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Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion

Urban Decay Cosmetics

Anti-Aging Eyeshadow Primer Potion

Nude

Item #: 2286791 Size: 0.33 oz

Special Free Gift with Purchase! Click for Offer Details

GIFT WITH PURCHASE

FREE deluxe sample Afterglow 8-Hour Powder Highlighter with any $35 Urban Decay purchase (offer valid 2/19/17-3/11/17 or while supplies last)

FREE deluxe sample Afterglow 8-Hour Powder Highlighter w/any $35 Urban Decay purchase
Urban Decay found a way to make its legendary Anti-Aging Eye Shadow Primer Potion even better. With revamped packaging that includes an applicator, Eye Shadow Primer Potion looks more gorgeous and applies with more versatility. And the formula still packs the same powers: anti-aging benefits, all-day, crease-free shadow, more vibrant color and smoother application.

This revolutionary paraben-free formula features space-age polymer technology that fills in any imperfections on the skin's surface, prepping your lids for all-day shadow. Once you've tried it, you'll never want to live without it.

This anti-aging formula also measurably improves the signs of aging over time. High-tech ingredients fight wrinkles and improve tone and texture, while optical blurring pigments create a subtle, soft-focus effect that instantly wakes up tired eyes and minimizes the appearance of redness, crepiness and other imperfections.

In an 8-week clinical study:
  • 100% of participants had a measurable improvement in the appearance of fine lines.
  • 100% had measurably brighter skin.
  • 97% had a measurable improvement in radiance and clarity.

Optical blurring pigments diffuse light to blur flaws, while advanced anti-aging ingredients help prevent and repair wrinkles and other signs of age-related damage. Dermaxyl helps smooth the appearance of wrinkles, and Kalpariane plumps, firms and hydrates skin as it improves suppleness and elasticity.

The shade is similar to Urban Decay's Original Eye Shadow Primer Potion, which dries down invisibly, but with a tiny bit of sheer pigment to even out and color-correct the skin.

Easy on the eyes in more ways than one, this coveted primer now comes in revamped packaging with gorgeous ombré artwork and a faceted, jewel-like cap. Squeeze the Potion directly from the tube or use the flocked wand applicator. Either way, you get precise, controlled application every time.
Smooth on just a touch of Eyeshadow Primer Potion, and then lay down color while the primer is fresh. It acts as an eye shadow magnet, giving you vibrant color. And you'll look just-applied all day!
Isododecane, Talc, Cyclopentasiloxane, Trimethylsiloxysilicate, Triethylhexanoin, Oryza Sativa (Rice/Riz) Bran Oil, Trihydroxystearin, Disteardimonium Hectorite, Polyethylene, Sorbitan Sesquioleate, VP/Hexadecene Copolymer, C12-15 Alkyl Benzoate, Dimethicone, Alumina, Caprylic/Capric Triglyceride, Phenoxyethanol, PEG-40 Stearate, Synthetic Beeswax, Propylene Carbonate, Hexyl Laurate, Polyglyceryl-4 Isostearate, Tribehenin, PEG-10 Dimethicone, Stearic Acid, Ethylhexylglycerin, Ceramide 2, PEG-10 Rapeseed Sterol, Alaria Esculenta Extract, Palmitoyl Oligopeptide, Aqua (Water/Eau). May Contain: Mica, CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 77163 (Bismuth Oxychloride).

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Ingredients+

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Urban Decay CosmeticsAnti-Aging Eyeshadow Primer Potion
 
4.5

(based on 685 reviews)

90%

of respondents would recommend this to a friend.

Pros

  • Long lasting (487)
  • Applies smoothly (381)
  • Crease resistant (319)
  • Blends easily (300)
  • Silky texture (251)

Cons

  • Creases (32)
  • Difficult to apply (26)
  • Smudges or flakes (12)
  • Wears off easily (12)
  • Doesn't blend well (8)

Best Uses

  • Everyday (551)
  • Going out (234)
  • Work (149)
  • Natural effect (129)
  • Smokey effect (76)
    • Was this a gift?:
    • No (7)
    • Reviewer Profile:
    • Classic style (282), Natural style (281), Trendy style (71)

Reviewed by 685 customers

Displaying reviews 1-10

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5.0

I love this primer

By Victoria

from Jamestown New York

About Me Classic Style

Verified Buyer

Pros

  • Blends Well
  • Easy Removal
  • Easy To Apply
  • Long Lasting
  • Smooth Look

Cons

    Best Uses

    • Everyday
    • Going Out

    Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

    Nothing bad about!

