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Summary
Conscious Beauty at Ulta Beauty™
- Clean Ingredients
- Cruelty Free
- Vegan
- Sustainable Packaging Brand
Wildfleur's XC15 15% Pure Vitamin C + Xanthophyll - Marigold Brightening Serum is setting the new standard of vitamin C, with a patented technology that protects against environmental damage and combats 8 signs of aging.
Features
- 15% stabilized pure vitamin C
- Patented technology featuring marigold
- Bilayer serum
- Clinically tested
- Dermatologist tested
Key Ingredients
- 15% stabilized L-ascorbic acid - The only clinically tested, active form of pure vitamin C, proven to brighten skin, improve elasticity and combat the 8 signs of aging, including hyperpigmentation + discoloration, appearance of fine lines + wrinkles, loss of firmness + brightness
- Xanthophyll - We stabilized pure vitamin C using our patented technology featuring xanthophyll carotenoids, a class of highly polar bioactives found in marigolds. With up to 65 times higher SOAC, xanthophyll shields pure vitamin C from bonding with reactive oxygen in the presence of air and light
Research Results
- In a clinical study with over 80 people:
- 95% saw visible improvement in skin brightness after only 2 weeks
- 97% saw improvement in skin hydration after only 2 weeks
Shake well to activate the two layers. Apply 2-3 pumps (6 to 8 drops) onto clean face and neck.
Tips:
- Use in the AM as part of your daily morning routine, following with moisturizer + sunscreen
- If you're new to pure vitamin C or have combination/oily or acne-prone skin, we recommend prepping the skin with our 2% salicylic acid toner before applying the vitamin C serum.
Note: Pure vitamin C has a natural scent that is slightly sour - Since XC15 is formulated with 15% stabilized pure vitamin C and does not have any added artificial fragrances (to avoid common allergens), you are likely to smell its natural scent within the formula but consider it as a certificate of authenticity that disappears quickly as the product is absorbed.
Water / Aqua, Ascorbic Acid, Butylene Glycol, Propanediol, Squalane, Alcohol, Rosa Canina Fruit Oil, Bis-Peg-18 Methyl Ether Dimethyl Silane, Glycerin, Panthenol, Caffeine, Levan, Xanthophylls, Gardenia Florida Fruit Extract, Morinda Citrifolia Extract, Portulaca Oleracea Extract, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Capsicum Annuum Fruit Extract, Bisabolol, Helianthus Annuus (Sunflower) Seed Oil, Olea Europaea (Olive) Fruit Oil, Arginine, Carnitine, Glycine, Hibiscus Sabdariffa Flower Extract, Hippophae Rhamnoides Fruit Extract, Tocopherol, Carthamus Tinctorius Seed Oil, Tetrasodium Edta, Aronia Arbutifolia Fruit Extract, Glycyrrhiza Uralensis (Licorice) Extract, Calendula Officinalis Extract, Euterpe Oleracea Fruit Extract, Taraxacum Coreanum Flower Extract, Ferulic Acid, Allantoin, Sodium Metabisulfite, Boerhavia Diffusa Root Extract, Adenosine, Viscum Album (Mistletoe) Extract, Phaseolus Radiatus Seed Extract, Caprylyl/Capryl Glucoside, 1,2-Hexanediol, Sodium Hyaluronate, Carthamus Tinctorius (Safflower) Seed Oil, Pinus Pinaster Bark Extract, Tremella Fuciformis Extract, Ubiquinone, Glutathione, Polysorbate 60, Sodium Carbonate, Hydroxycinnamic Acid, Vaccinium Myrtillus Fruit Extract, Aloe Barbadensis Extract, Beta-Glucan, Ethylhexylglycerin.
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Clean Ingredients, Vegan, and Cruelty Free!
I was thrilled to find out I was one of the winners of WildFleur's XC15 Giveaway! My prize? The brand-new Pure Vitamin C 15% Marigold Brightening Serum—and I couldn't be more excited. WildFleur is a clean beauty brand on the rise, redefining the power of flowers in skincare. Even better? Every...
Most Helpful Critical Review
I don't think I would buy this product
Thanks to @bzzagent I received this wildfleur brightening skin serum for my honest review. This serum. This serum is dermatologist tested. Is suitable for all skin types. This serum is made with pure flowers such as marigolds, and pure vitamin c. The benefits are proven to brighten skin, improve...
471 results
Clean Ingredients, Vegan, and Cruelty Free!
I was thrilled to find out I was one of the winners of WildFleur's XC15 Giveaway! My prize? The brand-new Pure Vitamin C 15% Marigold Brightening Serum—and I couldn't be more excited. WildFleur is a clean beauty brand on the rise, redefining the power of flowers in skincare. Even better? Every product in their lineup is priced under $27, making it a budget-friendly option that doesn't sacrifice quality. I really appreciate their commitment to creating vegan, cruelty-free formulas that are dermatologist-tested, clinically proven, and free from artificial fragrances, dyes, parabens, and sulfates. Their pH-balanced formulas make them safe and effective for all skin types. I had previously tested one of WildFleur's face washes and was impressed. As someone dealing with stubborn dark spots and sun damage (thanks to my tanning bed days—yikes), I was already curious about their Vitamin C serum. Let's be real: not all Vitamin C serums are created equal. Many on the market today either fall short or completely fail, often due to unstable formulations or poor packaging that allows oxygen exposure—causing the Vitamin C to lose its potency. WildFleur took a different approach. They stabilized their own L-ascorbic acid (pure Vitamin C) using their patented technology called Xanthophyll. It's clinically tested and targets eight different signs of aging, including hyperpigmentation, loss of firmness, and fine lines. Yes, please! The Marigold Brightening Serum comes in a colorful yet elegant bottle, complete with a flower-shaped dropper—such a cute touch. It's nearly scentless to me, and while it initially felt like it might be sticky, it quickly absorbed into my skin and left no residue. Lightweight and fast-absorbing? Win. While I haven't seen a dramatic difference in my dark spots yet, I do feel like my skin looks noticeably brighter. I'm really enjoying this serum and would recommend it to anyone looking to boost glow and fight signs of aging. I'm excited to keep using it and see how it performs over time! WildFleur just launched exclusively at Ulta and Ulta.com on February 2nd, 2025—or you can shop their full range at www.wildfleur.com. I can't wait to see what they come up with next!
I think it's working
I haven't been using this very long- maybe a couple of weeks. On some days, a couple of family members have said my face looks really good. I think in the beginning I was using too much- I would fill the dropper up and then press down and unload the whole dropper and then do this again a 2nd time for the 2 pumps. I think I was using too much and have scaled back. Not sure if that's correct, but I'm going to continue using the product and see how it goes.
Better than Skinceuticals!!!
This product is incredible!!!! My new go to Vitamin C!!!
Returning
I can't speak to the efficacy of this serum because the bottle I purchased smells like fish oil which is the last thing I want to smell in the morning. I will say, the smell doesn't linger but I can't bring myself to use it most mornings.
Great Vitamin C Serum
Feels like a product that should be 3x - 4x more expensive. Has been a great product, using everyday.
