Rated 3.88 out of 5 stars
791 Reviews
I tried this product in-store after an Ulta employee told me they had an orientation about the product and that it was worth a try. I was curious about the foundation but was hesitant. Either way, I tried it and was STUNNED by how well shade TG6 matched my skin. It blended right in. So, I bought it, took it home, and tried it on the next day when I went to school. The foundation gave me amazing matte coverage with very little effort and the concealer wand is a neat little bonus, although I don't use it much for that. It held up outstandingly well in the hot South Florida humidity and did a really good job controlling my oils. At the end of the night, my forehead was only very mildly dewy instead of the oil slick it usually can be. What I really like is that it's matte but doesn't make my face feel tight and it also feels surprisingly light. Sometimes I forget I have the stuff on. If I want a more "natural" look, I'll apply it with a sponge and for a more flawless look, I'll use a kabuki brush. Sometimes I'll just apply the foundation, bronzer, mascara, and lipgloss and I am good to go. I've had no breakouts or side effects from using it, but I do advise to wear sun-protection while wearing during the day due to a few of the ingredients, which can make skin sensitive to the sun. Long story short: this is currently now my holy grail foundation for my oily-combo skin. I love it better than my Fenty Pro Filt'r and it does everything I need it to do without fuss. Pur came through with this one.
This product has great reviews and I was really excited to try it out. I have dry skin, and this foundation dried me out so much. It looked great when I first put it on. After about an hour my face started hurting it was so dry. This foundation just pulled all the moisture out of my skin. I know it is Matte, but it dried so much that my skin just started looking really cakey and flakey. By hour four in this foundation I had to take it off. I have tried so hard to like this foundation. I have tried multiple different primers and nothing helps. I have used it in many different ways (From full face to just as a concealer), and it is always very drying and just looks cakey after a couple hours. Also this foundation oxidizes on my skin very easily. I have worn this at least ten different times and I always end up looking cakey and orange. I am finally giving up on this foundation and just accepting that it isn't for me...
1
Anita from Foley, Al
It was recommended by a sale rep. at Ulta Store, but unfortunately it did not work with my mature skin. It was very drying. It might work for younger people with oily skin.
5
Evey from San Antonio, TX
So pleasantly surprised, never heard of this brand. Recommended by Ulta's rep and so glad she did. This foundation brightens my complexion and lasts all day. Highly recommend. Works wonders on my mature skin.
4
Sarah D. from Idaho
Reading others' reviews, I understand that this foundation is not for everyone, but I will share my opinion. I need this foundation in my everyday routine. Now, this foundation is full coverage and easy to blend. It is a hydrating foundation, so it is not suitable on oily skin. That being said, I only use this foundation on part of my face. My T-zone is very oily, where my cheeks, chin, and neck are very dry, making me supposedly "combination skin". I like to apply Estee Lauder Double Wear to my T-zone since i don't require as much coverage there and it helps combat those oilier areas. This foundation helps the rest of my face retain a little bit of moisture while giving the coverage that I need for my hormonal, cystic acne. Also recently, I've gone ahead and ditched my holy grail concealer under my eyes and replaced it using this foundation alone. What a difference! No longer are my under eyes cakey and uneven. Now, i do highly recommend blending quickly and setting with powder in the areas you tend to crease in. Its not the perfect foundation, but it's essential for me and I know it works well for a lot of people. I personally recommend, taking into account of all that I have mentioned.
Caroline from Cincinnati, Ohio
This is by far the best fountain I have ever used. I will be buying again
Naty from West Palm Beach, FL
this foundation is the best foundation I've ever tried. I can always rely on PUR to have great quality products. it's definitely a full coverage foundation but also feels like a skin care routine your skin will be nourished, it looks incredibly natural yet hides everything. I'm so surprised this foundation has not blew up yet... I kept trying others and always go back to this, everyone else is just a gimmick
Sydwin from Richmond ky
I would not reccomend this product as an everyday foundation . Its heavy , transfers onto my phone, sunglasses and anything else that touches my faces. It accents wrinkles and the Pur brush doesnt help the application it basically just smears it allover the face making it look streaky.
2
Not impressed from Richmond, VA
I was in store to pick up more Estee Lauder Doublewear foundation and the PUR rep approached me and said I should try their foundation. I thought the color matched well and I liked the consistency so I bought it. Unfortunately it slid all over my face, caked, and creased throughout the day. I do use a fairly thick moisturizer so I gave it another chance with added primer and setting spray. The same thing happened. I returned this and went back to Doublewear.