     
    2.0

    Not doing what I thought it would

    By Brandy

    from warren,michigan

    About Me Natural Style

    Verified Buyer

    Pros

    • Easy Removal
    • Easy To Apply

    Cons

    • Creases

    Best Uses

    • Everyday

    Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

    I use this everyday. I bought it because I need something that will make my eye shadow not crease but this product is not doing the job.

     
    5.0

    I always buy this product, my eyeshadow doesn't smear or mov

    By Jody

    from Bradenton, FL

    About Me Classic Style

    Verified Buyer

    Pros

    • Blends Well
    • Easy Removal
    • Easy To Apply
    • Good Colors
    • Good Pigmentation
    • Good Variety of Colors
    • Long Lasting
    • Smooth Look

    Cons

      Best Uses

      • Everyday

      Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

      love this company and product

       
      3.0

      NO major difference

      By Jules

      from New Jersey

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy Removal
      • Smooth Look

      Cons

      • Smudges

      Best Uses

      • Going Out

      Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

      NO major difference

       
      5.0

      yes

      By Sha

      from Mooresville, NC

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Long Lasting

      Cons

        Best Uses

        • Everyday

        Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

        Love it and it keeps eye maker on all day

         
        5.0

        Wow! Just love it

        By UltaJunkie17

        from Naperville IL

        About Me Natural Style

        Verified Buyer

        Pros

        • Blends Well
        • Easy Removal
        • Easy To Apply
        • Long Lasting
        • Smooth Look

        Cons

          Best Uses

          • Everyday
          • Going Out
          • Sensitive Eyes
          • Travel

          Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

          So easy to apply and keeps eye shadow in place all day long. I just started wearing contacts again and worried about eye makeup staying in place. Love urban decay eye makeup

           
          5.0

          Worth every penny!

          By Champagne Julie

          from MI

          About Me Natural Style

          Verified Buyer

          Pros

          • Blends Well
          • Easy Removal
          • Easy To Apply
          • Good Colors
          • Good Pigmentation
          • Long Lasting
          • Smooth Look

          Cons

            Best Uses

            • Everyday
            • Going Out
            • Sensitive Eyes
            • Travel

            Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

            I use everyday as a lid primer. Works Great alone when just running errands, and works great as a base for shadow. Have bought repeatedly and will continue to do so. Only con is the application wand. I find it easier to use my fingers.

            (2 of 2 customers found this review helpful)

             
            4.0

            Better in the past

            By Cybermom

            from PA

            About Me Classic Style

            Verified Reviewer

            Pros

            • Easy Removal
            • Good Colors
            • Long Lasting

            Cons

              Best Uses

              • Everyday
              • Going Out
              • Travel

              Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

              Was a cult-love! As far as staying power this is great! I can use the cheapest of eye shadows with it and no creasing ever! A little goes a long way and I've been using it for a couple years now, maybe two-three tubes. I wouldn't say I notice any difference in the eye area, if anything I actually think it can be a little drying. Here's the thing-this new tube with the wand is awful! I was leary about the wand anyway because the tube lasts so long I can't imagine how contaminated it becomes with the use of the wand. (Think how we're told to replace our mascara every three months...with this you'd be throwing away 2/3rd at least of the product). Then the crystal cap cover broke off almost immediately that leaves a smooth little lid that's slipery to unscrew. And even if you don't use the wand and squeeze a little on your fingers, the opening becomes covered with a discussing mess of waisted and nasty product. I can't say that with everything out there I'll repurchase this again unless they go back to the original tube.

               
              5.0

              I'm using this product since 2012, and I love it.

              By like

              from el cajon

              About Me Natural Style

              Verified Buyer

              Pros

              • Blends Well
              • Long Lasting
              • Smooth Look

              Cons

                Best Uses

                • Everyday

                Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

                I'm using this product since 2012, and I love it. Also I always telling my friend if they want to buy Eyeshadow primer the should buy this one.

                 
                5.0

                Great

                By Jen

                from Palm bay FL

                About Me Natural Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Long Lasting
                • Smooth Look

                Cons

                  Best Uses

                  • Everyday
                  • Going Out
                  • Sensitive Eyes
                  • Travel

                  Comments about Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion:

                  Great!

                  Displaying reviews 1-10

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