Rated 4.0 out of 5 stars
Most Helpful Positive Review Color was awesome but the revitalizer is terrible!!!
The color turned out awesome, came out the way I expected. 2 weeks later I used the revitalizer like the directions told me to... big mistake!!! It turned the top layers of my hair a reddish orange shade!! I'm not sure what to do, thinking about getting another box of color and hoping it turns out the way it did before but I'm scared to. Anybody else have the same problem, what did you do???
Most Helpful Critical Review What happened?
I've been using this product for years and have absolutely loved it. Today, when I tried to do my roots, I noticed the color was way off. Fortunately, I had an old box of Light Blonde, so I used that with the usual wonderful result. But look at the photo below. I was too afraid to use the new one that I'd opened first, for fear my hair would turn orange or red or god knows what. So Miss Clairol, when you changed the box, you changed the formula? Reading other reviews now, (after the fact) that seems to be the case. Please bring back the old formula or you will lose my business.
Reviewed by 8163 customers Lots of brass/orange
AK from OR
I tried the 5C, PEPPERCORN BRASS FREE MEDIUM BROWN and my husband tried the 7A, SANDALWOOD DARK COOL BLONDE. I have medium warm skin with yellow undertones, green eyes, medium neutral brown hair with hints of gold. My husband has light cool skin, blue eyes, and dark cool blond hair. We both have just a handful of gray hairs and gave this a try. Both of our colors came out with strong hints of ORANGE despite the "cool" and "brass free" claims. I would say it covered about 25% of the gray but only slightly as to look like highlights. My color is ok-ish since I have warm undertones but for those looking for true COOL / ASH / BRASS FREE this product failed.
Matches natural hair perfectly
This Veteran still Wanders from Rapid City, SD
my hair is short and I either blow-dry it straight or (mostly) let it dry in its natural soft curls. I actually use this product to blend in the.little sparkles in my natural hair color. I don't color my hair otherwise. Just cover the (ok, gray) and light drag the brush across. Always looks just perfect!
Fail proof seemless blending hair color
Happy Customer from California
I love this product because it blends so perfectly, covers gray roots so well and is easy to use. I bought my own hair color brush from the beauty supply, brush color on both sides of root sections as I go, leave on for 20 minutes, and then mix a little gold color depositing shampoo in with my Kerastaste shampoo to give my color some tone. Not necessary though. (Learned all this by going to a Beverly Hills salon for years.) I can't imagine what I would do without it because I basically have stopped having to color my whole hair now- only do the roots. Remember to start at top of head and do back of head first, then do one side starting at middle part and then finish the other side. This way hair around face has color on less time and gives a nicer softness. My hair has never been damaged from it and grows a ton each month. There's zero odor when you shampoo your hair as well. Definitely buy several boxes- my hair is long and it can take three boxes to do my head when I've let it go a month. No need to leave longer than 20 min- it completely covers the gray. Once you get a better salon style application brush application it will go smoothly. I only use the brush that comes in the box to blend the color and accelerator in the little enclosed dish- which it works well for.
Don't buy this product in 2020 and late 2019
April from Medford OR
I have used this product for years and it's been great! But recently they have changed their product and
while processing it burned my scalp!! Very painful! I won't use this product again!
Easy root touch up
Teacher from Washington State
Since we have the stay home order in place, the root touch up product was a simple way to keep my colour intact. It's easy and only takes 10 minutes. A total recommend.
Grey no more from Medford NJ
Loved it. My husband even helped me. He was quite good and it was fun.
Been using it for years.... best home touch up!
Gia from Hudson Valley
First of all, you have to find you color sweet spot. I have dark brown hair and through trial and error, landed in golden medium brown (go a shade lighter if you are not sure it is easier to fix). Now don't stray! Also, I have very thick, very coarse hair. 15 minute does not cut it. I do 30. Once you find what your hair's dying color and time is, it is fool proof (I have been using this for 4+ years now in my premature shocking white hair right in the middle of my hairline). I strayed to other products and expensive salon, but keep coming back. Even the girl at the salon was impressed when I told her I cover my roots. Great stuff!!!
Shelly from Dallas, Texas
Did not work for me all , need it to colored 5 grays hair!!
Perfect root color!
