Rated 4.08 out of 5 stars
I absolutely adore Good Dye Young and it's my go to for colorful hair. I just wish more shades were available along with the hair care products (I love the scrub)! I must say though if you're having issues with longevity then I would recommend looking into hair care tips for direct semi permanent dyes. Direct dyes can fade super fast without proper care and over washing. I use a UV heat protectant either from Bumble & Bumble and GDY. It's also best to utilize dry shampoo more frequently and to stick to cowash methods or conditioner with colder water temps when washing. The dye deposit is also really helpful in prolonging hair color in between dyeing and it's important to mention that lighter levels will hold onto color much better. If used on unbleached hair the colors will be less vibrant. Bleaching also makes your hair more porous, which helps the color latch on. DIY colorful hair at home is super convenient and relatively easy to do yourself, but it's not without proper care or maintenance. Personally GDY has been on par for me with Pulp Riot in terms of vibrancy and longevity. I use and love both, but GDY is more accessible. So i find myself getting it more frequently…Anyways, with proper care this stuff slays, but please Ulta! I need Toxicity and the new colors!
I dont know if I got a bad bottle(the color was pink, ex-girl) or what, but my color deposit was pretty much zero. I have used several different dyes and i have been dying my hair for 3 years, so I know it wasn't a problem with me. The product was just lack luster. Also the color that did deposot washed out in one wash. Very disappointed and im not sure if i will try again.
J from Sugar Land, TX
While the color is pretty, it bleeds so much and fades quickly within just 2 washes. This is with color safe shampoo and cold water but it still fades too quickly. Not worth it and disappointed Ulta stopped selling Lime Crime dye.
from matthews nc
this is the best dye for dark hair i love it
AK from Dallas
Ive used many different pink hair dyes and the formula and color saturation of this one are *chefs kiss*. The only con I've noticed is that the color has transfered and stained some of my lighter colored clothing. If you know that going in then i feel like it can be easily avoided.
Kylie from Iowa City, IA
This dye was the exact color I have been trying to get but it bleeds on EVERYTHING!!! I have several shirts that are ruined now and I am a couple weeks out from when I dyed my hair. I have never has another color bleed like this.
Jaime from Midlothian tx
We usually buy Punky or Unicorn Hair, but Ulta decided to get rid of those and put this garbage in its place. Do not recommend!! Ulta bring back unicorn hair!!
Lulufruits from Denver
Lyss from VT
I bought this to color my daughter's previously lightened ends. It didnt smell badly, and didnt stain the tub, but it wasn't all that vibrant and washed out within a week. Way too expensive for how long it lasted.
Jessica from Colonia, NJ
It's so good I'm struggling to remove it.
Mel from New York
Ex girl gives the lava girl vibe ove had to mix up a bunch of adora pink dyes to acheieve. I lvoe it & it smells amazing. The tube makes it super easy to use & keep clean. I will now be a customer until it becomes illegal to have funky colored hair
C7race from Bozeman, Mt
Ash from Nashville
I've been using this color since it's original release and it's truly the best. The pigment is long lasting and even gives dimension. I literally don't go into salon anymore because they don't use GDY.
Artist77 from Catskill, NY
I used the color Ex Girl and wow! Not only was this a vivid color but it latched onto my gray hairs as well! I was pleased that when I rinsed my hair it didn't stain the bathtub terribly and the color didn't bleed over the next few days. I believe that I have a new favorite!
Linda from Murfreesboro, TN
I bought the shade rock lobster due to the good reviews but was really disappointed!!! It looked really pretty and viberant after the first wash, but by the 3rd wash it was super faded!!! This is really upsetting for me because my hair holds color really well and even after 2 hours of processing it still faded that quickly??? Will not buy again
Steph from Orange County, CA
It's been the only green I use. The staining is little to none. It lasts a lot longer than other colors I have used. It has a pleasant smell and also is very nourishing to my hair. I love this so much! And the tube lasts my for a while.
Alex from MD
I used Kowabunga ("true green") over fresh yellow blonde and it turned out inarguably teal, very close to Manic Panic Enchanted Forest. Really bummed because this is a great dye with a very concentrated, thick formula (I diluted it quite a bit with no issues) that left NO STAINS anywhere on my skin or in my bathroom. I'll likely buy the yellow color elsewhere and try a mix.
Chey from Lady Lake, Fl
Not only is this, in my opinion, the best smelling hair dye on the market, but it's also really good for your hair and the color payoff is *chef's kiss*. I inadvertently did a little comparison test between Good Dye Young and another hair dye brand. One half of my head is orange (Good Dye Young) with black ends and the other half is black with orange ends (the other brand). When I tell you the other brand that was on my ends faded within a week while the Good Dye Young side still looked beautifully vibrant, I mean just that. I feel like now that I've tried Good Dye Young, I can't go back to anything else. That's how good it is.
Stephanie from Louisiana
I dyed my daughters dirty blonde hair with the blue and it came out more of a teal, absolutely beautiful. She is over the moon. Wear gloves! It did stain the tub when rinsing but I immediately sprayed cleaner with bleach after and it came right out
Grace from Wa
My son picked out this color for his hair and let's just say pink is t the color he was going for. Or the fact that his sweat is making his hair dye bleed all over this is a week after the transfermation.
Anabel from Florida
This was such a good hair dye. I highly recommend and it changed my hair in the exact way I wanted, while staying healthy. Definitely but this!!
rae from new york, ny
i've used so many different brands, and good dye young is the best! squeeze tube makes it easy to apply product right to hair and you can get out every bit! the colors last longer, and even fades to beautiful shades.
Kevin from New York, NY
Ive been using GDY hair color since it came out and Im so happy its finally at Ulta! Ex-girl is such a great pink and i hope they expand their shade range because they carry some AMAZING color options.
olive from California
so this is my first time trying this brand! ive used artic fox punky colors and lime crime amongst many others!! this has blown me away!! definitely grab it if youre consodering
Victoria from Oklahoma City, OK
this is literally the only dye i use on my bleached hair, it's so conditioning and smells fantastic plus the brand is cruelty free and sustainable! super vibrant, doesn't fade easily when u actually take care of the color, and is super easy to work with even for beginners
Queen BeeSM from Westminster, MD
I've been dyeing my hair with vivid colors for a few years now and don't stick to one brand over another as I like to try new things. My experience this time with GDY was great! I bought Blue Rain and mixed it with a neon green semi-perm dye I bought previously because I wanted more of a turquoise color instead of straight blue. While the blue came out of the tube very dark, once I applied everything, let it process,and then rinsed the excess off, it was very bright and vibrant. The color payoff is beautiful and it was easy to mix from the tube (which is quite large btw). The only thing I would recommend, is covering your bathroom sinks or ledges before starting. I always wear gloves but even the dye on my gloves that smudged on my bathroom counter stained immediately. I try to keep things clean as I go and wipe smudges away as soon as I notice them but the stained was immediate. Got them off with a bit of buffing and a magic eraser, but just be aware. Otherwise, give it a try! Ms. Williams has my vote with this hair dye line 😁
gdy obsessed from Los Angeles, CA
I haven't bought it from Ulta seeing as it's a new edition to the site but I have bought their dyes religiously on their website and I am obsessed. it's the only hair dye brand I use bc I love it so much!!! 10/10!!! it also smells so good!!!