Product Reviews Rated 4.54 out of 5 stars
22203 Reviews
Most Helpful Positive Review My Perversion always gets the best of me! I have been a long time user of UD's 24/7 liners. In fact, Zero was always my go-to liner, I never went a day without it! However, times have changed and UD has stepped up their game in a way I didn't even know was possible! Hello Perversion!!! Not only is this the blackest eyeliner I have EVER used, it glided on smoother and lasted longer on my waterline than Zero twice over. I work 12 hour shifts at a hospital and I have noticed that my liner looks just as good when I leave work than it did when I got there! I may switch up my routine from day to day when it comes to makeup, but one thing will ALWAYS stay the same, and that's my Perversion!
Most Helpful Critical Review Terrible liner After reading so many positive reviews about this Urban Decay liner I really wanted to love it. But I hate it! The first thing I noticed is that the tip of the pencil is really, really thick. So I tried to sharpen it but the gel like consistency makes it impossible to sharpen. After breaking the tip three times (what a waste of product) I gave up and decided to use as is. The line was so thick I looked ridiculous. I had to clean all the mess from my face and apply my cheap Maybelline liner which at five bucks works ten times better. I am posting pictures because I can't believe that the eyeliner so many girls love was such a letdown. DO not recommend at all.
Reviewed by 22203 customers I would buy this eyeliner again and again. 5
Rita from Valdosta, GA
This is literally the only eyeliner I wear. I wear it everyday
Runs out very fast for over $20 3
Emmylou from Knoxville, TN
I love this lip pencil but I hate that it has so little in it and it runs out super fast! Over $20 for literally 4 runs of lip lining is kind of crazy. Cut the rice or add more product in it!
Yes! The ONLY eyeliner for me! 5
BASSLP from Columbus, GA
Everything about this liner fabulous! You can be dramatic or subtle, and everything in between. It stays on, but you can blend it out for a softer line within the first minute of application. I usually use a small, stiff brush, but sometimes my finger or a cotton swab does the job. You will need to purchase the Urban Decay pencil sharpener, but its worth every penny. No other sharpener does what it does. The sharpener, paired with the pencil, will never waste your product. Other sharpeners can end up chewing up half of your pencil, before you get a good point. I use one of my five Urban Decay pencils every day, and they have lasted a long time.
The BEST EVER! 5
DeCe from Jonesboro, GA
I use UD 24/7 Glide-On Eye Pencil in two colors, Black Market and Whiskey. I am 64, and I have had my share of trying several eyeliners, from inexpensive to expensive. This eyeliner is the BEST EVER! For a thin, smooth eye-defining line, I apply Black Market almost every day under my eyelids. When I want a more dramatic look, I apply a bold line at the eyelids' base above my eyelashes. I use Whiskey to outline and fill in my eyebrows. Whiskey is the perfect shade for my complexion.
I continue to use UD 24/7 Glide-On Eye Pencils and continue to search for the perfect sharper. I am so pleased that I will keep a couple of pencils in reserve. I DO NOT want to be without these pencils!
Now, Urban Decay, develop the perfect mascara that lengthens, volumize, conditions, non-clumping, and non-flaking, and you'll have the ideal natural eye collection!
Bless the representative who recommended this pencil several years ago. Thanks for such a great product!
This is 3 rd time I m buying this eye pencil. 5
Elle from Edgewater NJ
I never managed to use eyeliners with all different brands. As soon as I tired this one, just fell in love with this. Absolutely best eye pencil, so easy to use.
Holy grail 5
Ari from USA
I've ONLY used these eyeliners for 5 years and will never look back. Great pigment and great colors. Only downside is that it will smear a little with skin oils (no primer) but it has stayed in place even when I've slept in it (whoops lol)
Nice color! 4
Ilo from NJ
I got one of the green ones, it goes on smoothly. Can't wait to wear it in the summer.
Yes I would buy again 5
Nell from Grapevine
As eyeliner
Very good 5
Nat from Fl
Very good
I love this pencil and have bought them for several years! 5
Whitneyf7 from Chattanooga, TN
I love that it always goes on with such ease and never seems to mess up when applying!! Last all day!!
love this pencil! 5
AM from colorado
love the color and it glides on.
It doesn't stay on 2
Ali from Bellflower, CA
I loved the color, sadly I had to reapply constantly.
I would buy this again 5
Kim from Jonesboro, Arkansas
I would buy this can. It go's on very smooth and stays on.
Poor Quality - broke before 1st use 3
Molly from Lubbock, TX
As soon as I took the lid off, the tip was already broken off. I bought the Grindhouse sharpener (like they said to use - it's a rip off. I have 3 others that are the exact same from other brands). I never could get it really sharpened - it kept breaking. If there was a place on here where I could share the pics, I would.
Returning 1
Kay from Salisbury NC
I used this product to line under my eyes. It looked nice but didn't stay on thru my work day any better than cheap stuff. I will be returning it.
Smooth application 5
Jenn from FL
I bought this on recommendation of an Ulta employee and like how smoothly it applies. I had been using Julep gel liner but wanted to try something new. I bought three colors - navy, plum and smoky grey and will definitely try out more.
Nice and Bright 5
Emccormick from Denver, CO
Great color for Spring or Summer. Because it's so bright, you can soften it with gloss or cream lipstick.It's a brilliant coral color.
Yes 5
Dk from Florida
This eyeliner pencil really enhances your natural eye color.
Glides on 5
Bk from Palm coast fl
Doesn't pull on eye lid when applying
The color is sparkly and amazing 4
Robone from chicago IL
The color is very nice, but the pencil is Very ,very soft. Too soft!
Only one I use 5
PL from Austin, TX
This is the only eye pencil I use and my favorite color.
The best eyeliner on the market. 5
AngelicAngie from West Virginia
I have tried so many different eyeliners. I prefer the control I have with a pencil. UDs pencils are the best on the market better than any other high end pencil. I have not found a decent dupe for them either and believe me, I have tried. LOL. I have about a dozen different colors, but, my favs are Whiskey and Rockstar. Every time Ulta has them in the 21 days of beauty, I give a new color a try. If you're a pencil girl, like me, then you need these liners in every shade that matches your UD pallets. ; )
long lasting 5
j from los Angeles
lasted long. went on smooth. beautiful color.
Love it 5
Dalia from Rialto,Ca
So I went in looking for a purple lip liner from Mac and they had ran out one of the girls their very nice actually, well she recommended this I did not use it for my lips as I intended I used it as liner and let me tell you omg it was creamy it went on smoothly didn't move the whole night I will go back for more colors
Not very pleased 1
Red from San Antonio
I was not very pleased with the eye liner. It's supposed to be 24/7, does not seem to be the case for me. Also, for the price I was expecting better quality product. I never put in reviews, but was not satisfied.