Healthy, smart and thoughtful makeup made with skincare in mind.
MASCARA THAT MULTI-TASKS:
Hard to get lashes, the easy way. Beauty by POPSUGAR's Thick + Thin Mascara is a high-impact formula that power-packs two brushes in one. Use the thin side for topline definition and bottom lash access, then the thick end for lash volume and length. Who needs a glam team when you've got magic mascara?
Acacia Senegal Gum and Caesalpinia Spinosa Gum (Tara spinosa, commonly known as tara, is a small leguminous tree or thorny shrub native to Peru): Natural film former helps formula stay put with no flaking or running.
Natural Rice Bran and Carnauba Wax: Keeps lashes soft and malleable.
Vitamins E + C: Provides antioxidant protection.
Lashes stay soft and flexible.
Won't smudge, smear, transfer, flake or crack.
Easy to remove with eye makeup remover and water.
NO BAD STUFF: Sorry parabens, mineral oils, phthalates, triclosan, sodium laurel sulfate, and gluten - you can't sit with us.
For your longest, fullest lashes, always start with the small thin brush. Apply to top and bottom lashes from the root outwards, and use small, back-and-forth motions from the base to tip for maximum definition. Return to the top lashes with the fat brush for even more volume and drama.
For a black liner effect, press the thin wand along your top lash-line in a smooth, fluid motion. Follow with the fat brush to thicken and define lashes.