BECCA's Ultimate Coverage 24-Hour Foundation is a full-coverage, 24-hour wear, water-resistant foundation - enriched with intense pigments and water to achieve natural, weightless coverage. Coverage without the cake!
One pump effortlessly covers imperfections, redness, hyperpigmentation, and uneven texture - giving you ultimate confidence! Each water-resistant shade is formulated with a balance of intense pigments for full coverage and 22% water for a natural finish that lasts all day. This best-selling liquid foundation is great for all skin tones and types.
One pump to perfection! On a well-hydrated face, apply one pump of Ultimate Coverage Foundation. Using a foundation brush, sweep and buff foundation into the face, starting at the center and working your way outward. Repeat until your desired coverage is achieved.