None from 37793
This caused my skin to dry and itch
Sophia from Chicago
I really like this foundation. It does also work well as concealer. The coverage is good, even for intense redness. Dries down to a soft satin finish. The product lasts a long time too, because a little goes a long way.
Nyny from Redlands,Ca
Why is it the best foundation ever? Its the best because it is lightweight and won't cause you breakouts. Also it can be a concealor and foundation built into one. It wont make your makeup cakey and it can be buildable.
3
Jessi from Texas
I really like this product as a concealer, but as a foundation it isn't my favorite. The product blends well, which I love. However, if I use it as a foundation it is cakey, creases, and comes off very easy especially in the heat.
Jackie from Woodbridge, VA
It was easy to blend and lasted all day, but I had to return it because it was not the right shade, it was too light. Unfortunately, they didn't have a match for me.
Maddy from United States
Im very much a beginner in makeup and am currently experimenting around. Initially, i was confused when applying this foundation— it was as if my foundation had a mind of its own, in terms of if it wanted to be cakey one day or not. I then switched up my face prep routine a bit, and since, the application of this product has been overall great, minus some occasional cakiness here and there but it usually is hardly noticable if it exists at all. I walk out of my house feeling pretty good (and with setting spray on). However, by the end of the day, the product begins to look cakey or has come off for me. Maybe im doing something wrong or this isn't beginner friendly, but honestly, if you are a beginner like me, try to find something cheaper before buying this one. This isn't a bad product, but personally I don't think this is good for long-term wear, which is a shame.
Lyd from Little Rock, Arkansas
It's affordable and it last all day even without a primer!!! Highly recommend.
Nicole from Las Vegas
I love this brand, and I've been using it for years. It's really helped with my skin, to minimize breakouts. I have fair, oily, and scarred skin. I like the level of coverage, without it looking like I have caked my face. I always wear it before going outside in the sun for the day because it has SPF, so my face and neck aren't getting burnt where I wear makeup. I still get some creases that need to be touched up on throughout the day, from where I smile and furrow my brow.
Cheryl from Charlotte NC
This foundation is so good! When my face is a little dry, i just mix a TINY bit of my moisturizer with the amount I want to use! If you use a good primer you'll get all day coverage that doesn't need touchups.
Maddy from Columbus, OH
I thought it was great the first 2 times i wore it. By the third time, I realized it has been drying out my skin so bad, especially around my eyes. It looks so cakey on, settles into my creases SO bad, and it makes me look 10+ years older than I am—no thanks!! It is so thick it is nearly impossible to spread/blend on the face. Trying to remove it is even worse. I have to 3 different make up removers. Then to make matters worse, the color upon application vs drying is not even remotely close. It looks okay at first. 20 minutes later, it is wayyyy too light and made me look gray. Awful! Do not recommend!
Ana from Florida
I love this foudation!! Its sooo smooth and buttery and blends soo niceee ! Although ive came back to it about 3 times already and it does not dissapoint . I will say that it depends what type of primer your using under it ! Some with actually make it oxidize and look cakey . But its a type of foundation to use with a wet beauty blender or even your fingers
Viv from San Antonio
The chemical may be to harsh for extremely sensitive skin. Nice coverage and smooth on skin. Color match is perfect! Sadly i wont be purchasing again.
Meg from Texas
This foundation is the best I have EVER tried! It is my go to. I never buy anything else. I love that it has skincare and blue light protection! It is very full coverage which i need having roseacea. Makes my skin look flawless! Highly recommend!
T from San Diego, CA
I'm shocked this isn't higher rated. Love this foundation because you can build on it and it doesn't get cakey. I combine it with the PUR primer and it lasts all day.
from Gainesville , Ga
The finish is absolutely amazing , it's non cakie , very smooth and super pigmented . Works amazing as a spot concealer as well .
Maribel from Phoenix
Ive used several brands of foundation but never PUR. I was in store looking for something full coverage but not to heavy and the sales rep suggested this foundation. She matched me perfectly. I walked around the store for a while after she applied some on my right side of my face I even walked outside to look at my skin with natural sunlight and it covered what i needed covered and my skin still looked like skin. THIS WILL BE MY NEW GO TO! Worked amazing with my dry skin