Rated 4.37 out of 5 stars
Most Helpful Positive Review Awesome tanner
I'm a first time self tanner and I was worried about not being able to apply an even tan without streaks, but the mitt helps! It was super easy to apply and even for my fiancé that did my back for me. It's such a natural tan and the smell is pleasant-not too strong and doesn't linger!
Most Helpful Critical Review Ok...but not enough color
I purchased this product after seeing the beautiful color that it gave someone I knew. I am a long time self tanner user, so I know what to look for when buying one. This one makes your skin really soft and smooth and the smell isn't horrible. The closer you get to the 8 hour mark, the more you can smell the DHA. After using it the first time, i did not notice much color at all. I was very confused because this has never happened with a self tanner before. I used it again the next day and after two applications, I would say I now have a medium glow. This product may work well for very fair skinned people, but it is not dark enough for someone who has an olive tone. It was definitely too much work and too much product just to get a subtle glow.
Reviewed by 243 customers Nice for an event
Jilly from St. Charles, mo
I liked the smell, and it is more hydrating than others I have used. I was disappointed I think I got 3 days out of it. It does take a full 8 hours to develop
Great alternative to spray tans
Lgirl from Austin
I received a sample of this product and liked it so much I bought it. I like to get occasional spray tans for a nice glow but they get expensive and I hate the smell. This gel goes on smoothly and with the mitt, it's a very easy application. I've found it lasts as long as a spray tan and because you do it at home you can always touch it up. Whereas with a spray tan, if you pose wrong or don't blend right away after you're left with some awkward creases or streaks. Makes my skin feel soft. It smells good too!
I loved the color, but does not stay
Tasha from San Antonio, TX
I really enjoyed using this self tanner. It does give you a nice tan after one use and an even better one after a couple of uses. I'm very fair, and was afraid of looking too unnatural, but I did not. I actually received a lot of compliments. My only complaint is its staying power. I run every day and noticed that during my workouts I would sweat it off and I would end up being very patchy. Then when I would shower, it would almost be completely gone. I figured this would happen to some extent but not this badly. It is worth a try if you do not intend to sweat a lot every day. I definitely would buy again and probably use it on vacation or when I don't plan on working out every day. The shower alone would not cause it to fade too much which was also nice.
By far my favorite self tanner!
ShanMarie29 from Massachusetts
This stuff is amazing. Some nights I put it on and it looks like it might be patchy but every time I wash it off it looks completely even. I can't screw it up if I try. Please never stop carrying this stuff!
Has some flaws
lhv94 from Indiana
I like the light tan I get from one application of this product, but it does have some flaws that will keep me from purchasing again. First of all, the indicator color is too light and it completely goes away as you rub the lotion in, so it doesn't really serve its purpose and I often end up a bit patchy. If you are very experienced with self tan you should be able to use it easily without being patchy. The biggest issue I have with the product is that it lasts only two days and I only shower three times a week. I do heavy exercise five days a week, so that might contribute to the low staying power. I am going to try a spray tan.
Victoria from Virginia
I am fair skinned and use this only on my legs to add some color - after I had kids, the varicose veins were real :(. It is SO easy to use! Goes on like butter and the mitt is awesome. This is my favorite tanner! I was loyal to tan towels for years, but think this is easier to smooth on. Dries very quickly!
T dawg from Texas
I love the two hour Tan Wise, but the two hour wait time is annoying. The Tarte Brazilliance is so easy to apply and doesn't smell. I can apply and see results within a few hours. The only con is, it does fade fast, so I apply every other day or so. It's the quickest and easiest application. I really love the color and ease of the product. I'll definitely buy it again.
Nervous to try but glad I did
Nico from Odessa Mo
I absolutely love this product, was nervous to try it as I've never used a self tanner before after reading the reviews I decided to buy it. No smell, works quickly, easy to apply
I will but this over and over, I'm loving having bronzed legs, makes those thick thighs look more appealing!@
Questionable at first, but YES
KC from Lawrence, KS
So people are saying it's not buildable from what I've read on reviews, but you wouldn't put another coat of paint on a wall if it's 1/2 dry... so wait to apply a second layer for the 10-15 minutes! It darkens you A LOT through the day (wait the 8+ hours like it says or you're wasting your money) BUT don't fret, once you hop in the shower it lightens up and any harsh edges soften up... you usually shower and exfoliate before applying (or should) so just rinse off once your time is up. I've used a lot of self tanners (redhead and light skin but weirdly get tan if I'm out) and this is the best. It smells like a cinnamon roll (after 5ish hours it does smell like most tanners BUT, better than getting burned or streaked orange) I would really recommend. Yeah you have to use a fair amount but I would rather that with a natural looking tan than looking like an oompa loopma. My whole body I used 1/4 of the tube?
Love this stuff!
