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Voluminous Lash Paradise Mascara

L'Oréal

Voluminous Lash Paradise Mascara

(1519) REVIEWS (51) Q&A ASK A QUESTION

0.28 oz Item 2510043

Color:Black Brown

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Take your lashes to paradise! L'Oreal's Voluminous Lash Paradise Mascara is their first mascara for voluptuous volume and length now with even more black pigments. Soft wavy bristle brush holds maximum formula for a dramatic volumizing charge.

Benefits:
  • 200+ bristles catch every lash for a full fringe effect
  • Smooth glide formula provides silky volume in one extra black coat
  • Lashes are feathery soft to the touch
  • Women agreed: 91% saw intense and volumized lashes and 87% saw more beautiful lashes
  • +98% lengthening effect
  • Voluptuous volume and length
  • Soft wavy bristle brush
  • More black pigments
Place brush at base of lashes and gently sweep up to tip. Removes easily with soap and water.

Precautions: To safeguard L'Oreal purity, reserve this product for your personal use. Treat the applicator with the hygienic care you give your eyes. Never apply this product in a moving vehicle. Do not dilute mascara with water, saliva, or any other substance. Cap tightly after use. If change in odor or appearance occurs, discontinue use. Do not use this or any other eye cosmetic if your eye is injured, irritated or infected. Consult a physician promptly.
Aqua / Water / Eau, Paraffin, Potassium Cetyl Phosphate, Copernicia Cerifera Cera / Carnauba Wax / Cire De Carnauba, Ethylene / Acrylic Acid Copolymer, Styrene / Acrylates / Ammonium Methacrylate Copolymer, Cera Alba / Beeswax / Cire Dabeille, Synthetic Beeswax, Bis-Diglyceryl Polyacyladipate-2, Polybutene, Cetyl Alcohol, Steareth-20, Glyceryl Dibehenate, Steareth-2, Phenoxyethanol, Hydroxyethylcellulose, Acacia Senegal Gum, Tribehenin, Caprylyl Glycol, Glyceryl Behenate, Sodium Dehydroacetate, Hydrogenated Jojoba Oil, Hydrogenated Palm Oil, Disodium EDTA, Butylene Glycol, Sodium Laureth Sulfate, Silica, Tetrasodium EDTA, Potassium Sorbate, BHT. May Contain: CI 77491, CI 77492, CI 77499 / Iron Oxides, CI 77007 / Ultramarines.

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Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
L'OréalVoluminous Lash Paradise Mascara
 
4.0

(based on 1519 reviews)

77%

of respondents would recommend this to a friend.

Pros

  • Adds volume (948)
  • Lengthens (840)
  • Great brush (734)
  • Applies evenly (697)
  • Defines & separates (664)

Cons

  • Dries out quickly (217)
  • Flakes (197)
  • Difficult to remove (125)
  • Sticky texture (105)
  • Smudges or runs (90)

Best Uses

  • Anytime (901)
  • Daytime (251)
  • Going out (207)
  • Everyday (9)
  • Never (3)
    • Reviewer Profile:
    • Natural style (418), Classic style (417), Trendy style (208)
    • Was this a gift?:
    • No (166)

Reviewed by 1519 customers

Displaying reviews 1-10

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4.0

Love this mascara great value!

By Jewels

from Stockton

About Me Natural Style

Verified Buyer

Pros

  • Adds Volume
  • Applies Evenly
  • Defines & Separates
  • Great Brush
  • Lengthens

Cons

    Best Uses

    • Anytime

    Comments about L'Oréal Voluminous Lash Paradise Mascara:

    Thicker lashes for half the price

     
    4.0

    Lash Paradise better than Too Faced Better Than Sex Mascara

    By Berk

    from Columbus, OH

    About Me Natural Style

    Pros

    • Adds Volume
    • Defines & Separates
    • Great Brush
    • Lengthens

    Cons

    • Difficult To Remove
    • Dries Out Quickly

    Best Uses

    • Anytime

    Comments about L'Oréal Voluminous Lash Paradise Mascara:

    This is my favorite mascara. I have tried various mascaras and maybe I'll stick with one for a couple of repurchases but none that I have tried before have truly wowed me. This is the only mascara that I have loved and will use everyday. I get compliments all the time when I wear it, especially when I first started using it because there was a total difference between what I was using before and Lash Paradise.

