Rated 4.11 out of 5 stars
493 Reviews
I received this product for free from Influenster and Covergirl in exchange for my honest review. I have really short and light lashes so I look for mascaras that lift and provide volume to my lashes. That being said, I also don't like clumpy and heavy mascaras that make my eyes look like doll eyelashes. This mascara is a super win for me because it has a light weight formula that provides very natural looking eyelashes yet with much more volume and lift! Thanks to the hyaluronic acid my lashes look pumped after 3-5 coats. It is a 3-in-1 product as in - has a primer, serum and mascara in one which is really amazing because I don't have to buy or use three different products just for prepping lashes. It has some ingredients such as keratin, biotin, hyaluronic acid, panthenol (vitamin B5), and castor oil that provide adequate nourishment to the lashes to make them longer and thicker with frequent use. I love the wand with the curved design - helps to apply multiple coats with ease. The bristles are soft and haven't poked my eyes yet! I tried both the shades - dark brown and black. Although both look very natural, dark brown looked effortlessly natural for me.
I got this mascara in a beauty box and was excited to try it out, as it's supposedly for my 'age group'. Mascara is part of my essential everyday makeup look since the 80's when I was a teen, and I've tried so many over the years. This one did not wow me at all. It coated the lashes ok and has a bit of lengthening and volumizing, but I've had much better from other formulations. I like to have the glam lash look, and this doesn't give my lashes the volume and length I'm looking for in a mascara. I had to layer on 4 coats of this mascara to get something closer to what I usually get from 1 coat of Too Faced BTS mascara, minus the length as the Too Faced mascara has fibers in it. The brush is okay, I wish it had a wider end to be able to really get in the inner corners without smearing mascara on my browbone. The mascara wears well all day and is easy to remove, but over the course of the day it does leave a bit of a raccoon eye shadow under my lower lash line (I don't use mascara on my lower lashes so it migrated down from my upper lashes, no bueno) I had to keep cotton swabs in my handbag to clean up the embarrassing raccoon shadow during the time I was wearing it. In short it's really nothing special and I won't be repurchasing. In my opinion the Cover Girl green Clump Crusher mascara is a lot better than this one, you can actually wear that one on your lower lashes without worrying about raccoon eyes. I don't think the added hyaluronic acid in this formula is worth putting up with raccoon eyes and not enough volume. This is just my opinion based on my experience with this mascara.
2
KAE62 from undisclosed
The water-resistance is non-existent. This stuff melts off your lashes faster that the wicked witch when Dorothy throws water on her! I wanted to love this mascara because of the primer, serum, mascara combo for my thin, aging lashes but it is coming off before I can even finish getting ready. Every time I blink, I get black gunk in my eyes.
1
Darla3193 from Huntington Indiana 46750
Worst mascara I've ever used. So lumpy/clumpy. It made my eyelashes break off.
Linda from 60047
This mascara globs up on my eyelashes. Never again! Very disappointing.
5
claireg124 from undisclosed
This feels so light like I'm wearing nothing but it looks gorgeous. I got 3 compliments on my eyes the first day I wore it. 😍 When I washed it off I didn't feel like my eyelashes were getting ripped out. One note is that the mascara does take a little longer to dry than others I've used. Nothing wrong with that but I had to get used to it.
lauram993 from undisclosed
Is fabulous I love, is like natural perfect for everyone, no too much product, I recommend with 5 stars is fantastic I love so much
bernadettef1 from undisclosed
omg!!!! love this. I have lashes for days. my lashes look fantabulous. this is a must buy and try for those who love the long, thick, natural lashes look.
4
jessicachilders1d332 from undisclosed
This is a great mascara for the price. I'm not a dark brown mascara gal but the black is great. It definitely lengthened my lashes and left no clumps but I wish it was a little more volumizing. It's a great base mascara. Covergirl has def stepped up their game recently and I love that it's cruelty free!
annamariemott from undisclosed
Made a noticeable difference! Mind you I did curl my lashes before applying, however they def were longer and bolder. The quality lasted all day on a hot Father's Day Nd im quite pleased with that!
leslieg200 from undisclosed
Absolutely give this mascara a five star review. I really love the way it made my eyelashes look even though it felt a little heavy and sticky it still gave a really beautiful result. I was given two options the black and the dark brown and I can't say the dark brown is my ultimate fave. It does not smudger smear which leaves you the raccoon eyes and it's easy to clean off simply by using your every day facial cleanser or wipes. I really like that it has hyaluronic acid and other things to help the growth of your eyelashes to make them thicker and longer.
nikkoc from undisclosed
This is great for the everyday look. I like how it's a primer serum and mascara in one. It made my lashes look good with only a couple of layers. The only thing I didn't like about it is the big round brush I am not use to that type of brush. Also would like waterproof better.
