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It CosmeticsTightline Full Lash Length Black Mascara Primer Mini

It Cosmetics

Tightline Full Lash Length Black Mascara Primer Mini

0.067 oz Item 2282063

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Why did IT Cosmetics create this product: To finally give women a product that gets to the "root" of their lashes for their full lash potential. To finally give woman a simple solution to getting the "Tightline" effect using a black lash primer. To give woman an ultra black formula that lengthens and thickens lashes without clumping, protects and conditions lashes and maximizes the results of your favorite mascara that is also paraben-free, fragrance-free, and sulfate-free.

What is it: Tightline Full Lash Length Black Eyelash Primer is a true game-changer in mascara and eyeliner technology. This multi-tasking beauty must-have utilizes an ultra-skinny wand, allowing you to start coating your lashes at their actual root, so you coat black along your entire lash length (unlike most mascara brushes that are too large to get to the root, leaving the first 1/3 of your lash roots bare!). This gives you ultimate length and volume. But the best part is, if you have sparse or missing lashes, the Tightline brush lays down black pigment along your entire lash line, filling in spare spots, giving you a full beautiful lash line and the look of an eyeliner! This creates instant definition without taking up extra eye lid Space. The skinny wand also allows the conditioning serum to infuse a blend of lash-enhancing ingredients including peptides, collagen, proteins, biotin, nettle extract, green tea, jojoba, and vitamins all the way down to the root of your lashes, giving your lashes the most effective dosage of nourishment and protection. Tightline is also paraben-free, fragrance-free, phthalate-free, sulfate-free, and is it great for even the most sensitive eyes.

Who is it for: Anyone who wants lashes for miles! Anyone with sparse lashes who wants the look of a full lash line. Anyone who wants thicker, longer, fuller-looking, amazing lashes that reach their full potential. Anyone who wants the look of the Tightline eyeliner effect. Why is it different: Tightline Full Lash Length Black Eyelash Primer Skinny wand gives you the power to coat each lash beginning at the root, unlike most mascaras wands that leave the bottom 1/3 of your lashes uncoated. This also creates a natural Tightline eyeliner effect along your upper and lower lash line, because it lays down black pigment between each eyelash at the root, creating instant definition without taking up extra eye lid space. The skinny wand also allows the conditioning serum to infuse a blend of lash-enhancing ingredients including peptides, collagen, proteins, biotin, nettle extract, green tea, jojoba, and vitamins all the way down to the root of your lashes, giving your lashes the most effective dosage of nourishment and protection. Tightline is also paraben-free, fragrance-free, phthalate-free, sulfate-free, and is it great for even the most sensitive eyes.

Starting at the root of your lashes, hold the Tightline Slim Wand horizontally, then wiggle and sweep the brush up and through your lashes from the very base through to the tips. For a more dramatic look, add additional coats. Can be worn alone or under mascara for a more visible eyeliner effect. Lightly and gently press the Tightline Slim Wand along the root of your lash line filling in the gaps between your lashes, move along the entire upper lash line for a beautiful Tightline eye liner effect.

Beauty tips: To create the Tightline eyeliner effect, gently press the Ultra-Skinny Wand along the root of your lashes filling in the gaps between your lashes. Move along the entire upper and lower lash line to complete this look!
Camellia Sinensis Leaf Water, Styrene / Acrylates / Ammonium Methacrylate Copolymer, Aqua (Water, Eau), Cera Alba / Beeswax / Cire D'abeille, Stearic Acid, Cera Carnauba / Copernicia Cerifera (Carnauba) Wax / Cire De Carnauba, Hydrogenated Polyisobutene, Glycerin, Microcrystalline Cellulose, Tromethamine, Glyceryl Stearate, Hectorite, Phenoxyethanol, Dimethicone, Camellia Sinensis Leaf Powder, Iron Hydroxide, Candelilla Cera / Euphorbia Cerifera (Candelilla) Wax / Cire De Candelilla, Ethylhexylglycerin, Olea Europaea (Olive) Fruit Oil, Arginine, Lauroyl Lysine, Euterpe Oleracea Fruit Extract, Butylene Glycol, Biotin, Centella Asiatica Meristem Cell Culture, Xanthan Gum, Cholesterol, Palmitoyl Hexapeptide - 12, Panthenol, PEG - 6, PEG - 800, Prunus Armeniaca (Apricot) Fruit Extract, Rosa Canina Fruit Extract, Serenoa Serrulata Fruit Extract, Camellia Sinensis Leaf Extract, Alcohol, Aloe Barbadensis Leaf Extract, Persea Gratissima (Avocado) Fruit Extract, Urtica Dioica (Nettle) Extract, Vitex Trifolia Fruit Extract, Thuja Occidentalis Leaf Extract, Hippophae Rhamnoides Extract, Morus Alba Root Extract, Cnidium Officinale Root Extract, Chrysanthemum Morifolium Flower Extract, Asarum Sieboldi Root Extract, Sambucus Nigra Fruit Extract, Eclipta Prostrata Extract, Angelica Dahurica Root Extract, Juglans Regia (Walnut) Seed Extract, Simmondsia Chinensis (Jojoba) Seed Extract, Chamomilla Recutita (Matricaria) Flower / Leaf Extract, Hydrolyzed Collagen, Simmondsia Chinensis (Jojoba) Seed Oil, Centella Asiatica Extract, Disodium EDTA, Lecithin, Ascorbyl Palmitate, Hydrolyzed Wheat Protein, Chlorphenesin, Benzyl Alcohol, Sorbic Acid, Benzoic Acid, Dehydroacetic Acid, Iron Oxide (CI 77499).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsTightline Full Lash Length Black Mascara Primer Mini
 
