Rated 4.32 out of 5 stars
Most Helpful Positive Review so amazing for bleached hair
I have bleached my waist length hair to the next level of silver/white, and I am a desert dweller. Now that it's summer time my hair was crying for help, and no amount of pure argan oil, coconut, avocado, or jojoba oils was rescuing it sadly. This stuff is totally perf for giving dry hair a drink.
Most Helpful Critical Review Not For Me
This product was great. I used it for about 8 months. Little by little, I noticed my scalp had become more and more dry. I changed products and my scalp improved so I went back to It's A 10, thinking that my dry scalp was due to nursing my daughter. I have since stopped nursing and my scalp did not improve and seemed to dry more and more each time I used this product. I love the smell. It made my hair very soft; however, the dry scalp was unbearable. I changed to Carol's Daughter Lisa's Hair Elixir, which I think is a much better product for me. I would only recommend to friends who have problems with oily hair.
Reviewed by 247 customers My everyday conditioner!
Sierra from Portland, OR
This is my everyday conditioner, I even got the jumbo one cuz my boyfriend uses it now! It makes my hair so silky and smooth but I also have frizzy hair so once I use a frizz ease product I'm Gucci!
love the way my hair feels ofter it
skittles from florida
My hair is falling out!
Ang from Plainfield, IN
Contains DMDM hydantoin which is part of a lawsuit for making hair fall out! And guess what! My hair started falling out when I started using this. Like big clumps of hair!!
Returned After Using Twice
Kim from Wildwood, FL
I use the spray daily and I love it so I bought the shampoo. Love that too so I bought the conditioner but what a mistake. Never read the reviews because I didn't think I needed to. After the first time my hair was dry, brittle and frizzy. I was so shocked that I used it again because I couldn't believe that it wasn't a wonderful product like the other ones. I returned it, Never again
Weary mom from Charlotte, NC
Love the scent of this product. Works beautifully to detangle my hair and adds a lovely shine.
Great for dry coarse hair
Cori from CA
My daughter uses this for her extra thick curly hair. She loves it
Best conditioner for fine hair
Country Mouse from PA
This conditioner actually gives my fine hair body!
Ash from Us
So I have dry hair towards the bottom and this conditioner really helped! My hair has always been tangled but it leaves me hair soft it doesn't feel waxy and smells so good!
Not worth the price!
Iliketurtles from Polson, Montana
This product does NOT detangle my hair. I have shoulder length hair and shouldn't have so much trouble putting a comb through it. I also had to use a ton of product. It seems to "disappear" into my hair, not really coating it. Not worth the price when it doesn't do more than a drugstore brand.
Softens and smoothed hair
Missthomas from Searcy AR
I enjoy the smell during application and the final product after a blowout, and of course in conjunction with the leave in conditioner and the hair is wet. This is a great conditioner! It does seem to have a lot of silicone in it unfortunately, so I am concerned about how hydrating or conditioning it really is for my hair. But, it does give me great results. I would like for the consistency to be a little bit thicker I think. Overall, it's a great conditioner, and a little will go along way.
Stef from Ct
Made my hair flat and greasy
Love this conditioner abd theur shampoo!
MP from PA
Best brand out there! Love it! Great, shiny results!
Lauren from Maryland
I tried this conditioner because I really love other It's a 10 products, but there was really nothing special about this product. I found that it didn't really help detangle my hair the way that other conditioners do. I will often use this conditioner 2 or 3 times in the shower in order to see any benefits. I like the hair masks much better.
Klash06 from STL
My daughter has long, tangle prone hair. In the past, I've used the leave-in but I decided to try this while it was on sale. Her hair was so smooth straight from the shower! This smells great too. I like the results here even more than the leave-in itself.
Compares to Olaplex
Nahla from San Francisco, CA
This leaves my hair so soft! It's more liquidy than olaplex but the results are almost identical. Perfect daily conditioner. This doesn't replace a weekly mask as it is a daily product and won't give you heavy deep conditioning effect
V from Ky
Not the worst, not the best. Not impressed enough to buy again. Smell, almost nonexistent. Doesn't not make my hair feel softer or smoother.
Just something to use when I run out of my favorites.
Laina from MN
I have used this in the past and loved it. I splurged a little and bought the big size of this, and I'm convinced the conditioner in it is not the same formula I've used in the past. It smells completely different than any of their other products (the shampoo and leave in), it leaves my hair feeling dry, and as others has mentioned- it is making my hair fall out.
I would not buy again
Vee from Kentucky
I have curly/wavy hair with a drier texture and this product did not help. Hair felt drier after use.
Wow Great Stuff
DawnP from Point Pleasant NJ
Best condtioner I have used , expensive but worth it. Pair with the shampoo.
DON't BUY MAKES YOUR HAIR FALL OUT
Nicole from St. Louis
In the beginning, I loved it but then I realized that my hair would start to fall out whenever I would use it. DO NOT recommend this. Also, the smell is very strong and it is not a pleasant smell. However, I do like the leave-in.
I love this product for my curls!
Desiree from Austin , Tx
I use it every other day at the end of my shower and I leave it in for about 10-15 mins to really let my curls soak up the moisture
First product that I notice a difference in my hair with
Lyd from Springfield, IL
I started using the It's A 10 leave-in conditioner and loved how silky it left my hair and how easy it detangled. I then thought I'd try the daily conditioner and WOW! Typically my hair only grows to a certain length then stops due to breakage. My hair is the longest it has been since I was a child and it is SO healthy and shiny! My hair is very coarse / dry but holds curl very well. The only thing I have noticed is that this makes my hair so silky that curls do not hold as well, but I just plan my curls around a day or so after my bi-weekly hair washing. When my curls are brushed out, there's a beautiful, shiny / silky wave to my hair that I LOVE! Highly recommend!
Kc from Michigan
Doesnt smell good and doesn't seem like it's a conditioner and smells like nair. Disappointed but still like the leave in and hair mask are 5stars
SSMITH2022 from Illinois
I used this on my relaxed hair after using Silk Express shampoo. Not enough slip for me. Moisture was so so. Had to use quite a bit as well. I will stick with Silk Express line by this brand instead. Smelled amazing though
Les from Texas
I bought this after saving my rewards and I cannot express how disappointed I am. I have long black hair and it has been falling out ever since I started using this conditioner along with the shampoo. I'm super upset for not listening to the other reviews regarding hair loss. My hair has been falling out in small chunks periodically. So sad and disappointed.