    My only issue is that it dries out so quickly. I have had to throw out one way before it was entirely used up because it got dry and I would rather use a nice new one. I have found a hack on Pinterest to hydrate it so I don't have to throw them away once they dry up. That is the only issue I've got with this wonderful mascara.

     
    5.0

    Great stuff!

    By Lainey

    from Ohio

    About Me Classic Style

    Verified Buyer

    Pros

    • Adds Volume
    • Applies Evenly
    • Defines & Separates
    • Doesn't Clump
    • Great Brush
    • Lengthens

    Cons

      Best Uses

      • Anytime

      Comments about L'Oréal Voluminous Lash Paradise Mascara:

      Love this mascara! I've read it's the "dupe" for Better Than Sex mascara - at half the cost! Applies very evenly & adds volume and length without clumping.

       
      3.0

      DRIES OUT TOO QUICK.

      By Nic

      from California

      About Me Trendy Style

      Verified Buyer

      Pros

      • Adds Volume
      • Great Brush
      • Lengthens

      Cons

      • Dries Out Quickly
      • Smudges or Runs

      Best Uses

      • Anytime

      Comments about L'Oréal Voluminous Lash Paradise Mascara:

      ONLY GAVE 3 STARS BECAUSE IT DRIED OUT IN A WEEK. LOVELY PRODUCT OTHERWISE. BUT WILL NOT BE PURCHASING AGAIN BECAUSE OF HOW MUCH I PAY FOR A BRUSH THAT QUICKLY GOES DRY.

       
      5.0

      Best mascara I've ever used...

      By Savage

      from Maryland

      About Me Classic Style

      Verified Buyer

      Pros

      • Adds Volume
      • Applies Evenly
      • Defines & Separates
      • Great Brush
      • Lengthens
      • Metal Wand

      Cons

      • Dries Out Quickly
      • Flakes

      Best Uses

      • Anytime
      • Daytime
      • Going Out

      Comments about L'Oréal Voluminous Lash Paradise Mascara:

      I wear this mascara everyday. I was a heavy false lash user, until I tried this mascara. My lashes are not long, not voluminous, basically just chubby lil stubs... but when I put this on my lashes... it's like I put on a pair of wispies!!!

      The bottle of mascara reaches its absolute peak when it's been open about a month (it dries out quickly, but adds a lot of volume without clumps because of this), then it stays in it's prime perfect lashes stage for about a week, and then it's garbage. My only complaint is that I use so many tubes. Like 1 in a month.

      Overall it's better than the two faced verision that it is ripping off by 1000%. It's cheaper. L'Oréal has coupons. What more can you say.

       
      5.0

      Better than "BetterThan Sex" mascara!

      By Lauren

      from Charleston, SC

      Comments about L'Oréal Voluminous Lash Paradise Mascara:

      This mascara is amazing! I have been using Better Than Sex mascara for years since it is the only mascara that gives me the volume I want. That said, Better than Sex can be VERY flaky and by the end of the day, I can get "raccoon eyes". This mascara is easy to put on and gives me the same volume with only one or 2 coats. Huge bonus: IT DOES NOT FLAKE OFF. It's a little hard to take off, but I just use the Better Than Sex melt off on it and it really helps. Never thought I would say this, but Better Than Sex has officially been replaced. I would pay $50 for the perfect mascara, but thanks to this amazing product by L'Oreal, I don't have to :)

       
      5.0

      Best drugstore mascara..hands down!

      By Churley

      from Missouri

      About Me Classic Style

      Verified Buyer

      Pros

      • Adds Volume
      • Applies Evenly
      • Defines & Separates
      • Lengthens

      Cons

        Best Uses

        • Anytime
        • Daytime
        • Going Out

        Comments about L'Oréal Voluminous Lash Paradise Mascara:

        I've been using this mascara for months now and nothing compares. It stays in place and doesn't migrate to my under eye like many other mascaras do. I highly recommend it!

