body{margin-left:12%}Product ReviewsRated 4.0 out of 5 stars2585 ReviewsMost Helpful Positive ReviewBlue Beauty- Voluminous Original (Cobalt Blue)I am a NYC freelance make-up artist. I have tried a million and one colored mascaras, and nothing has come close to this blue beauty. this Mascara gives my lashes a subtle pop! If your a Blue Mascara Bandit (like me) looking for the next hottest beauty look to steal- Look no further!Most Helpful Critical ReviewLittle product within these daysI have happily, faithfully used this in waterproof form for YEARS, since I was a teacher, then flight attendant in my twenties through mid-thirties, to now in my sixties. I now find so little in freshly-opened containers that it seems hopeless to continue buying it. I live in a lightly populated western U.S. county, but have purchased it in very populous city drug and department stores trying to make sure it had not been stored overly long. This past year I've found it now contains very little product regardless. What's become of this? I hate that I now have to search for another non-irritating, controllable, waterproof mascara that I can rely upon and apply tastefully in a reasonable amount of time.Reviewed by 2585 customersDo not waste your time1Rose from NJI love the color, I got burgundy. BUT after less than an hour of having it on, it is flaking off my lashes. Such a waste.a decent choice for those wanting blue mascara4anna from glassboro, NJthere arent many blue mascaras on the market, and this one certainly isn't a bad option. pros: BEAUTIFUL color payoff!! i have naturally dark lashes and the blue color shows up on my lashes no problem! and on the lashes, it's a vibrant bright blue color — i get so many compliments when i wear it! wear time is also pretty good. definitely not waterproof, but as long as you don't rub your eyes or cry, the color will stay all day! cons: HEAVILY fragranced — so heavy, that it irritates my eyes on occassion. nothing too serious (or else i would've thrown it out), but enough that i've noticed it happening again and again. also, a very thick formula. personally i prefer a thinner mascara, but again, can't be picky when there aren't many options for blue. overall, a decent mascara! gets the job done.Really Great Mascara!5In love! from Jupiter, FloridaThis is my fav mascara, I have the burgundy color and it is so pretty. It makes my lashes look so good, and the color is definitely there but not too intense.Not good2Morgan from TNTwo stars because the brown was pretty. BUT it was very clumpy and flakey. Fell right off my lashes.Found it cheapest at Ulta5lillian from san leandrogreat productvery mediocre 2tabs from seminole floridai was very disappointed in this mascara. i bought the deep violet with intentions it would look more like the color on the package and be a brighter purple. purple is supposed to compliment brown eyes (which i have) and unfortunately none of my friends could tell what color mascara i was wearing. its super subtle like a deep plum with hints of brown. just not what i was expectingSmudges easily3Rays from Berkley, MiI'm not a fan of this mascara. Every morning when I put it on it smudges under my eyes. I've never had that problem before. I also found it flakes a little throughout the day and sometimes those flakes end up in my eyes and it becomes very uncomfortable with contacts.The best mascara5Jen W from Atlanta, GAI have used this mascara for many years, as it is the absolute best. I have tried many others, from high end, to low end, and this is always the best. It's great from the moment the tube is opened.Gave me a stye1Rachel from WashingtonI applied the product to my upper lashes and the next day I had a stye in my eye lid.Not that green3Joan from Las VegasTube was hard to open and pretty dry, not that green and not that great.The burgundy color4Kari from MplsThe burgundy color is very pretty. I wish that it was a smidge more intense so it would have more impactPerfect for redheads5Alexa from PhiladelphiaI have blue eyes and naturally light brown hair (what was traditionally called "dishwater blonde") that I dye a coppery red. My eyebrows & lashes are more taupe than brown and the deep burgundy is the perfect shade. It enhances the color and makes lashes look very dark not harsh the way black or brown can make them. I've tried both the burgundy and purple colors and prefer the burgundy.No1Donna from NCDidn't say a word about being purpleAlways get compliments!5Max from Los AngelesI got the blue mascara and im so obsessed with how it looks. Once youve applied a whute mascara, you put the blue one and its pretty pigmented. I always get compliments and its just fun and cute!I would buy this product again and again!5Dianna from Newark, DEThis is the first time using colored mascara and after using it, I will never use black again! It is so cool to have different colors to try. Yes, I've tried about 4 different colors and love them all!Not what I though it was.2Melissa from Canton OHI thought I would a slight purple tone in the right light, just enough to make you question what you saw. But I got just a dark color, might as well be black. It has a fake rub and smell chocolate sticker smell, which is gross and it clumps my lashesLuv the color5 from Yonkers, NYThis color is so pretty. Of course it's already a great mascara but once they added this and other colors, it takes your lashed to another level. I also have the green & the blue is GORGEOUS!My absolute favorite mascara of all time5Lexilou from San Luis Obispo, caI love this mascara. I've tried various different mascara over the years at price points all over the board and none of them compare to this one. The shape of the wand is the best, makes it super easy to apply. Goes on evenly and doesn't clump. Gives a nice thick look without getting spiderwebby. Stays on all day and rarely smudges. I only notice that it will flake when it's about time for a new tube and is getting dry.Can't tell it's color1Hilary from Virginia BeachDon't waste your money, I tried multiple colors, the green and the purple, you can't tell it's colored at all it just looks like black mascaraSeems to be okay4Deb from Fort Worth, TexasTakes several coats of mascara for the color to show. It is quite dark and hard to see. But, it is not too expensive so I am willing to work with it.Masacra is dry -1Maribel from CamelbackI like like the máscara color but it was dry.Will Not Buy Again1J from Atlanta, GAThis mascara was very clumpy from the moment I opened it. It smudges terribly. It really irritates my eyes and causes lots burning redness. It does have good volume but its not worth the irritation and clumping.I would buy this product again and again!5Dianna from Newark, DELove this product! I've never had any other color of mascara other than black before. This is really nice and I also bought the blue.My go to5Chelsoq from Arlington, TXI've used all kinds of mascaras, from luxury brand to drugstore. I always come back to this one because it builds volume and lengthens my lashes. I never have issues with it and it's better than most luxury brands I've used.This is by far my fav mascara5Nora from Dublin, OhioThis mascara gives me so much volume and length with absolutely no clumps. I absolutely recommend giving it a try.