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ULTA Automatic Eyeliner

ULTA

Automatic Eyeliner

Deep Brown (deep brown matte)

Item #: 1951002 Size: 0.01 oz

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Smooth, deep colors glide on effortlessly from the automatic tip of this Ulta Automatic Eyeliner. Color is long-lasting and waterproof, for dramatic, attention-getting eyes. No sharpening is required. Gluten free.
Cyclopentasiloxane, Parrafin, Diisostearyl Dimmer Dilinoleate, PEG-6 Beeswax, Hydrogenated Castor Oil, Ozokerite, Ceresin, Tocopherol, Retinyl Palmitate, Ascorbyl Palmitate. May Contain: Iron Oxides, Ultramarines, Mica, Ferric Ferrocyanide, Aluminum Powder, Bismuth Oxychloride, Black 2, Blue 1 Lake, Bronze Powder, Carmine, Chromium Hydroxide Green, Chromium Oxide Greens, Copper Powder, Ferric Ammonium Ferrocyanide, Manganese Violet, Titanium Dioxide, Yellow 5 Lake, Zinc Oxide.

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ULTAAutomatic Eyeliner
 
4.1

(based on 5387 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (3840)
  • Long lasting (2724)
  • Good colors (2383)
  • Smooth look (2157)
  • Easy removal (2076)

Cons

  • Fades (532)
  • Smudges (532)
  • Difficult to apply (484)
  • Wears off easily (163)
  • Difficult removal (142)

Best Uses

  • Everyday (3223)
  • Going out (1689)
  • Travel (959)
  • Sensitive eyes (924)
  • Daily use (782)
    • Was this a gift?:
    • No (20)
    • Reviewer Profile:
    • Natural style (2052), Classic style (1951), Trendy style (548), Budget shopper (388), Brand buyer (137)
    • My Beauty Routine Takes:
    • 10 minutes (291), 30 minutes (232), 1+ hour (24)

Reviewed by 5387 customers

Displaying reviews 1-10

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3.0

Mediocre product

By JB

from Greater Houston

About Me Natural Style

Verified Buyer

Pros

  • Good Value

Cons

  • Difficult to Apply

Best Uses

    Comments about ULTA Automatic Eyeliner:

    Wish it was easy to apply compared to other similar brands. Purchased during a bogo promo, purchased two products received to free. For that price I can't complain too much.

    • Age:
    • 45-59
     
    4.0

    Good summer color

    By Mary

    from Jarrettsville, MD

    About Me Natural Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Long Lasting

    Cons

      Best Uses

        Comments about ULTA Automatic Eyeliner:

        Goes on easy and lasts all day.

        • Age:
        • 45-59
         
        5.0

        LOVED IT!!

        By CeCe

        from Sahuarita, AZ

        About Me Natural Style

        Verified Buyer

        Pros

        • Easy To Apply
        • Good Pigmentation
        • Long Lasting

        Cons

          Best Uses

          • Oily Skin

          Comments about ULTA Automatic Eyeliner:

          I was looking for a different color from my normal one. I've tried blues in the past but never looked good. This shade made my eyes pop!! LOVED IT!!

          • Age:
          • 45-59

          (1 of 1 customers found this review helpful)

           
          3.0

          The color is great but it doesn't glide on. . It's too hard

          By None

          from North Myrtle Beach S C

          About Me Classic Style

          Verified Buyer

          Pros

          • Good Pigmentation
          • Good Value
          • Long Lasting

          Cons

          • Difficult to Apply

          Best Uses

            Comments about ULTA Automatic Eyeliner:

            Great color for hazel eyes.

            • Age:
            • 45-59
             
            4.0

            Ultra Gel Eyeliner

            By No nickname

            from Not needed

            About Me Classic Style

            Verified Buyer

            Pros

            • Easy To Apply
            • Good Pigmentation
            • Long Lasting
            • Versatile

            Cons

            • Messy

            Best Uses

            • Daily Use
            • Dry Skin
            • Normal Skin
            • Sensitive Skin
            • Special Occasions

            Comments about ULTA Automatic Eyeliner:

            See below for my comments. Also, some of your stores have very poor customer service attitudes.

            • Age:
            • 60+
             
            5.0

            Lov this eyeliner

            By ZooGal

            from Fairfax Virginia

            About Me Natural Style

            Verified Buyer

            Pros

            • Easy To Apply
            • Good Pigmentation
            • Good Value
            • Long Lasting

            Cons

              Best Uses

              • Daily Use
              • Normal Skin

              Comments about ULTA Automatic Eyeliner:

              Tried one time. Always used Lancôme. Now only use this

              • Age:
              • 60+
               
              5.0

              Loved the product I bought!

              By Dee Dee

              from Roseville, CA

              About Me Classic Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Good Pigmentation
              • Good Value
              • Long Lasting
              • Versatile

              Cons

                Best Uses

                • Daily Use
                • Normal Skin
                • Special Occasions

                Comments about ULTA Automatic Eyeliner:

                Everythings great about it. See above!!!