         
        5.0

        Best Mascara Ever!!

        By rl17

        from Philadelphia

        About Me Classic Style

        Verified Buyer

        Pros

        • Adds Volume
        • Great Brush
        • Lengthens

        Cons

          Best Uses

          • Anytime
          • Daytime
          • Going Out

          Comments about L'Oréal Voluminous Lash Paradise Mascara:

          Even after an 8 hour work day my lashes still look amazing. This is my new ride or die mascara and recommend this to everyone.

           
          4.0

          love it !

          By taitai

          from no

          Comments about L'Oréal Voluminous Lash Paradise Mascara:

          finding a mascara that i genuinely like is a struggle and this one checks off most my wants. its definitely voluminous, gives a good curl, makes my eyelashes stand out and darken (my friend asked if i had eyeliner on when i just had the mascara on !), nice packaging, no smudge, easy for people who cant apply mascara well (me) and decent price. the one downside that only ONE mascara ever has checked is to keep my curl. my lashes are so straight and boring and stubby and small and it's annoying that it takes so much effort to make them stand out. what this mascara lacks is keeping my eyelashes fully curled. the shape is kept but after around 5 hours it will fall slightly. i actually do not mind this and i would give this a 4.5/5 if the ulta app would let me. good for less experienced people who are on a budget and dont wanna wait for online-only makeup

           
          4.0

          I really Liked this product a lot.

          By Tori

          from Ocean Isle Beach, NC

          About Me Classic Style

          Verified Buyer

          Pros

          • Adds Volume
          • Applies Evenly
          • Defines & Separates
          • Doesn't Clump
          • Great Brush
          • Lengthens

          Cons

          • Difficult To Remove

          Best Uses

          • Anytime

          Comments about L'Oréal Voluminous Lash Paradise Mascara:

          I use it for both my everyday looks and going out looks and it applies really nice. The price is good and it works very similarly to better than sex but with out paying so much!

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          Q&A

          Product Q&A

          Ask a question

          Do you have questions about this product?

          Get answers from in-house experts.

          51 Questions | 52 Answers
          Displaying questions 1-10Previous | Next »
          • Q:

            so I'm going to prom next month and I'm trying to find a mascara that doesn't smudge, is this mascara capable of doing so? shocking but I never wear mascara on my day to day makeup look due to the fact that it always smudges and looks like dark circles. HELP
            Asked on 4/24/2018 by kaililyuh from US

            1 answer

            • Brand Expert

              A:

              Hi there! We are excited to hear that you are interested in our products. To keep your mascara lasting as long as possible, we would suggest trying our Voluminous Lash Paradise Waterproof Mascara and pairing it with our Voluminous Lash Primer. We hope you give it a try!

              Answered on 5/2/2018 by Official Answer from L'Oréal from Brand Answer
          • Q:

            What's the best way to remove this mascara? I've found it very difficult to get all of it off..
            Asked on 4/21/2018 by CJ from Virginia

            1 answer

            • Brand Expert

              A:

              Hello! This product can be removed by using any oil-based makeup remover. Thanks for your question!

              Answered on 5/2/2018 by Official Answer from L'Oréal from Brand Answer
          • Q:

            Do u consider this Paradise mascara one of the better L'Oréal mascaras? I like volume & length. No clumping or flaking
            Asked on 4/21/2018 by Rudie from Massillon, Ohio USA

            1 answer

            • Brand Expert

              A:

              Hi there! Our Voluminous Lash Paradise Mascara is one of our most popular mascaras, but all of our mascaras have been tested to perform the way they claim to. We hope you explore our products and find the perfect one for you!

