Product Reviews Rated 4.39 out of 5 stars
689 Reviews
Most Helpful Positive Review Not orange, good smell! This tanner has a very nice smell, not your typical self-tanner smell. It has a spray bottle that you spray on the mitt and apply wherever you'd like. It is a nice natural tone, that is dark enough for me. I have a golden-colored skin, so any product that comes out slightly orange, looks super orange on me... not this one! It's amazing. I would touch up every other day if you want to keep it up. If not, it may fade away within a few days. Highly recommend! The picture is what it looks like after one coat, right away. It gets darker throughout the day.
Most Helpful Critical Review Good for a hint of color... I, too, have tried many many different kinds of sunless tanners and I'm still searching for the perfect one. I am nearly convinced it doesn't exist. Ha! This Spray smells lovely (like tropical coconuts) but its fairly strong. After developing, it does have that hint of "sunless tanner" smell, but it's bearable. The color guide is a nice brown and develops quickly. Slight rub off, but not as bad as others I've tried with a color guide. But after showering (and especially after shaving) the color you are left with is a light tan...like a natural olive skin tone. I applied two nights in a row and the color looked the same. Perhaps if you applied daily you could get that dark brown color, but for the cost, I don't find that feasible. Did clog the pores on my décolleté as well. Little brown dots are quite unattractive.
As it's fading, it is a little splotchy. Not quite alligatory, but uneven. It does exfoliate off fairly easily, though.
Applying with the mitt was easy enough, but I felt a lot of the product was wasted---I felt I needed to spray a lot to get the coverage I desired. Therefore it didn't go as far as I was hoping. Not practical for the price.
Even though the product is good, it's not the dark tan I was looking for. I returned the product. But if you are looking for a natural, nice smelling sunless tanner, this one is decent. Just not for me!
Reviewed by 689 customers I LOVED this 5
Lindsey from USA
I've always been skeptical of self tanners but I'm so happy I tried this one! The color is so natural on my skin tone. Easy to use and reliable.
AMAZING 10/10 would recommend 5
Amazing self-tanner from USA
I've tried different self tanners (Jergens, st tropez, loving tan) and there is usually an orange tint for me- but not with this! It spreads evenly if you follow directions and use a mitt and the color is beautifully natural-looking with a bronze olive-ish tone. This pasty porcelain-skinned gal approves.
Great! 5
Sarah from Alabama
I have super pale glow in the dark skin. This works great! It said it had a tropical scent and I dont like coconut, so I was worried about that, but it did not smell like coconut and, even if it did, the scent goes away once dry, which is basically instant. The mitt helps to blend evenly and is super soft. It is not yellow or orange on my skin and is not embarrassingly noticeable. The only thing, and I'm sure it would be with any tanner, but I have sun spots and it makes them darker.
New packaging and possibly a new formula. Beware! 3
Heatlw from CA
This must have been recently reformulated. The packaging was different this time which was the first clue. Then I noticed with the same skin prep routine it took like 4-5 overnight uses to develop the same tan i would get in about 1-2 overnight uses previously. I definitely used it up faster. Good for the company. Not good for my bank account now. 👎🏻 Going to try the darker once and if that has also had the same changes it will be time to hunt down a new favorite product. Bummer as this has been my go-to product for years now.
I love this stuff and have used it for years! 5
Allison from Rancho Cucamonga Ca
I love this stuff so much! I am very light skinned and prone to sunburn so I don't tan well naturally. This tanning liquid goes on dark but rinses off beautifully. Use the mitt that's included in a circular motion for an even application. I let it dry for 10 mins and the sleep overnight with it on, then shower. It's best used when your skin is freshly shaven/moisturized and dry.
Tedious but works 4
Claire from Seattle
My trick is to basically slather it on, leave it for 24 hours, and rinse the excess. It looks streaky before you rinse it off (maybe I'm just not good enough at blending but it seems to dry before I can totally even it out). Has been working well so far for me 🤷🏼♀️ doesn't beat the Victoria's Secret self tanner though.
My Ultimate Tanner 5
HeyGirlHey from South Carolina
I am a pale girl that only burns in the sun! I used this and wow. What a difference! It's a great color, I like to put it on before bed, dries fast enough I put two layers on. I don't shower everyday, so it can usually last 5-7 days without it getting patchy or having to reapply. I recommend following the instructions, don't apply directly to your skin.
One of my favorites! 5
Ann from AL
This is a great tanner for on the go! It takes about 10 minutes to apply and dries very fast. I've used this right before weddings and it's the perfect quick self tanner. It does have a smell but not near as bad as some others I've tried. It will last a few days before I wash it off. The color is beautiful! Not streaky!
Nice Self-tanning product 5
Gamkin from SC
I use this product with the mitt provided by spraying it on the mitt, then applying to skin. It's goes on evenly and dries quickly. I like the color it produces( not orangey). Usually I apply couple hours before bed after showering so color can set in well.
