Rated 4.6 out of 5 stars
I was currently using the Milbon shampoo and was previously on the Kevin Murphy Hydrate line, while those have nice scents they were not hydrating enough for my hair. My hair is wavy and very fine and on top of that very very very dry to the point where I can go 4/5 days without washing it and just a tiny but of oil will start showing up on day 4. I just wanted HYDRATION!! So... I saw this recommended by a hair influencer and purchased it and honestly its been such a good purchase so far. The first time I used it I did use a lot and did experience oily hair by the next day. I have found that even using a bit less than a pump and rubbing it between your hands to create that "lather" goes a very long way. My hair has never felt this hydrated and healthy, I wouldn't recommend this to someone that is more on the side of oily hair. Oh! my hair is also somewhat bleached, so it has helped my hair a lot. If you're a dry head gal, Id say give this a shot!
For context: all synthetic fragrances bother my asthma or trigger migraines or nausea. Many essential oils are also overwhelming. I wanted to like this. I love the Cloud mousse, which has a very light orange smell. Even as a very sensitive person, I barely notice it and can't tell at all once it's in my hair. I found the fragrance for this and the conditioner really strong. In the store, this smelled okay. That part isn't on the brand—Ulta stores are so overwhelmingly fragrant that I have to shower and change my clothes and wash all my purchases (other than things in boxes) immediately. I loved the lather and how my hair felt, but I could not tolerate the strength or combination of the essential oils. I'm looking forward to finding a product I can get elsewhere because this keeps happening at Ulta—the stores are so smelly I can't tell what any of the products smell like.
Nicole from undisclosed
I love AG's ACV shampoo and conditioner! It always leaves my hair feeling clean and my hair looks shiny/healthy after. I introduced it to my family members and now it's also my husbands and sister's favorite wash day products!
Alice from undisclosed
I like incorporating this shampoo into my weekly routine. It's very gentle and my hair feels clean and soft afterwards.
Paige from undisclosed
I have very sensitive skin so I am hesitant to try new products. I am so happy I gave the Balance and Boost duo a chance though, because I am now obsessed! Not only is this product gentle on my sensitive skin, it's left my thin hair feeling clean and soft, without feeling weighted down or oily. Can't recommend enough!
Emily from undisclosed
When I have some extra build up I love using this to give me that fresh post wash feeling! It also doesn't leave my hair feeling overly stripped and dry,
Tiarra from undisclosed
I never knew that it wasn't normal that my hair never really got wet when washing. This has been a thing for me all my life. Like, water was on it, but it didn't really absorb it and the water would just bead up and roll off. My hair had gotten used to it, but it was intrinsically dry to the point a stylist just told me my hair "tends toward dry" after throwing all of her products at it. I was looking into a curly cut earlier this year that required a 30 day detox and listed this product and the ACV conditioner. After using AG Care for the past 8 months, I now know what it feels like to have my hair thoroughly soaked with water. Instead of remaining a tight, impermeable ball at the top of my hair, my strands lengthen down my head and stay that way until the water turns off. Never in my life… My curls actually feel soft and moisturized with nothing but water on it. Just ordered the liter pouches. I'm too afraid to change to anything else.
Meghan from undisclosed
After using the balance shampoo I don't know I managed all these years without it! First off, the lather is incredible, a little goes a long way and don't even get me started with the scent... it's so gorgeous! My hair is so soft after using it without being "too soft" for styling. My ends feel healthier, and I've been getting so many compliments on my hair since using it! Love love love!
Danielle from undisclosed
Finally found the perfect shampoo for my fine hair! Leaves my hair feeling so soft and healthy and smells great too! I've been using Balance for over 6 months now and I've never got this many compliments on my hair before. Highly recommend this product!!
Page from Orlando, FL
I have fine wavy high density hair. Most products are too drying and make my hair frizzy or too oily and still frizzy. This product, I can air dry my hair; spray some BB leave in and my hair is not frizzy and my waves arent weighed down.
s from knoxville, tn
i'm chronic shampoo switcher and i've tried almost everything. most shampoos make my wavy hair look TERRIBLE and dry it out intk oblivion. this shampoo is the only shampoo i've tried that doesnt strip my hair but still cleans effectively. and it smells great! it's the perfect shampoo in my opinion!
r from los angeles
this product is incredibly thick and sticky. like applying thick honey to your scalp. nearly impossible to wash out.
This shampoo smells divine and leaves my hair feeling incredibly soft. It emulsifies nicely and leaves my hair feeling very clean. Since using it a lot of people have complimented me on how shiny my hair looks.
Merva from undisclosed
Balance keeps my scalp feeling super clean but doesn't dry out my ends! I use Balance + Boost together for the perfect combo.
Julia from undisclosed
Great for removing build up and keeps my scalp feeling clean. Love how soft and shiny my hair feels after!
Charlene C. from undisclosed
I'd been hearing many people in the natural hair community rave about this shampoo. It's also a staple in many natural hair care salons. So I decided to try it for myself. The others were absolutely correct. This shampoo makes my hair and scalp feel so fresh and so clean. It lathers easily and it has a good slip. It's the best shampoo that I've ever used.
Lauren from undisclosed
I love Balance Shampoo - works wonders and keeps my hair feeling squeaky clean without drying it out. Perfect for double washing days!
Dawn from undisclosed
I've been a fan of using ACV for added shine in my hair for years so to find a formula for ease of use has been a home run! I've also gifted this to friends and always get the same positive feedback, especially since the new aluminum packaging - LOVE!
Esther from undisclosed
It's become a staple in our household and can't live without it! Leaves my hair smooth and smelling so fresh and nice. PRO TIP: I've been getting the litre refills and it's made my life so much easier. You'll never run out of your favourite!
Patti K. from undisclosed
Refreshing and effective! This shampoo not only cleanses thoroughly but leaves my hair feeling revitalized and soft. The natural scent adds a delightful touch!
Carmen L. from undisclosed
Balance is perfect for my 2B hair, it gives the perfect scalp cleanse. Given my postpartum hair, which has made my hair dull and dry, Balance has revived the shine! Pair this with Boost conditioner for the perfect shower combo.
Deeann from undisclosed
Great shampoo to clarify hair without stripping my colour. The bottle looks fantastic and easy to refill. Also works really well to remove gel-like psoriasis medication off scalp and hair.
Cheline L. from undisclosed
My scalp could feel the results of this immediately!!! I could feel a build up on my scalp and other shampoos would o my dry out my hair. This one kept the moisture in my curls which I never would have thought
Rosemary S. from undisclosed
I have very dry dry gray hair and this product adds moisture to my hair that makes it soft and managable
Coya P. from undisclosed
Literally one of the best shampoos that I've used! Not too stripping of the hair and doesn't get the hair tangled!
crys from Fort Johnson
Smells good. Leaves my hair feeling oily and my scalp doesn't feel clean. I've been using this for a month now. scalp has been itching lately.
Ashley O. from undisclosed
I really love how this shampoo makes me hair look and feel.