Product Reviews Rated 4.52 out of 5 stars
13782 Reviews
Most Helpful Positive Review Best Eye Primer For All Types I have used all of UD's eye primers & given them all a good shot. I used to use the og 4ever- until EDEN. Eden is the best EP I have ever used. I am 40 & have very hooded eyes. This color corrects- a lil goes a long way. I apply using my Sigma 3DHD precision brush & set w/flesh tone shadow or trans powder. Eden can be worn alone. No creasing. Lasts longer than all day. Locks in shadows. Worth the $ esp when on sale! This is the best EP Urban Decay makes- for any eye type.
Most Helpful Critical Review Really bad quality and delete negative review I usually buy an eye shadow primer from another brand, but as it has been sold out for weeks I ordered UD instead. I love UD's eyeshadow palettes and have seen so many good comments about this primer that I was convinced it would be great. I was wrong. 1) there was a ton of dry product outside the bottle when I received it. I don't understand how something brand new can be such a mess and more dirty than other make-up items after months/years of use. 2) the consistency of the product is really strange, not like other primers I used. It seems that the product inside the bottle is really thick, but the only thing I can get on the applicator is some kind of liquide/oil with some small pieces of drier product. With the primers I used before, the product was really silky and uniforme. With this one, it feels like that some product does not ever set on the eyelid, but some part are overly dry. It gives a lot of texture to the eyelids and that's not flattering at all. 3) within a few hours, my UD eyeshadow has moved on my eyes and creased. This has never happended to me before, even when I was using a primer from a cheap brand. Maybe it's a batch problem, i don't know. Overall, I don't think the quality of the product and packagings is worth the price. I have to buy another eyeshadow primer, so really disapointed in UD.
Also, this review was approved but no longer appears on the website. This happened twice. Does not seem fair to the consumers if UD remove some of the negative reviews...
Reviewed by 13782 customers It's worth it 5
UltaShopper0105 from Houston, TX
I love the way it makes my eyeshadow appear better and last longer… I haven't used it long enough to know if the anti aging part works but it definitely smooths creases dnd wrinkles surrounding the eyes
Not the magic potion I expected. 2
Agent Snogpitch from Independence, KS
I've always used Ulta's matte eye primer, but as I get older, it's a little too dry. So I've been searching for a new eyelid primer that won't have my mascara and liner rubbing off on my oily lids in 10 mins flat. This is NOT it. This made my eyelids more oily. While I suspect it creates a great base for eyeshadow, as advertised, it is NOT something you can wear alone or with just mascara and liner and hope it helps prevent racoon eyes. It does not. The wand is nice for applying it, and it's a nice, silky texture. But I'm pretty sure I could get the same effect if I just moisturized my eyelids before putting on makeup. Soo...don't waste your money unless you're planning on using with shadow every time, and have dry eyelids. Those of you with oily eyelids -- beware!
Would not buy again - prefer original version 1
CR from KY
I have been using UD eyeshadow primer (regular, not anti-aging) for a few years. Since I am of "mature" age, I thought I would try the anti-aging version. Tried it twice and it's very oily. Fortunately I still had some left in the tube of original version. I will be returning the anti-aging tube.
It's a winner! 5
Little D from Naples Florida
I really like this product. Nothing is bad no cons at all
Anti Aging Primer 1
Irma from Harlingen, Texas
Hated it way too sheer I prefer the eden I wouldn't recommend this product
No 1
Becky from Upper arlington OH
It creases but I love my cyber pallet colors! I am still trying the primer but may return it!
Great primer 5
Nan32 from Fort Lauderdale Florida
This is a great product. I use it daily under my eye make up goes on smooth.
Keeps shadow in place! 5
Busy NJ mom from NJ
I have been buying this for years. It works so well. Shadow stays put (zero creases) and is not dry or greasy. Only negative is when I squeeze too much out of the tube it is just wasted.
The best eyeshadow primer I have used 5
Normia from Lipan,Tx
Not only does this aid in your eyeshadow stating on all day , it also adds wonderful color to your eyes! I get tons of compliments when I use his primer.
Great product 5
Marie from Indiana
Have used this product for a while. Have tried other brands and keep coming back to this, works the best.