              Answered on 5/2/2018 by Official Answer from L'Oréal from Brand Answer
          • Q:

            Is this product gluten free?
            Asked on 3/12/2018 by sophia from Mi

            1 answer

            • Brand Expert

              A:

              Hi Sophia! Thank you for your interest in the Lash Paradise Mascara. Most ingredients derived from grain sources are highly refined and retain no traces of gluten proteins. For less refined ingredients from natural sources, L'Oreal has established strict limits on the level of potentially allergenic proteins. Since individuals exhibit a wide range of sensitivities to these proteins, if you have any questions or concerns you should discuss with your medical care provider. All the ingredients we use in a product are listed on the package or the label of the product itself. For products too small to accommodate the list, a separate ingredient list is available on the display unit in the store for your convenience. Since some ingredients are known by more than one name, we use the standard industry FDA-recognized names. A review of the ingredients that are listed on all of our products or packages will alert you to the presence of this type of ingredient. Hope this helps!

              Answered on 3/14/2018 by Brand Expert from L Oreal Paris
          • Q:

            Hi there- I was just wondering if this product was sold in any Ulta stores!
            Asked on 2/19/2018 by camrynstew from Abington, US

            1 answer

            • Brand Expert

              A:

              Hi camrynstew! Thank you for reaching out. This mascara is sold in Ulta. We recommend reaching out to your local Ulta to see if they have it in stock!

              Answered on 2/28/2018 by Brand Expert from L Oreal Paris
          • Q:

            How do I get the free gift that says on the picture?
            Asked on 1/28/2018 by rio from key largo, florida

            1 answer

            • Brand Expert

              A:

              Hi there! Thank you for your interest in our Lash Paradise Mascara. All free gifts can be received upon purchasing products. For more information, we recommend visiting Ulta's promotion tab by following this link: https://www.ulta.com/promotion/buy-more-save-more/. We hope this information helps!

              Answered on 2/5/2018 by Brand Expert from L Oreal Paris
          • Q:

            Is this cruelty free/vegan?
            Asked on 1/27/2018 by talia from america

            1 answer

            • Brand Expert

              A:

              Hi Talia! L'Oreal does not test any of its products or ingredients on animals. Cosmetic and personal care products may contain ingredients derived from animal sources such as lanolin and honey. Our products do not contain ingredients derived from bovine (beef) or porcine (pork) sources; we may use ingredients derived from fish and insects. A review of the ingredients that are listed on all of our products or packages will alert you to the presence of this type of ingredient.
              For more info click: http://bit.ly/1Npr1Dz. We hope this information helps!

              Answered on 2/5/2018 by Brand Expert from L Oreal Paris
          • Q:

            Is this cruelty free?
            Asked on 1/5/2018 by Laina from 99711

            1 answer

            • Brand Expert

              A:

              Hi Laina! Thank you for your inquiry on our Voluminous Lash Paradise Mascara. We wanted to let you know that L'Oreal Paris, a brand of L'Oreal, does not test any of its products or ingredients on animals and has been at the forefront of alternative methods for over 30 yrs. If you would like to know more on this, please click here: http://bit.ly/1Npr1Dz

              Answered on 1/11/2018 by Brand Expert from L Oreal Paris
          • Q:

            Is this a "tubing" mascara?
            Asked on 12/1/2017 by Mascara lover from San Diego, CA

            1 answer

            • Brand Expert

              A:

              Hi there! Thank you for your question! Unfortunately, our Voluminous Lash Paradise Mascara is not.
              We hope this information is helpful!

              Answered on 12/4/2017 by Brand Expert from L Oreal Paris
          • Q:

            If I buy this mascara now would it expired in 3 months
            Asked on 11/7/2017 by beauty from new york

            2 answers

            • Brand Expert

              A:

              Hi there! Our mascara has a shelf life of 3 years when unopened and stored at normal room temperature. However, once opened, we recommend discarding the product after 3 months. We hope this helps!

              Answered on 11/8/2017 by Brand Expert from L Oreal Paris
            • Brand Expert

              A:

              Hi Sophie! Thank you for inquiring about our Brown Stylist Definer. The shade Dark Brunette will have more of cools tones to it, where as the shade Brunette will have more warm tones to it. We hope that this helps!

              Answered on 11/8/2017 by Brand Expert from L Oreal Paris
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