Smiley8888 from WA
The color looks so natural and with the glove there is no streaking! You can easily just rinse off the glove and set it out to dry after use. Another plus is the smell. Most tanning lotions have a funky smell, especially once it gets towards the end of the day, but this one smells good and no worries!
WAY better than expected
Rae from Boston MA
I've finally, finally found a self tanner that works for me. The smell isnt overwhelming (even kind of pleasant). application is a breeze; it's almost impossible to mess up (no streaks). Plus, it's really neat that there are less than average funny chemicals in this product. Highly recommended during the summertime when you want to extend your tan.
Nolie from Huntsville, Alabama
I made the mistake of believing it was buildable, as advertised. It dried my skin out so badly that it's flaking off. I look like I had a terrible burn and it's peeling.
Chey from Idaho
I have tried so many self-tanners and this one is THE BEST!! I prepped my skin by exfoliating and put this on and went to bed. I woke up with a beautiful glow that wasn't orange. The product doesn't smell and it didn't rub off on my sheets. Get this self-tanner!!
Smells like Cinnabon
Sarah from PA
When you first put this stuff on, it smells sooooo good. Best smelling self tanner I have ever purchased. However, after a few hours it does get that DHA smell (which I personally kind of enjoy), but not strongly. It is kind of light, but seems very buildable. I am pale and it is giving me a healthy looking glow without being orange. I'm not sure how well it would work for already tan or darker skinned folks though.
Love this self tanner
cigi from PA
I'm on the pale side so I use this self tanner all year round on my legs and arms, especially in the warmer months. I try to do multiple layers when it doesn't go on even or I wait til the coloring totally fades before applying again. You'll get the hang of spreading it evenly over your skin after a few trials. It's worth getting yearly.
Have to really layer on
Lmd from Detroit MI
I would not buy again. In fact I ordered another brand and may return this. It looks great the morning after, and then it washes off. I have to put 2 full layers on for it to last- and that wastes a lot of product. It worked great for my sister, just not for me
Even Sunshine In A Bottle
nmpyellowsub from Michigan
After three months without tanning bed access followed by several weekends in garden, I needed to even out my tan and this worked great. This is my first time every using a self tanner, so I was nervous about streaking but the mitt made it so easy to apply evenly.
My favorite self tanner
Cewagg from Mississippi
As a certified airbrush spray tan artist this is one of my favorite self tanners. The color is immediate and believable. It's gorgeous and lasts several days. No horrible odor either.
Best Color & Formula
Steffy21 from Fresno, CA
I've tried so many different self tanners and always come back to this one. The color Brazilliance gives is so summer tan perfect. I have medium to medium/tan skin and this gives an extra dose of sun tanned glow. I also get so many compliments on how tan I look when using Brazilliance. The mitt works perfectly to apply. Place a nickel size amount of product on the mitt then work the cream in section by section, starting with the legs then working up. This product never streaks, dries very quickly, and does not transfer to clothes or sheets. It also has moisturizing ingredients so my skin does not feel dry or itchy after applying. Tarte please never stop making this product!
I love this product!
Alex from ND
I have tried about a dozen self tanners and this is by far my favorite. It was the only one without an orangey tint to it and looks very natural. It also smells good and doesn't transfer to clothes or bedding.
gd19404 from Nashville, TN
This is my go-to self tanner. I put it on before I go to sleep and wake up with a beautiful tan! It doesn't have a strong smell, and it's definitely a buildable light to medium tan. I have fair skin and it looks so natural and pretty. NEVER orange and streaky as long as I exfoliate before. It has a guide color so you don't have to worry about missing any spots. I also have sensitive skin and put it all over my body (including my face) and have never had any issues. I would say the only downside is that it only lasts around 3 days for me.
Cass from Fargo, ND
Definitely NOT on to leave reviews! But this self tanner is a must! I am an avid st. Moritz self tanner user! While this is a littler more expensive it's well worth it! It goes on so nice, make sure to only do it in a downward direction and use the mit! Love the color and no weird smell!
Itchy body after
Regina from OR
Gave this self tanner a try per my sisters recommendation, love the color of the self tan. No streaks or any spots. Was fine when I put it only after I took a shower I am very itchy on those places where I applied it. Have to take allergy medicine. Will not be using it anymore due to that. If your like me with very sensitive skin this will not be your friend from experience.
Best tanner I've tried
KK from Woodhaven, MI
I love this self tanner and I've tried many. I reapply after showering/shaving 2x per week and get complimented on my tan constantly. Decent smell. Any build up on elbows or ankles wipes off easily with a little lemon juice on a cotton pad. Kind of pricey but worth it IMO.
Severe allergic reaction
Cal from Massachusetts
Used it once and was fine but ended up coming off of my shins after I showered. 3 days later I had a severe allergic reaction and broke out in hives all over my body where I used the tanner. Will be returning.