Product Reviews Rated 4.09 out of 5 stars
193 Reviews
Most Helpful Positive Review Pretty Good! First thing to know - I purchased the Waterproof version of this Black Drama mascara, but it's not on the website (that I can see...) so I'll leave a review on the Washable page.
For this price, it's pretty amazing. My HG mascaras were definitely more expensive (only by a little, however) and only a little better.
The brush seemed strange at first - it has close together and small synthetic bristles, which is my favorite kind of brush, but it seemed messy at first because of the spoon shape. After I used it a couple times, I realized that I did like the brush, the shape, and the bendy wand. So it is a go for this spoon brush!
The formula is a drier formula (not EXTREMELY dry, just not too wet and dry enough to hold up that curl!) which I love because I have short, hard-to-curl Asian lashes that grow straight down. This mascara held up my curl beautifully.
That being said, this is a very nice black mascara with a good wand and perfect moisture level, but it's not QUITE as good as some other drugstore brands I've tried. It gives some length and some volume, but not quite as much as my HG (L'oreal Voluminous Million Lashes WP and Covergirl Lash Exact WP).
As for taking it off, I dip a Q-tip into my L'oreal WP Makeup Remover and run it through my lashes a couple times. It comes off like my other mascaras, so I haven't really had a problem with that. What I do when putting on mascara differs because after I curl, I first add a thin layer of a random (CHEAP)non-WP mascara, THEN brush on my real WP mascara - I think it makes for easier removal and is better for the lashes since I don't know how many times I've heard that WP mascara every day is bad. (I do also condition my lashes with Ardell serum at night)
Would I recommend? Yes. It's cheap, has a good brush, relatively good formula, and I definitely do wear it a lot, but to more casual things like just school. They don't quite give me that Falsie look (though I don't think my lashes are capable of that), so probably not for a night out.
All in all, this was a good mascara, and I do a lot of drugstore mascara research, so I was very happy!
Most Helpful Critical Review Just Not Good This mascara was difficult from start to finish. For the first week or two it was manageable, but a little more time in, it became unruly. The applicator brush is flimsy so getting a good coat of mascara on took a few tries. With each try, the mascara became clumpier and stickier. My lashes clung to each other which seemed to worsen throughout the day. By the evening, it looked like I only had 4 very thick lashes. To make matters worse, this mascara did not seem to want to come off. Even though it's not waterproof, it took makeup remover, mineral oil, and 4 washings to come off completely... and even then my lashes felt sticky.
Reviewed by 193 customers My fave mascara 5
K from AL
I love this mascara...makes lashes look great... been using it for years.
I always have people ask what I use.
Yes I love this product 5
?? from Arkansas
I love the product and that's why I bought 2.
Yes I love this product 5
?? from Arkansas
I love the product and that's why I bought 2.
Good Length 3
Steph from Utah
I really like this mascara however, it does have a tendency to clump on my eyelashes and look goopy. If applied correctly and with another mascara to straighten out the clumps, it is very nice!
Maybe not 3
N/A from Dallas, Texas
I love This brand, but was very disappointed in the dryness
Go to mascara 5
Marissa from Scottsdale, AZ
This mascara is the best! I love it because it's cheap and effective. My lashes always look amazing, it doesn't clump and goes on easy. Can't get enough.
my go to 5
tory from minnesota
been using this mascara for years and haven't found anything better yet
My go to 5
Aimie from SATX
My favorite mascara. I have tried other brands, even more expensive brands and nothing makes my eye lashes look so dramatic.
I will defenitely continue to use this mascara 5
Lex from New Jersey
Really good mascara. It make my eyelashes look great. And I even have little stubby eyelashes.
It's ok 1
Lin from Clay, ny
It clumps and flakes. Bendy wand makes it hard to apply
Drama 4
Quirah from Greenville, NC
A light coat is great for day wear but you can easily layer it on for a night look.
Eh, it worked in a pinch 3
Dani from Cleveland, Ohio
I used it to go out but I had to apply another mascara for volume
I love this mascara for everyday! 5
Fhuura from Orlando, Florida
I love this mascara for everyday work looks or for going to events that don't require a glam look. It still gives you LOTS of volume and a good amount of length. I do one coat to dispense product on all of my lashes, making sure to concentrate most of the product on the outer corners, then let dry. My second coat is where I started wiggling from the base of my lashes up, and then comb through again to "style" them in the shape I want, making sure to style my lashs on on top to make more dramatic. It doesn't make you look like you are wearing falsies, but if you are wearing relatively neutral or kind of softer makeup, it really makes you eye look stand out!
ALL TIME FAVOURITE MASCARA 5
Bgreen from Sarasota Fl
This is my all time favourite mascara. I've been using it since I was 16 and I don't know what I'll do if they ever stop making it. Love it!!!
One and done 1
Queen City Diva from Anderson Township
Disappointing product. Will not buy a second time.
Only mascara I will ever use 5
Jaychap from Orange County, ca
This mascara is the BEST. I feel that it's better quality than even some of the more expensive brands yet a fraction of the cost. People constantly ask me where I got my false lashes and are always surprised to find they are not false lashes, but actually only this black drama mascara!
Love this product. Does not run not clump. 5
Ricracz from LA
Looks like extensions are on my lashes
I can see where they were going but... YIKES 3
Jbaby from Austin Tx
If you have fine and curly eyelashes that are already black then then isn't the product for you! My eyelashes clumped together every time I used this.:(
It sucks because I've heard amazing things about the product, I love their mascaras but this was a miss for me :(
Best drugstore mascara 5
Kboges from Seattle, WA
Great volume, length, and curl!
BEST Mascara - Ever! 5
heyhey from Atlanta
I love makeup and trying new brands but this is hands down my favorite mascara, and has been for years! My lashes are naturally long, HOWEVER, this mascara does wonders and I get asked constantly if my lashes are real. It doesn't flake off during the day and has blown many high end mascaras out of the water. I like the thick bristles and the cost is great for what you get, I always stock up when they go on sale.
Prefer good 4
Allison S. from Orlando, FL
Not the best I've used, but it gives my lashes a thicker appearance.
Favorite mascara 5
La Reina from Denver, CO
Love this mascara for everyday use.
You're a sucker if you're buying other mascaras 5
Ogmom760 from Oceanside,CA
It's all about the brush. The formula on this product contains fibers that help extend you're lashes. If the fibers bother you then get the non black dream formula. It's juat as amazing because it uses the same brush.
One of my favourites 4
Victotianbelle from Branson, Mo
I hate false lashes so I use colossal volume express as my first coat to fan out, then this falsies which makes them thicker,darker and longer. I swear by it.
One of My Top Favorites 5
Chey from Atlanta, Ga
This is definitely one of my favorite mascaras (I have always loved the falsies line). The brush coats a lot of the hairs in one stroke, making it more time efficient. The formula glides on smoothly without clumping or skipping. The lashes separate very well and appear dramatically longer. Adding layers rarely causes further clumping. The pigment is great and it looks fresh troughout the day.