Darlene from Santa Monica
I am so impressed with the result! I've been paying a fortune in Beverly Hills for root color. This product left my hair conditioned and perfect color. I tried it due to coronavirus but might use after salons open!
Easy to use and great price
Spring 25 from Alexandria, Virginia
Easy to apply and looks good.
stephanie from Cincinnati, Ohio
this turned my hair brassy DO NOT USE THIS PRODUCT IT IS AWFUL
Hair falling out!
Marie from CO
Just a word of caution, I have just started using this product with in the last couple of months and have noticed hair loss around the hairline. I can't say for sure that this product is 100% responsible but this is the only thing that I have changed in my coloring routine. I'm going back to my original routine.
Good for when not able to go to a salon
Mo from Hawaii
I use for the few grey hairs I have. I'm still quite young, but I never dye my hair. The majority of my hair is virgin hair, aside from the grey hairs i dye. I don't need a full head hair dye, so I'm able to mix the amount I need and use the rest as I need.
Julia from Jersey
I've never used this product before and u have never dyed my hair or anything and after using this once my hair is falling out like crazy which has never happened and my hair just feels dead and dry
Definitely buy again
Mpd from Boston
I will continue to use this product for touch ups
NO ROOTS! Love it.
Stacie from PA
This is NOT permanent hair color, thank goodness, because that means it fades - NO ROOTS! Washing every other day, this lasted three weeks. 5A is just like my natural color so it is perfect. I never want roots. This is awesome.
Pandemic beauty boost for trips to pharmacy & essentials
Not as gray now! from Los Angeles
It seems so silly to even use this considering what's going on in the world but it definitely gave me a big boost and a break from caretaking and pharmacy trips. I'll definitely go back to the amazing woman who expertly cuts and colors my hair when this is all over but it was easy to use and it lifted my spirits. Already recommended it to my sister. Since I had it shipped, it made it very easy for me and we owe a huge debt of gratitude for all delivery and postal workers. Stay safe everyone!
Great for in between appointments
Tina from SEATTLE, Washington
I'm 40 and I have natural black hair. My head is about 90% gray, so in between salon visits (every 6-8 weeks) I use this product to get the grays around my face and also where I part my hair. It works great for in between and covers very well on my white/gray hairs. Never had any issues with this and have been using for over 5 years now.
I use these between hair dresser appointments
the gardner from Santa Clara, CA
This is a super easy way to touch up your roots that will last a few weeks.
I have been using these between salon appts and they are great
With shelter in place going on this is the only way I can cover my gray
CLAIROL root touch up. Didn't cover all my grays this time
Ellie from Long Island, NY
I used to use this product when I couldn't make it to my hair salon. I haven't used this in years my hair looks and feels great. However it didn't cover all my greys
Great for Touch-ups!
Renee from New Jersey
As I stated, it is a great touch-up. It allows me an extra 2 weeks before I have to go back to the salon. I recommend this product.
Nice semi-permanent color but does not last 28 shampoos
Sunnyside23 from New Jersey
I had to go to an event and did not have time to get to a salon. I am also trying to reduce the use of hair dye due to damaged, over stressed hair. I have NEVER dyed my own hair, but friends told me to just pick a color one-shade lighter than my medium brown hair because Natural Instincts tends to be off a shade. I decided to try and it looked fantastic! Not messy to use. I was very pleased for 2 weeks. Although I do not wash my hair everyday, the dye faded in 2 weeks, but I have to say it was a quick solution for the event. I would use it again.
Not worth it
Mary from Toronto, Canada
Better to get regular Nice&Easy. Works way better
i would buy this product again
Juliet from california
I was scared to buy this product at first after seeing all the horrible reviews about how the new formulation was horrible but i decided to try it out anyways. It ended up being really successful for me. It turned my dirty blond hair into a really nice medium brown. The only problem was that after dying my hair it looked greasy. After mixing the color creme and the bottle with the white creme, I let it sit for about 45 mins and then started dyeing it. I think that doing that is important for the dyeing process.
Favorite hair coloring brand!
Molly from Las Vegas
I decided I wanted to change up my hair a little after growing out my natural hair color for 4 years but didn't want the commitment of permanent hair dye. This stuff works so well in darkening up my brown hair and giving me a slight change to my normal without damaging my hair at all. I've used about 3 times in the last 6 months and it's so nice!