karenp8c3b from undisclosed
This mascara makes your eyelashes more thicker with a lot of volume like they make it look like it's your own eyelashes with a natural volume look the product on the eyelashes doesn't feel like heavy it feels lighter and I really recommend it to anyone that likes to wear mascara and wants a more natural volume look .
mayrah7f31 from undisclosed
Love this mascara! It has good coverage over my lashes and doesn't smudge on my under eyes. Lengthens and curls and keeps all day. Really impressed!
thatmayagirl from undisclosed
I received this product free from Covergirl and Influenster in exchange for my honest review (incentivized). This mascara had a beautiful lengthening and plumping effect that complemented my eyes. It was long-lasting and easy to take off. It does have a curved brush, but I personally love that… it felt easier to put on the mascara. It is one of my top favorites for sure.
maryhelenmartinez from undisclosed
I love the fact that it leaves lashes natural looking but adds length. easy to wash off too, no raccoon eyes
natalieg2266 from undisclosed
This mascara is awesome. The brush was full and the product covered every lash — lengthening and thickening in the process. While at the same time looking very natural. It's nice to have just the one step and yet still feels like I primed my lashes with how much of a difference it makes. Also it's been lasting and looking great in summer heat and humidity which is awesome. I've never used a lash serum product before but I imagine it would make lashes more subtle and conditioned and that's how my lashes feel since using this.
3
saveykitty from undisclosed
I liked the thickness that the mascara gave my eyelashes, however it was very sticky. My eyeleashes stuck together more than usual and taking it off was a lot harder than my usual mascaras.
sarahemanis from undisclosed
I really liked this mascara that I got free to try for my honest review. I put in on in the morning and it lasted throughout the day and night without needing a touch up. It's also a build able mascara that you can put on one coat for a nice little pop or 2 for a nicer pop. I did 2 coats and loved it. The only problem I had was all the excess product on the end of the wand. Other than the wand issue the formula and packaging where great. Would definitely recommend this product and buy another to replace when I'm done with this one.
yanirisa from undisclosed
I received cover girl's New simply ageless lash plumping mascara complimentary from Influenster and covergirl. I love the packaging and how it elongated my natural lashes. I've always been a fan of the brand and the fact that it's affordable.
kalphs from Racine, Wisconsin
Since Cover Girl discontinued my makeup bag staple Professional Mascara 3 in 1, I decided to try the Simply Ageless Lash Plumping Mascara. Simply Ageless Lash Plumping Mascara contains a Hyaluronic Complex and Bamboo Serum to condition and volumize lashes. The applicator's design is a curved, bushy brush to help build volume as you apply the mascara to your lashes. The mascara is ophthalmologically tested, is safe for sensitive eyes and for contact lens wearers. In the four decades I have utilized Cover Girl mascara, this is the worst Cover Girl experience I have ever had. The mascara applicator resembles a child's chubby crayon with a curved, bushy brush. The mascara formula is thick and clumpy. After applying it to my lashes I had to do a comb through to remove the clumps. The product did rub onto the waterline of my eyes as blinked throughout the day. Cover Girl needs to listen to their customer base instead of following the latest makeup trends. Cover Girl Professional Mascara 3 in 1 has been a best seller since it was introduced in the late 1970's. Why discontinue a product which is a makeup staple and holy grail mascara? Cover Girl seriously needs to consider bringing Professional 3 in 1 mascara back into their cosmetic line.
mirandal60 from undisclosed
This mascara looks pretty on. It gives more volume than length. It didn't flake throughout the day and lasted for awhile. The flakes on my face in the pictures was from when I first applied it, but it didn't flake afterwards. It is easy to remove.
Jc4281 from undisclosed
It's not a bad mascara but the brush is a little to thick for me. I usually wear the professional 3 in 1 (blue tube) with the curved brush and I love it has been my mascara for years. I prefer a curved brush but and I wish the one in the simply ageless tube was more like the one in the professional tube.
jrudolph from undisclosed
I really liked the pigment of this mascara, it was very black like I prefer. However, it clumped just about every time I put it on and it was nearly impossible to get the clumps out. It also had my boyfriend wiping flaked mascara out from under my eye pretty frequently, even with a primer underneath it. I don't think I'll be purchasing this again for those reasons.
maddyl47 from undisclosed
Oh my lordddddd I love this so much I had two and litttaly cried when I ran out it was a sad day it helps plump and volume my lashes this was the only mascara I used and only used 1 coat my lashes were so cute and long
Hzag from undisclosed
Not a lash builder. Kept my lashes skimpy. No lushness. Very light-weight formula. Disappointed.
Farah from new york
It felt nice on the lashes but it did not hold a curl or even allow a curl. It weighed my lashes down. .