4.2

(based on 428 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Defines & separates (160)
  • Easy to apply (157)
  • Doesn't clump (144)
  • Applies evenly (140)
  • Great brush (126)

Cons

  • Flakes (29)
  • Difficult to remove (19)
  • Difficult to apply (16)
  • Smudges or runs (13)
  • Dries out quickly (11)

Best Uses

  • Anytime (167)
  • Daily use (85)
  • Daytime (53)
  • Going out (37)
  • Normal skin (27)
    • Reviewer Profile:
    • Natural style (201), Classic style (153), Trendy style (28)
    • Was this a gift?:
    • No (5)

Reviewed by 428 customers

Displaying reviews 1-10

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5.0

Love it❤️❤️❤️

By Lucy

from Atlanta ga

About Me Natural Style

Verified Buyer

Pros

  • Easy To Apply
  • Good Value
  • Long Lasting

Cons

    Best Uses

      Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer Mini:

      Love this mascara it has a very small brush and it Combs every eyelash to perfection!! I love it

      • Age:
      • 18-29
       
      4.0

      Great natural look

      By Dani

      from Atlanta, GA

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Versatile

      Cons

      • Wears Off Easily

      Best Uses

      • Daily Use

      Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer Mini:

      Great for every day use, very natural looking!

      • Age:
      • 18-29
       
      1.0

      Not a fan

      By LC

      from Orlando

      About Me Natural Style

      Verified Buyer

      Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer Mini:

      Brush was way too small and the removal was difficult, even with a good makeup remover!

      • Age:
      • 45-59
       
      5.0

      Second purchase of this product

      By LoveMakeup2012

      from Arlingtin, TX

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Good Pigmentation
      • Long Lasting

      Cons

        Best Uses

        • Alternative to using eyeliner under upper lashes

        Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer Mini:

        It's my alternative when I don't use regular mascara

        • Age:
        • 45-59
         
        5.0

        Used as a base mascara

        By AR Ang

        from Texarkana, Texas

        About Me Natural Style

        Verified Buyer

        Pros

        • Easy To Apply
        • Long Lasting

        Cons

          Best Uses

            Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer Mini:

            I use this mascara first, it fits tight where lashes come out of eyelids and gives the look of eyeliner. I finish off with Hello Lashes. Very happy with results.

            • Age:
            • 45-59
             
            5.0

            Love product, have bought it several times. Works

            By Sue

            from McKinney, Texas

            About Me Natural Style

            Verified Buyer

            Pros

            • Easy To Apply
            • Good Value
            • Long Lasting

            Cons

              Best Uses

              • Daily Use

              Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer Mini:

              When used properly, this mascara makes your eyes "lined" as well. Love it, have given it as gifts.

              • Age:
              • 60+
               
              5.0

              perfect for a natural look

              By B

              from PA

              Verified Buyer

              Pros

              • Easy To Apply
              • Good Pigmentation
              • Good Value
              • Long Lasting
              • Versatile

              Cons

                Best Uses

                  Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer Mini:

                  I wanted something not so "wow" for work and to keep the clumping down. I love the "brush" as it helps me get to each lash and give a clean, natural look.

                   
                  5.0

                  buy this tightline you will love it

                  By viking

                  from upstate ny

                  About Me Natural Style

                  Verified Buyer

                  Pros

                  • Easy To Apply
                  • Good Pigmentation
                  • Good Value
                  • Long Lasting
                  • Versatile

                  Cons

                    Best Uses

                    • Dry Skin
                    • Sensitive Skin

                    Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer Mini:

                    love this product, try others not happy , i stay with what works

                     
                    5.0

                    The holy grail of lashes

                    By nomorelookintired

                    from Tucson

                    About Me Natural Style

                    Verified Buyer

                    Pros

                    • Easy To Apply
                    • Good Pigmentation
                    • Good Value
                    • Long Lasting
                    • Versatile

                    Cons

                      Best Uses

                        Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer Mini:

                        I bought this as a sample size and will buy the regular version after its out. You can use as a primer for another mascara or alone as a natural lash enhancer. Waterproof so I use coconut oil to remove it. Wears all day without raccoon eyes by 5.