Amazing 5
Michele from Ohio
This is the best eye shadow primer for all those fun looks with multiple colors! It stays where ya put it all day!
Not worth the hype 1
Paula from Kentucky
I don't get the hype behind this product. It is so cakey. Doesn't cover veins etc on its own and really seemed to dry my eyelids out. Don't get it.
Great product! 5
Silver from Washington State
This primer works with all Urban Decay powder eyeshadows. I have used it also for the brand Too Faced as well. The primer makes lighter colored eyeshadows pop and can also works with face glitter. This primer is light weight for the eyelids and you dont need to use as much eyeshadow. I have used multiple concealers at different times on my eyelids and they made my eyes feel so tired and sore; so definitely give this primer a try. This primer doesnt have any fragrance that I noticed and they also have an anti-aging one well. Cost can be hard to justify if you are just starting out with makeup but its a great product.
Amazing!! 5
Pam from Alabama
Love this product. Ever since I started using it my eye shadow and eyeliner don't budge. It lasts all day!!!!
The best hold for eyeshadow!! 5
Abigail from Columbia, SC
Love this product. My eyeshadow stays in place for hours!
best. primer. ever 5
lia from colorado
this primer!! keeps my eyeshadow on all day and keeps it in place, and i have very oily skin. it's a bit of an investment but it's so so worth it
The best! 5
Jess from CT
This primer keeps my eye shadow on all day! It is amazing. I would definitely recommend.
WOW 4
Dee from State College Pennsylvania
I just received this and used it today for the first time so hopefully I'm not jumping the gun, which is why I didn't give it all stars. So far this stuff is Amazing! I always have creasing in my 54 year old eyelids, and therefore can't wear eyeliner or eyeshadow, even with primer. This stuff is incredible because it gave me a nice, clean canvas. When I first put it on it seemed a little glittery and I was really worried. It doesn't dry that way though. It dries to a perfect neutral color, I didn't even put eyeshadow on with it yet it defined my eyes beautifully. I don't do photos so I didn't post one but trust me this is incredible. I am only hoping it doesn't change
The best 5
Carlz from Michigan
This is the best eye shadow primer out there. I have extremely oily skin/eye lids and when I use this before applying eye shadow, my eyeshadow will last hours. I will forever purchase this product!!! Worth every penny
AMAZING 5
Pasteywhovian from Ammon, ID
I tried this primer and I haven't been able to switch to a different one! My makeup has never budged while using this like other brands. Nice neutral color, and keeps my eyes from being stained by highly pigmented shadows! I have sensitive skin too, and it's never bothered my skin.
Works great 5
Bama from Williamson, Ga
This item worked just the lady said it would my eyeshadow stays on till I take it off and makes it look brighter
Distorts Eye Shadow Color 3
VMG7 from Indiana
I normally use UD's original primer but my eyelids were getting oily in the corners and my shadow was melting off in those areas, so i thought this matte primer might do the trick. Well, it does keep those areas less oily, HOWEVER it completely distorts my eyeshadow color. My daily is a warm brown smokey eye and using this primer makes my warm brown shadows look like they have a grey undertone. I will be bringing this back since it just makes it look terrible.
great primer 5
Tori from Baltimore
I've used a few primers and this one feels so light compared to others I've tried. it doesn't weigh heavy on my eyelids like other primers I've used
Oily eyelids can't withstand this miracle primer! 5
Jessa from Selden, NY
I have some serious oil on my eyelids. I have tried every method to keep my eyeshadows from creasing. Then I was like screw it I have to fix this before someone came and claimed my eyelids for oil production. I purchased this and holy moly! It kept my eyeshadow in tact for the entire day! It only got a little oily at the end of my work day. Whereas other methods crumbled within a few hours. If you have oily eyelids and are desperate for something to work… look no further. This stuff is amazing!!!
Worst eyeshadow primer 1
Lyne from Nj
I usually use my elf camo concealer as a primer for my eyeshadow but I heard amazing things about this potion primer that I decided to give it a try. Thank God I only bought the mini version, because it creases really bad, the tube barely had any product, the product would skip on my eyelids and it would apply oily/greasy. I think I'll stick to my elf camo concealer.