Oldie but a Goodie.. 4
Linds from NJ
this is one of the first self tanners I ever tried and no matter how many I try I do seem to always come back to this one. I just feel it's easy to use, nice color and not a terrible smell.
It's the even color and low odor for me 5
Megan from Evansville , IN
I think this might be my first beauty product review. I typically tell myself I'm going to write one and never do, BUT I had to write one on this.
I've tried so many self tanners: Tan Luxe, Tanologist, St. Moriz, Jergens, St. Tropez etc.
Fake Bake is sooo underrated! I was apprehensive due to having to spray it on the mitt then apply. I've never used a spray like this.
Applied, woke up and couldn't wait to see the results. I was soooo pleasantly surprised! I didn't wake up wanting to take a shower ASAP due to smell. The color is so even. I haven't showered yet and it hasn't been 24hrs but so far I plan to purchase again, and again.
I've never thought this after trying different sunless tanners!
Doesnt stay on 1
Morgan from Michigan
Washes right off as soon as you shower, waste of money. I waited 7-8 hours and lightly showered and it STILL all came off.
Very disappointed 2
Bec from Tampa
I was so surprised at how bad this was because all of the reviews were so positive. PROS: I love the smell. No nasty fake tan smell. Probably the nicest application of any fake tanner I've use because it wasn't sticky or tacky AT ALL. It was so nice I could just get in bed comfortably without feeling sticky and gross. After that it went down hill so fast. CONS: washed off immediately even though I kept it on over night. The little bit that did stay on was so patchy. The tan lasted for hardly even a day. So disappointing because I was so excited about how it wasn't sticky.
Best tanner I've tried 4
Mel from USA
I'm extremely pale, like almost translucent. In the winter I don't really care but in the summer I stick out like a sore thumb! I can't go to the beach or on a boat without someone telling me how pale I am. I've tried self tanners before but they looked terrible, but since we're in quarantine I thought I'd try this one out because of the reviews. it's the best tanner I've tried, no streaking and it didn't collect on my hands, knees, or feet. I have a nice subtle glow and I'm excited to try it out for summer and go out without feeling self conscious about being pale OR having a gross looking tan. If you feel exhausted by self tanners, give this one a try.
Love this self tanner! NO STREAKS! 5
Mimzi from Kentucky
Never streaks, no bad smell, noticeable tan with only one application.
First review! 5
SB from Philadelphia
I never leave reviews but I am because I just absolutely love this product. I've tried a lot of other self tanners, this is by far the best. The application process is amazing.
OMG R U KIDDING 5
NEW FAV from Summerlin
I just had a horrific experience with bondi boost - i live in vegas it's 117 in summer and it RUBBED OFF MY INNER LEG ON MY CLOTHES and completely came off. I looked SILLY! but i was recommended this after not loving the bondi boost or saint tropez. AND OMG - it dries so fast, no streaking and i just need a lil boost of color so this is perfect and it actually smells great!! I love it
Perfect! 4
Hailey from Michigan
Dried fast, went on super even. Most natural looking self tanner I've ever tried. Has a bit of red undertones but compliments my skin tone nicely. Not sure it was dark enough for my personal taste but I do look like I spent some time on the beach for sure. My mom didn't even know it wasn't a real tan!
I've been using this product for 7 years now 5
Fair2Tan from San Diego
My friend introduced this to me and I have been using it ever since. Love this stuff. Super easy and always looks great. I'm fair and apply it before bed. Can leave pigment on light-colored sheets but it come right out in the wash!
Works for this pale girl 4
Melmar from Savannah, Georgia
I am pretty fair skinned - my fam is from the UK. My dad has stage 4 melanoma so the sun is not something I like to f with. I started using the Fake Bake Coconut Serum and loved it and decided to try this. I love it. It gives me a dark, natural looking tan that doesn't seem fake. No orange and with the mitt goes on really easily. I highly recommend!
Amazing 😉 best self tanner I ever used 5
Bobbi from Waynesboro PA
No streaks!!
Yess 5
Sam from Tennessee
I literally love this self tanner. I've tried every tanner I could get my hands on and this by far is my favorite. It's a spray (genius) and applies beautifully. The color is perfect. I wasn't patchy or streaky at all. It dries super fast. And I don't smell like tanner at all!!
Will definitely repurchase. 5
Lydorcalex from Menifee CA
This is probably the best self tanner I've used. The color is great. Dries fast and doesn't transfer. Easy to apply.
Patchy sunburnt look 1
Sydney from Florida
Once you spray it on your body, good luck trying to make it look even. It only shows up where you spray and the color is a red tint. I was told that it looked like I had a sunburn.
Great color.. Not orange or streaky 5
Amy from KY - Kentucky
I love this sunless tanner. Its so easy to use. Doesn't rub off on your clothes. The mitt that comes with it is awesome.