Rated 4.13 out of 5 stars
I love trying purple shampoos. I have to admit I probably have 6 different kinds in my shower. I'm so glad I got to test this Kristin Ess purple shampoo since I love this product line. First off the smell is great!! Love the bottle, easy to pop open and pour cap , and the perfect size. This shampoo is one of my new favorites. It truly helped tone my blonde back to the color I left the salon with. I just leave it in while I'm washing my body, and then wash out. I'd say it's a good 2 minutes, that's all I need. My one complaint was it wasn't a great lather.. I feel like I needed a bit more than a quarter size amount of product. Other than that, I highly recommend this!
I used this product and I could tell in the shower that it was already turning my hair more gray/purple with one wash and I was happy about that. UNTIL I started blow drying my hair and I could see that my freshly colored blonde hair had turned purple! It took several days to fade out, but it did fade, thank God.
I thought it was my fault because I let it sit on my hair for a couple minutes, thinking it would need a little bit because it's not a salon-quality product, so I gave it another try a few washes later. I didn't let it sit at all the next time and it STILL turned my hair purple.
The last time (3rd time) I used it, I did half purple shampoo, half regular shampoo, and it finally didn't turn my hair purple and looked decent. But with all the trouble, I will not be buying this product again. I'll do half and half until the product is gone and I'm done.
hannah from boston, ma
im writing this review as i just stepped out of the shower because im that impressed. ive been unnaturally blonde for 10 years and tried most purple shampoos on the market. this works WONDERS if you use it right. you need to open your hairs cuticle first by using a clarifying shampoo, rinse, and then let this sit on for 2 minutes. follow with a good conditioner. such a steal of a product at an amazing price point.
shaner5 from undisclosed
This is the best drug store purple shampoo that I have tried. However it is super pigmented and if my hair is on the dryer side, it does leave that purple tint to my hair, even if I barely let it sit. However if my hair isn't very dry, no tint and does cancel any brassiness. I wouldn't say it's super hydrating, however not drying either—somewhere in the middle.
hannabeauty from undisclosed
This is a real find for blondes! 👱🏻♀️
First of all, it fulfills its function as a shampoo - it cleans the hair well! 🧖🏼♀️
It also perfectly copes with the function of toning shampoo in blonde. 👱🏻♀️
I've tried a lot of purple shampoos and this is one of the few that doesn't tone the skin. 🏽
It washes well from the scalp and, just as importantly, from the hands and the bath too😅
I use it with conditioner from this series. 🧴
Together they are a beautiful duo!🔝
irelandl2 from undisclosed
once i started using this purple shampoo i've never used any other! i leave this product on for about 1:30-2 minutes in the shower and i come out with my hair looking way more blonde and toned! if applied for recommended time your hair has no purple tones at all!
Julie from Easley SC
I tried another purple shampoo and it made my hair very tangled. This did not.
ambs00 from undisclosed
i've went through many different brands of purple shampoo and for hair and have never been able to find one that actually tones my hair until finding this one. this is always my go to!
crystalkennedy-3f9f3373 from undisclosed
Just used both conditioner and shampoo, lov d how my hair feels 😻 and it's super soft easy to brush out as well . Definitely would recommend. The smell isn't that great like I wished it was not stinky though lol
makaylah from undisclosed
I have thick hair, and this does not lather well at all. I have to mix it with my regular shampoo to even cover my scalp in one go. I gave it 3 stars only because the toner makes my hair a nice icy blonde color even with mixing it in my other shampoo. I just hate that I'm having to double up the shampoo usage.
Kait from DE
I wanted to try a new blonde shampoo and this bottle caught my attention. I bought the smaller shampoo and conditioner and love it! Made my hair really soft. The shampoo color is a dark, shiny purple (does not stain hands). After finishing the smaller bottle, I bought the larger one. After a month of using this product my blonde pieces turned silver and purple. I would reccomend this shampoo to a friend with darker blonde tones.
Cant wait to show my hairdresser
Courtney from Nashville TN
Not only does this smell insanely divine, it works magnificently!! Highly recommend if you're debating. After this purchase, I'm going to try KE other products.
Marcia from Fernandina Beach Florida
This product is by far the best toning shampoo out there. It has done such a great job of toning out the brassy blonde tones.
Not a purple hair chick from New Orleans
NEVER have I used a purple shampoo and had my blonde stained with a purple tint! This brand was much cheaper than my usual brand, which was unavailable at the time i was looking for it, so i decided to give it a try. Big mistake! Hopefully i can wash it away!!! I only used a tiny amount of product and DID NOT leave it on! I rinsed it out rather quickly, because the lather was so purple and not what im used to seeing. Gross product. Should be taken off the shelves.
Marj from Minnesota
The moment I put the shampoo on my head it sunk right into scalp and stunk. I rinsed out as fast as possible. Returned. I normally use Unite Blonda or Moroccan Purple Shampoo. This stuff was awful.
Deb from Lewiston
Great toner Of course drying but it's worth it extends blonde
sel from Elk Grove, CA
This is probably the worst purple shampoo Ive ever tried. I decided to try out a new purple shampoo and thought I would try this one and let me tell you, it does absolutely nothing! No matter how long I leave it on my hair, my blonde hair is still so brassy. If you are looking for a good purple shampoo to help with brassy blonde hair, this is NOT the one to go with!
mandalu from undisclosed
I'll start by saying, it's not terrible. I'll follow up with, it's not amazing. I like the smell of the shampoo. Unfortunately, it does not tone my hair whatsoever and also leaves it almost as dry as Shimmer Light. I have the Kristen Ess Signature and it doesn't dry my hair. I used the whole bottle, really wanted to give it my all. I've left it on different lengths of time and even tried on dry hair.
Steph from Buffalo, NY
I have used this product twice now, two dags in a row and while I can say its doing its job and took out some brassy tones, it smells like playdoh or at least some fake smell that is not appealing. I will be returning it.
Makayla from Dallas, Tx
This product has great quality and leaves my hair feeling luxurious! The perfume smell that is added into the shampoo is another top tier element that they added in! Overall will be buying again !
Nikki from Louisiana
The only purple shampoo and conditioner I use. My hair immediately feels so soft and it completely erases the orange yellow. And it smells amazing!
V from Florida
I've been using this brand for months and had no problem until I bought this shampoo. I used this shampoo 1 time and within seconds of it on my hair it made it so dry. It made my hair tangled and clumped together. I used so much conditioner to try and reverse the dryness and detangle my hair but it barley helped. My hair is now super dry and frizzy. It did help take out some of the brassy color. Bit not enough. I do not recommend.
Rosalie from NY
shampoo does not lather and hair does not feel clean
April from Arizona
I've been using this product for more than a year and love it. I was using Joico for years but stumbled upon Kristen Ess in 2020, I use the line's other products and all of them smell really good! The purple shampoo doesn't lather too much probably due to the lack of sulfates. My hair feels very clean after use and not oily which I've experienced with other purple shampoos. I'll continue to use this product until the formula or scent no longer work for me.
twisted1688 from Cranston,RI
Love this shampoo by kristin ess. I like that its purple so you can see it go on evenly. It washes great has a great lather and leaves hair clean soft and refreshed. A great find for shampoo! I would buy again!
Jen from Nashville
The worst. All around
oliviah507f from undisclosed
I got a bottle of this to tone my naturally dark brunette hair occasionally. Sometimes it has too much of an auburn cast at the ends, and I prefer it to be neutral brown. This works good to help neutralize it!