body{margin-left:12%}Product ReviewsRated 4.37 out of 5 stars274 ReviewsMost Helpful Positive ReviewThe best shampoo for my thick hairI've been using this for 6 months now and it's the best shampoo I have ever used. I have thick, wavy hair. It is beautiful, but gets greasy and puffy after a few days. My entire life I've had to wash my hair every other day. With this shampoo it keeps it clean an extra day to 2 days. My hair stays soft and full. I read some reviews and was surprised because like I said, this is the best shampoo I've ever used. I've also used their curl line and prefer this shampoo and conditioner. It makes my already full hair even fuller. My waves are bouncy and my hair is super soft. I go between this and Pureology, I use their purple shampoo and sheer hydration shampoo. I've tried so many shampoos; Matrix, Joico, Redken, ext…Living Proof Fuller Shampoo is my very favorite hair product and I will continue to use and recommend it.Most Helpful Critical ReviewBad reformulation, used to loveNew, but not improved! For a couple of months now, using a new 24 Oz. bottle of this, I notice that it isn't performing nearly as well as it used to. I need to use much more product to wash my hair, but even then, my hair doesn't feel clean. My hair is more tangled, and my scalp feels coated, somehow. But the worst part is, my hair looks visibly greasy in under 24 hours. Previously, I only needed to shampoo every three days and with the new formula must wash daily! I'm heartbroken. This is the second time Living Proof has pulled a fantastic product out from under me. The first time was when they discontinued their Timeless line (Timeless was the best shampoo I have ever used, hands down). And now, after I resigned myself to embrace their Full shampoo, they destroyed it. They've changed multiple ingredients, and I'm convinced the replacements are lower quality, less effective, and most certainly not worth the massive price increase.Reviewed by 274 customersgreat4Laura from SDthis shampoo has wuickly become my favorite. I have shoulder length hair and this gives it just the perfect amount of volume and bounce. it doesnt dry out my hair either.Go To Shampoo5Brandi from TNThis has been my go to shampoo for years. I can definitely see a difference in the fullness of my hair whenever I use a different shampoo. I like to pair it with the triple detox shampoo once a week.I like the smell!4 from VirginiaI do like the smell since it is a very clean simple smell. I love every living proof product I've tried, but I can't seem to get this one to work well for me. That being said, I let my friends try and they love it! I think it's worth a try :)Noticeably Fuller Hair4Brandi from TennesseeI love this shampoo! It truly does make a difference in the fullness of my hair. When i use another kind, even in the same brand, my hair isn't nearly as voluminous.Do not buy!1Britt from IndianaTerrible products! I tried it because it smelled nice and "heard" good things about it! Im here to tell you, it will dry your hair out and make you start over from getting your hair back to health. I am not ok with how this made my hair as I just got my hair back to its health and now it is super dry and oily! Stay away from this product do not buy!Won't buy again1Julie from Springfield ILDid not add volume and made my hair oily.Hair loss - use at your own risk1Julianne from Arlington, VAI have a lot of fine hair, and it has been falling out more than ever before since I used this shampoo, only TWICE. Do gou research online, others are having the same issue. I wish I had never bought it and can only hope its not permanent.Worst shampoo ever.1J.C. from New JerseyPurchased this product as an alternative to my normal shampoo/conditioner based on all the good reviews it received. It is horrible. The consistency of it is so thick and goopy. It has a medicinal smell to it. Not sure how it does it but it leaves my hair feeling like straw but looking like I haven't washed it in months.I usually wash it every 3 days or so(I have oily hair and washing it too often tends to produce more oil) I am on medical leave from work so I haven't been using any styling products, just pulling my hair back in a clip to keep it out of my face. I feel like this product wouldn't remove and product build up if I did use any. It does not lather or clean. I purchased the conditioner with the shampoo and it also has a weird medicine type smell to it and does not perform as well as my usual brand. Wish I could have tried a sample size before wasting my money on this product.Terrible product1Kc789 from DetroitThis stuff made my haor fall out!!!Great hair day5Mimi from Northern CaliforniaI've used Ouai and Pureology and this Living Proof shampoo and conditioner are the best. I have color-treated, fine hair that is prone to dryness and frizziness. This product cleans well without stripping or depositing heavy fragrances. Boosts fullness not dryness. There is a noticeable difference when I style my hair, fullness and curls last all day. Cons: the product is pricey, I alternate use with my usual conditioning shampoo and conditioner.Used this for a long time4hiimestef from Davenport, IowaI've used this shampoo as my go-to for a long time. It helps me a lot with my dandruff control. I have a sensitive scalp and get a lot of dandruff easily and I have trouble with my hair looking greasy at times. I started using this and a lot of my hair problems have gone away. I am trying different products but will definitely come back to this as my go to shampoo.I will definitely continue to buy and use this5Kerrie from Wilmington, North CarolinaI have used this product for some years, it works beautifully on my fine hair. Gives great volume, leaves hair shiny and manageable. I will continue to buy it and definitely recommend it. The small travel sizes are perfect for travel.Frizzy2Susan from IllinoisI was excited to try this. It left my hair clean but very frizzy from roots to tips, and little volume. I was disappointed.Not a fan2N/a from ChicagoFirst shampoo Ive tried for volume and feel like my scalp looks even more dense than before, caused a lot more hairloss than normalUsed This for a Long Time5Debbie from Indianapolis, INI have been using this brand of volume + fullness shampoo for several years. It works great on my fine hair. I do notice a difference using this shampoo.Formula has changed1Leigh from Houston, TXFormula has changed and does not produce any lather no matter how much shampoo I use. I bought four bottles and they were all the same.Does nothing for me2Tatiana from Minneapolis, MNThis shampoo does nothing for me. Smells nice but not that that resonates on hair after. I have very fine, thin hair.Did not like it2SC from Chicago, ILThis shampoo was terrible. It did not leave my hair feeling clean, even after washing it twice in the shower. It also did not give me more volume compared to other shampoos.I love this shampoo5 from East MolineI have been using this shampoo for at least 1 year and it has made such a great difference in my hair health. I usually have really bad dandruff, but this helps with managing it.Formula change2No. from East coastThis was an amazing shampoo until they changed the formula i shed a more have to use more product just to make my hair feel clean im loosing a lot more hair and its become dryer on my ends don't recommend until they bring back the old formula!Fool proof Shampoo5Sharlene from Duluth, MNThe living proof shampoo is a wonderful addition to my hair care products. It has a wonderful natural clean smell and does not way down my hair. I also do not need to condition my hair….which I prefer. Using this shampoo enables me to avoid washing it for three days. Right now, I am on my third day, and my hair continues to be very full and wavy.Weighs hair down1Meg from Oak Ridge, TNPurchased this product as a suggestion from a stylist, I have thin hair that needs volume. This product weighed my hair down and made it look oily. Definitely not worth it for the price paid.Flat- no body1Jane from MinneapolisBased on the living proof quiz, I was advised to purchase the "full"line of products. It leaves my hair, soft and silky, but with nobody whatsoever. It is completely flat. Even when I blow it dry and style it, and use living proof styling products, it is still completely flat. I wish I could return it and get my money back.I would buy this again5Karen from Bellflower, CaliforniaI really like this product. It works good and leaves a light clean scent. People have even said that I smell good.Try something else..1Janet from AZMy hair is thin from chemo and I was looking to add some volume. I normally use IGK products but so many friends rave over Living Proof that I decided to try it. I don't see any difference in volume and it dried out my hair!! The conditioner doesn't help. My hair feels like hay and looks so dull. Not a good look for anyone, especially when your hair is thin.