Rated 4.33 out of 5 stars
I have oily lids, so finding an eyeliner that'll stay put was a real challenge. When I went into Ulta I was at my breaking point, ready to give up on eyeliners and join a convent or something. I told an employee my problem and she led me to the UD 24/7 pencil. I had already tried the pencil and wasn't all that satisfied. I asked what she recommended for the upper lash line, and she handed me this eyeliner. It was my first high end product and I was nervous about spending that much money on eyeliner, but I was desperate for a solution so I bought it.
Flash forward seven months, and this is hands down my go-to eyeliner. Application is easy, and its easy to fix mistakes since it doesn't dry instantly. But when it does dry, it stays on for a good portion of the day (again, I have oily lids so there are days when it'll fade away). I usually use this to tighten my lashes, and for my purpose it does the job just fine. When I apply it on my actual lid, it does just as fine. It can fade as the day goes on, but if it bothers you, just go over your line once more.
I couldn't recommend this eyeliner enough! Whether you have oily lids or not, this is definitely worth a try!
I looked into purchasing this eyeliner for a long time, mainly because it is on the pricier side. I didn't want to waste my money, but this product was recommended to me by several people, so I finally bought it. I was excited to try it out, and for its first couple of uses, it worked well. The formula is great. It is opaque and easy to remove, although I've found it really isn't waterproof. Unfortunately, very soon after I began using it, the tip would run dry before I was able to finish my eyeliner. This was incredibly frustrating, and it has been a problem since I first began using the product. I did some research and this seems to be a reoccurring issue some people are having with this eyeliner. I think that at this price, this product should function much better than the way it does now.
from St. Pete, FL
Pretty good product with easy application. My issue with this product is it does tend to transfer to my eyelid even if I use an eye primer. The transfer is much worse if I don't prime my eyelids. I prefer the KVD eyeliner to this one because it doesn't transfer.
Shell from Sacramento, Ca
I had this eyeliner for two years and it never dried out. It leaves nice thick lines, although it can be on the shiny side. It doesn't smudge, and stays on really well. Although it still comes off easily when I wash my face.
Jen from Oak hills ca
I use to love thos eyeliner i bought it afyer using nyx (which i also hate) i returned after a week every day i would get off work it was smeared like a cheap eyeliner like nyx. Not happy returned it now im trying PUR i hope i like it
Abby from Mississippi
It doesn't come out good and my lines are bumpy
Sarah from Gainesville, FL
I have been using this eyeliner for almost three years now. I just bought a new one about a week ago and it smudges so bad. It lasts the first five hours of application pretty well, but then after that, it looks like I have raccoon eyes.
Bb G from Denver
This is my favorite eyeliner.
Cass from Murrieta ca
I switched from KVD tattoo line to Stila stay all day liner and what a difference! stila's liner is dark, the tip is prescise and i always get a straight smooth line every time
Brittney from Tx
This liner definitely stays all day. The only issue I had with it was a little bit of the liner bleeding into crease of eyelid.
I bought the black a few times, liked it, so I decided to buy 4 other colors. They were all very dry and did not go on smooth, they also smudged easily. The black was also more dried out this time. I will not repurchase anymore, not worth it.
Chevy from California
I used to really love this eyeliner. It would glide on smoothly and last for a while and stay on all day. Now, out of those pros i just said only one pro is left: It stays on all day. Im sad to say im lucky if this eyeliner last two weeks and its hard to put on. Theres not enough eyeliner coming out of the tip to glide on nicely anymore. I call this shrink-flation. Plus on top of these negatives they raised the price. I cant afford this eyeliner to be running out so soon and to not go on nicely like it used to and the price point. Im extremely disappointed.
Ill have to start looking around for a new brand.
yet from tyler tx
I bought this eyeliner and it is a waster of money because the pigmentation is very poor and it dried out so easily. would not repuchased.
Tya from Kansas City
I've bought so many of these every now and then I try to see if I can find a cheaper version but nothing ever comes close. Its perfect stays all day never smudges and goes on so well.
Not a heavy user from Mid-Michigan
This used to last a few months. Now, i only get about a month out of if. Ive tried keeping it upright, shaking and anything else i can think of, but can't get more out. I ordered a 2nd one, thinking i had received a bad one. Same thing with the second one. I will go back to another product that lasts.
Jamie from Saginaw
I've had this eyeliner in black and love it, but I tried the brown because I prefer that for day. With the brown liner, even brand new, the color is not saturated at all. Additionally, it's drying out after only a few uses. Hard pass.
Grace from Washington
I got into a car accident and i dont really remember it but i found this eyeliner in my order history. It stayed on the entire time through blood/sweat/tears. Highly recommend
Liz from Modesto, CA
This has been my eyeliner for years. I always got the intense black and liked the way it glided on smoothly and stayed on all day. I don't know what's happened, but the last two times I've purchased it the liner looks faded and it smudges. Really disappointed.
Bunny from Florida
This eyeliner sucks if I could have returned it I would I regret entertaining the thought it would get better I tried everything couldn't get it to stay, one wipe of your finger and its gone
pandaeyes from Chicago, IL
The tip on this liner is awful. I've only used it twice, and I'm already having to store it upside down just to get product out. The liner bunches up on itself as I try to apply it. Once I manage to get it somewhat even, it runs and bleeds all over the place. I remember this liner being one of the best years ago. What happened? I have $3 liner from the drugstore that holds up better.
The best from California
Absolutely loved this liquid liner the wings come out amazing everytime and I feel like I have full control with the application tip it comes with. I definitely recommend it I instantly fell in love.
Leilha from Toronto
Dries out within a week and has barely any ink
Do it from Fargo, ND
Love this black eyeliner! I Use it every day for sharp, long lasting cat eyes. It stays on great, especially on the outer corners. Lasts for months!
KD from MD
Not sure if something changed but this is my 3rd one in the last few month. It seems to be drying out quickly. I have been using this for years but if this next one dries out within a month then I am going to have to find another eyeliner to use.
Ox from Green Bay, WI
I probably bought the brown one 2/3x and returned it because it literally dried out after 1 use.
Mindy from Georgia
I think they must have changed the formula or something. This has always been my go to for years but I have already bought 3 this year and they have all dried out.. its been 5 months. Its too expensive to change every month or so. My brown one literally had 3 uses before it dried up. I loved this one but its time to look for another eyeliner