                        • Age:
                        • 30-44
                         
                        5.0

                        A Definite YES!!!! Love, love, love my IT Cosmetics

                        By bxlatina

                        from Bronx, NY

                        About Me Natural Style

                        Verified Buyer

                        Pros

                        • Easy To Apply
                        • Good Pigmentation

                        Cons

                          Best Uses

                            Comments about It Cosmetics Tightline Full Lash Length Black Mascara Primer Mini:

                            Love the entire line of IT cosmetics and will continue to be faithful to the brand. Love IT!!!!!!

                            • Age:
                            • 30-44

                            Displaying reviews 1-10

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                            Q&A

                            Product Q&A

                            Ask a question

                            Do you have questions about this product?

                            Get answers from in-house experts.

                            9 Questions | 9 Answers
                            Displaying questions 1-9
                            • Q:

                              How come the It mascara m buying says free gift starts Feb4 end Feb 17 an it will not add to my bag an it should
                              Asked on 2/4/2018 by jim from undisclosed

                              1 answer

                              • Brand Expert

                                A:

                                Hi there, thanks for your question! We advise contacting Ulta Beauty's customer service directly for questions regarding their promotional offers. They will be able to assist you with IT! XOXO

                                Answered on 2/20/2018 by Brand Expert from IT Cosmetics
                            • Q:

                              Could you pls produce a make up remover? One for face one for lashes?
                              IT make up is very hard to remove.
                              Asked on 11/9/2016 by Debbie from Redondo Beach, CA

                              1 answer

                              • Brand Expert

                                A:

                                Hi there, thank you for your question! Thank you for sharing your suggestion! We will absolutely pass IT along to our team so we can try to make IT happen! XOXO

                                Answered on 11/14/2016 by Brand Expert from IT Cosmetics
                            • Q:

                              How much product does this mini version contain in comparison to the full size item?
                              Asked on 9/16/2016 by and large from Colorado

                              1 answer

                              • Brand Expert

                                A:

                                Hi there, thanks for your question! The Tightline Mini Mascara contains .067 oz of product whereas the full size Tightline Mascara contains .118 oz of product. We hope IT helps! XOXO

                                Answered on 9/20/2016 by Brand Expert from IT Cosmetics
                            • Q:

                              I can only use waterproof mascara or else the curl on my lashes won't hold. Will this hold my lash's curl if I wear it alone without any mascara over it?
                              Asked on 8/30/2016 by Erika from Newark, NJ

                              1 answer

                              • Brand Expert

                                A:

                                Hi there, thank you so much for your question! This particular product is not tested to be waterproof, however with that super skinny brush IT gets to the base of your lash line to really curl your lashes and keep IT all day! XOXO

                                Answered on 9/2/2016 by Brand Expert from IT Cosmetics
                            • Q:

                              how is this "mini"tightline wand different from your regular size primer wand. I have very sparse eyelashes from cancer treatments and they aren't coming back. Would this product or your regular size primer be right for me or is there a better qualified product you care. I also noticed your newest product that also lengthens but it doesn't seem to get to the base of the lash. currently using regular size it primer wand only but came to that from your it regular tightline. Also seem to have a problem getting to the lash area in the corner.
                              Asked on 4/14/2016 by Betty from Michigan

                              1 answer

                              • Brand Expert

                                A:

                                Hi
                                This is the same product and wand size as the tightline you are referring to. This is just a smaller size tube for travel
                                XOXO

                                Answered on 4/15/2016 by Brand Expert from IT Cosmetics
                            • Q:

                              Looking for a mascara that really makes your eye lashes grow longer
                              Asked on 1/7/2016 by sissy

                              1 answer

                              • Brand Expert

                                A:

                                Hi
                                This product will make your lashes look longer but does not make then grow.
                                XOXO

                                Answered on 1/13/2016 by Brand Expert from IT Cosmetics
                            • Q:

                              Does the tightline mascara primer come in dark brown or brown/black?
                              Asked on 8/26/2015 by linda from greensboro, nc

                              1 answer

                              • Brand Expert

                                A:

                                Hi
                                Thank you for your question and your interest in our Tightline. At this time the Tightline only comes in the Black but you never know what the future will hold so stay tuned!
                                XOXO

                                Answered on 8/27/2015 by Brand Expert from IT Cosmetics
                            • Q:

                              Q: what is recommended to remove this product when mascara is applied over the primer?
                              Asked on 5/20/2015 by n/a

                              1 answer

                              • Brand Expert

                                A:

                                Hi
                                thank you for your question!!! Any type of waterproof eye makeup remover and soap and water will work!

                                XOXO

                                Answered on 5/20/2015 by Brand Expert from IT Cosmetics
                            • Q:

                              What is the difference between Tighline Waterproof and this product?
                              Asked on 4/15/2015 by panda-bear

                              1 answer

                              • Brand Expert

                                A:

                                Hi!
                                Thank you for your question and for being an IT Girl!! The Tightline Waterproof is waterproof while our original Tightline and this mini version are not waterproof!

                                XOXO

                                Answered on 4/17/2015 by Brand Expert from IT Cosmetics
                            Displaying questions 1-9

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