily

              Best Uses

              • Daily Use

              Comments about ULTA Automatic Eyeliner:

              I love gel eyeliner but I don't always have time to apply it with a brush. This is a great time saver for busy mornings. I wish it wore longer, but other than that, I love it.

              • Age:
              • 30-44
               
              1.0

              Disappointed

              By Coffeeqtea

              from Willington, CT

              About Me Natural Style

              Verified Buyer

              Pros

                Cons

                • Difficult to Apply
                • Wears Off Easily

                Best Uses

                • Normal Skin

                Comments about ULTA Automatic Eyeliner:

                Rock hard....I tried 2 different colors and was disappointed. (matte & glimmer) I will not buy this product again!

                • Age:
                • 45-59
                 
                4.0

                I use all the colors

                By becky

                from Frankfort

                About Me Natural Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Good Pigmentation
                • Good Value

                Cons

                • Wears Off Easily

                Best Uses

                • Daily Use
                • Dry Skin
                • Sensitive Skin

                Comments about ULTA Automatic Eyeliner:

                If I put powder shadow on lightly before the liner it stays on longer, but with sensitivity to the shadows I have to put it on several times a day.

                • Age:
                • 60+

                Displaying reviews 1-10

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                Q&A

                Product Q&A

                Do you have questions about this product?

                Get answers from in-house experts.

                42 Questions | 42 Answers
                Displaying questions 1-10Previous | Next »
                • Q:

                  Will this stay in my waterline???!!!?
                  Asked on 1/7/2017 by Leslie from Spartanburg SC

                  1 answer

                  • Staff Expert

                    A:

                    Yes, this product features a long-lasting waterproof formula and can be applied to the inner rim/waterline.

                    Answered on 1/9/2017 by Staff Expert from Ulta Beauty
                • Q:

                  Once I start using the product, what is the shelf life?
                  Asked on 12/28/2016 by Steph from Marietta

                  1 answer

                  • Staff Expert

                    A:

                    The shelf life is 31 months.

                    Answered on 1/17/2017 by Staff Expert from Ulta Beauty
                • Q:

                  Can this be used on the whole eyelid?
                  Asked on 9/24/2016 by Mom64 from Wilkes Barre PA

                  1 answer

                  • Staff Expert

                    A:

                    Yes, it is safe for the general eye area including the eyelid.

                    Answered on 9/26/2016 by Staff Expert from Ulta Beauty
                • Q:

                  Does this liner stay put on the waterline?
                  Asked on 9/12/2016 by Jen

                  1 answer

                  • Staff Expert

                    A:

                    Yes, it's waterproof, so it's a great option for lining the waterline/inner rim of the eye.

                    Answered on 9/13/2016 by Staff Expert from Ulta Beauty
                • Q:

                  What color (s) would you recommend for blue eyes?
                  Asked on 9/11/2016 by sandy from Mpls

                  1 answer

                  • Staff Expert

                    A:

                    Try shades Chocolate, Bronze, Storm, and Cobalt to enhance your baby blues!

                    Answered on 9/12/2016 by Staff Expert from Ulta Beauty
                • Q:

                  Is Grape a brighter shade of purple? I am 69+ yrs young with brown eyes. I'm looking for tasteful colors that compliment and make my eyes pop. I definitely need waterproof eyeliner. Thank you so much for your assistance aiming me in the right direction for colors. Have a great day!!
                  Asked on 7/15/2016 by Cindy from Rossford OH

                  1 answer

                  • Staff Expert

                    A:

                    Grape is a lighter, brighter shade than Black Plum. It is such a fun color! :-)

                    Answered on 7/27/2016 by Staff Expert from Ulta Beauty
                • Q:

                  How do I sharpen this eyeliner?
                  Asked on 7/13/2016 by Navella

                  1 answer

                  • Staff Expert

                    A:

                    No sharpening is required; simply twist to dispense more product!

                    Answered on 7/14/2016 by Staff Expert from Ulta Beauty
                • Q:

                  Can the color Chocolate be used for nose contouring or does it have too much of a shimmer?
                  Asked on 7/11/2016 by Virginia from Brooklyn, NY

                  1 answer

                  • Staff Expert

                    A:

                    Chocolate has metallic flecks of shimmer and glitter, so we wouldn't recommend it for contouring your face. It looks lovely on your eyes, though!

                    Answered on 7/12/2016 by Staff Expert from Ulta Beauty
                • Q:

                  How do I prevent the liner from smudging?
                  Asked on 7/8/2016 by Kat from Rancho Cucamonga

                  1 answer

                • Q:

                  is this a liquid liner or more like a pencil
                  Asked on 6/30/2016 by love to fly

                  1 answer

                  • Staff Expert

                    A:

                    This is a solid formula.

                    Answered on 7/12/2016 by Staff Expert from Ulta Beauty
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