                • Age:
                • 60+

                (1 of 1 customers found this review helpful)

                 
                2.0

                Doesn't show up good or go on easy

                By Feevbee

                from Birmingham,al

                About Me Classic Style

                Verified Buyer

                Pros

                  Cons

                  • Difficult to Apply

                  Best Uses

                    Comments about ULTA Automatic Eyeliner:

                    Eyeliner

                    • Age:
                    • 45-59
                     
                    5.0

                    I've been using this product for six years now

                    By Belinda

                    from Oklahoma City

                    About Me Natural Style

                    Verified Buyer

                    Pros

                    • Easy To Apply
                    • Good Value
                    • Long Lasting

                    Cons

                      Best Uses

                        Comments about ULTA Automatic Eyeliner:

                        Eyeliner

                        • Age:
                        • 30-44

                        (1 of 1 customers found this review helpful)

                         
                        2.0

                        I would spend a little more for better quality.

                        By KellyH.

                        from Franklinton, NC

                        About Me Natural Style

                        Verified Buyer

                        Pros

                        • Easy To Apply
                        • Good Value

                        Cons

                          Best Uses

                            Comments about ULTA Automatic Eyeliner:

                            I've never had a Clinique eyeliner break as easily as this one has. I've only been using it for a week but it has broken 2 times. Maybe I got a dud and the others are better.

                            • Age:
                            • 30-44

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                            Q&A

                            Product Q&A

                            Do you have questions about this product?

                            Get answers from in-house experts.

                            44 Questions | 44 Answers
                            Displaying questions 1-10Previous | Next »
                            • Q:

                              Is black plum more of a black with purple undertones? That is what I'm looking for for my blue eyes...
                              Asked on 6/8/2017 by mp from NY

                              1 answer

                              • Staff Expert

                                A:

                                Black Plum is a deep purple matte shade. We love it on blue eyes! :-)

                                Answered on 6/9/2017 by Staff Expert from Ulta Beauty
                            • Q:

                              Does this product have cap??? And is it a gel??
                              Asked on 4/7/2017 by Mary from IL

                              1 answer

                              • Staff Expert

                                A:

                                Yes, this product does have a cap. It is not a gel.

                                Answered on 4/11/2017 by Staff Expert from Ulta Beauty
                            • Q:

                              Will this stay in my waterline???!!!?
                              Asked on 1/7/2017 by Leslie from Spartanburg SC

                              1 answer

                              • Staff Expert

                                A:

                                Yes, this product features a long-lasting waterproof formula and can be applied to the inner rim/waterline.

                                Answered on 1/9/2017 by Staff Expert from Ulta Beauty
                            • Q:

                              Once I start using the product, what is the shelf life?
                              Asked on 12/28/2016 by Steph from Marietta

                              1 answer

                              • Staff Expert

                                A:

                                The shelf life is 31 months.

                                Answered on 1/17/2017 by Staff Expert from Ulta Beauty
                            • Q:

                              Can this be used on the whole eyelid?
                              Asked on 9/24/2016 by Mom64 from Wilkes Barre PA

                              1 answer

                              • Staff Expert

                                A:

                                Yes, it is safe for the general eye area including the eyelid.

                                Answered on 9/26/2016 by Staff Expert from Ulta Beauty
                            • Q:

                              Does this liner stay put on the waterline?
                              Asked on 9/12/2016 by Jen

                              1 answer

                              • Staff Expert

                                A:

                                Yes, it's waterproof, so it's a great option for lining the waterline/inner rim of the eye.

                                Answered on 9/13/2016 by Staff Expert from Ulta Beauty
                            • Q:

                              What color (s) would you recommend for blue eyes?
                              Asked on 9/11/2016 by sandy from Mpls

                              1 answer

                              • Staff Expert

                                A:

                                Try shades Chocolate, Bronze, Storm, and Cobalt to enhance your baby blues!

                                Answered on 9/12/2016 by Staff Expert from Ulta Beauty
                            • Q:

                              Is Grape a brighter shade of purple? I am 69+ yrs young with brown eyes. I'm looking for tasteful colors that compliment and make my eyes pop. I definitely need waterproof eyeliner. Thank you so much for your assistance aiming me in the right direction for colors. Have a great day!!
                              Asked on 7/15/2016 by Cindy from Rossford OH

                              1 answer

                              • Staff Expert

                                A:

                                Grape is a lighter, brighter shade than Black Plum. It is such a fun color! :-)

                                Answered on 7/27/2016 by Staff Expert from Ulta Beauty
                            • Q:

                              How do I sharpen this eyeliner?
                              Asked on 7/13/2016 by Navella

                              1 answer

                              • Staff Expert

                                A:

                                No sharpening is required; simply twist to dispense more product!

                                Answered on 7/14/2016 by Staff Expert from Ulta Beauty
                            • Q:

                              Can the color Chocolate be used for nose contouring or does it have too much of a shimmer?
                              Asked on 7/11/2016 by Virginia from Brooklyn, NY

                              1 answer

                              • Staff Expert

                                A:

                                Chocolate has metallic flecks of shimmer and glitter, so we wouldn't recommend it for contouring your face. It looks lovely on your eyes, though!

                                Answered on 7/12/2016 by Staff Expert from Ulta Beauty
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