skip to main content
ULTA
  • Home
  • No navigation history.
  • / They're Real! Lengthening Mascara Mini
Benefit CosmeticsThey're Real! Lengthening Mascara Mini

Benefit Cosmetics

They're Real! Lengthening Mascara Mini

0.14 oz Item 2242743

Color:Black

Find in Store-

They're Real! lengthens, curls, volumizes, lifts & separates. The long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!

What else you need to know:

  • 94% saw dramatic length & volume*
  • 90% saw base-to-tip curl*
  • 94% saw visible lift*
  • 100% saw long-wearing results*


*Results observed in a consumer panel survey

Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.

Beauty tip: Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!
Water (Aqua), Paraffin, Polybutene, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Beeswax (Cera Alba), Bis-Diglyceryl Polyacyladipate-2, C18-36 Acid Triglyceride, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Hydroxyethylcellulose, Phenoxyethanol, Tetrasodium EDTA, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Sodium Laureth-12 Sulfate, Glycerin, Potassium Sorbate, Sericin, Calcium Chloride, Sodium Hyaluronate, Tilia Tomentosa Bud Extract, Citric Acid, BHT, Sorbic Acid. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288), Chromium Hydroxide Green (CI 77289), Titanium Dioxide (CI 77891).

Details+

How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real! Lengthening Mascara Mini
 
4.2

(based on 1849 reviews)

83%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (979)
  • Long lasting (891)
  • Good pigmentation (625)
  • Good value (523)
  • Lengthens (436)

Cons

  • Difficult to remove (166)
  • Messy (123)
  • Flakes (119)
  • Difficult to apply (67)
  • Sticky texture (47)

Best Uses

  • Daily use (567)
  • Anytime (439)
  • Special occasions (244)
  • Normal skin (166)
  • Daytime (125)
    • Reviewer Profile:
    • Natural style (743), Classic style (695), Trendy style (261)
    • Was this a gift?:
    • No (8)

Reviewed by 1849 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
5.0

The best mascara I've ever used.

By Kitty

from Kansas City, MO

About Me Classic Style

Verified Buyer

Pros

  • Easy To Apply
  • Good Pigmentation
  • Good Value
  • Long Lasting

Cons

    Best Uses

    • Daily Use
    • Special Occasions

    Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

    This is easy to use and will easily come off with mascara remover or a make-up remover tissue.

    • Age:
    • 60+
     
    5.0

    I buy this over and over

    By Sarahlynn59

    from Las Vegas Nevada

    About Me Classic Style

    Verified Buyer

    Pros

    • Easy To Apply
    • Good Pigmentation
    • Long Lasting

    Cons

      Best Uses

        Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

        Love this product

        • Age:
        • 45-59
         
        4.0

        Investment piece

        By Miss Lash-tastic cause I like lashes

        from Baltimore Maryland

        About Me Classic Style

        Verified Buyer

        Pros

        • Easy To Apply
        • Good Pigmentation
        • Good Value
        • Long Lasting
        • Versatile

        Cons

          Best Uses

          • Daily Use
          • Normal Skin

          Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

          Minus 1 for no color options, but great overall!

          I like this product, its expensive but can be worth it. Mascara is my favorite beauty product, so I use it often.

          I wish the color was also in blaskish-brown, but its not too dark. I can totally adjust to this product if it's the last mascara on earth...

          Im just saying Im a girl who love mascara, so Im always looking for the next best thing. Or commit to a lifetime of my favorite product, thats if the manufacturer don't change the recipe.

          Y'all know how they do...

          • Age:
          • 30-44
           
          5.0

          Best ever tried!!!

          By Beadbrain

          from Altoona, Iowa

          About Me Natural Style

          Pros

          • Easy To Apply
          • Good Pigmentation
          • Long Lasting

          Cons

            Best Uses

              Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

              I got a trial of this in my Ipsy bag. I love it!! I have no problems removing it or it flaking or leaving rings under my eyes! It lasts and keeps the color and length for me! Just the best mascara ever!!!

              • Age:
              • 45-59
               
              2.0

              No

              By Kendra

              from KY

              Verified Buyer

              Pros

              • Easy To Apply
              • Good Pigmentation

              Cons

              • No volume

              Best Uses

                Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                Pricey and does nothing for my lashes. My 4$ essence lash princess does way more for me.

                • Age:
                • 18-29
                 
                5.0

                I love this product and will buy again

                By Vic

                from Liberty mo

                About Me Natural Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Good Pigmentation
                • Good Value
                • Long Lasting

                Cons

                  Best Uses

                  • Daily Use

                  Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                  Makes your lashes longer i had 3 people in 1 night comment about my lashes

                  • Age:
                  • 45-59
                   
                  5.0

                  yes

                  By shynel

                  from Alabama

                  Verified Buyer

                  Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                  I love the longevity of the product

                   
                  5.0

                  Spectacular

                  By Leeny

                  from Akron, OH

                  Verified Buyer

                  Pros

                  • Easy To Apply
                  • Good Pigmentation
                  • Long Lasting
                  • Non Smudging

                  Cons

                    Best Uses

                      Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                      Dries quickly and does not smudge. Creates VERY full lashes.

                      • Age:
                      • 60+

                      (0 of 2 customers found this review helpful)

                       
                      5.0

                      Always a winner! I have used this mascara forever

                      By Sunshine

                      from Westfield N.J.

                      About Me Trendy Style

                      Verified Buyer

                      Pros

                      • Easy To Apply
                      • Good Pigmentation
                      • Good Value
                      • Long Lasting
                      • Versatile

                      Cons

                        Best Uses

                        • Daily Use
                        • Dry Skin
                        • Normal Skin
                        • Oily Skin
                        • Sensitive Skin
                        • Special Occasions

                        Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                        No complaints

                        • Age:
                        • 60+
                         
                        5.0

                        Love it!

                        By Trish

                        from VA Beach

                        About Me Natural Style

                        Verified Buyer

                        Pros

                        • Easy To Apply
                        • Long Lasting

                        Cons

                          Best Uses

                            Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                            My Favorite

                            • Age:
                            • 45-59

                            Displaying reviews 1-10

                            Back to top

                            Previous | Next »

                            Q&A

                            Product Q&A

                            Ask a question

                            Do you have questions about this product?

                            Get answers from in-house experts.

                            10 Questions | 10 Answers
                            Displaying questions 1-10
                            • Q:

                              How long does the full size tube of there'r real mascara last (average daily use) before changing texture?
                              Asked on 1/6/2018 by Cee from San Bernardino,CA

                              1 answer

                              • Staff Expert

                                A:

                                Sorry for the delay answering your question. Please reach out to gethelp@ulta.com for assistance. Thanks!

                                Answered on 2/13/2018 by Staff Expert from Ulta Beauty
                            • Q:

                              Does They're Real mascara come in a brown or browned black? Not everyone can use the dark black, redheads & Blondes prefer brownish black or just deep Brown.
                              Asked on 6/1/2017 by Shirley from upstate New York

                              1 answer

                            • Q:

                              Does this product help your lashes grow
                              Asked on 4/15/2017 by allie from Georgia, US

                              1 answer

                              • Brand Expert

                                A:

                                Hi gorgeous! Our They're Real! mascara only lengthens, curls, lifts and add volume to your lashes. xoxo B

                                Answered on 4/20/2017 by Brand Expert from Benefit Cosmetics
                            • Q:

                              What eye makeup remover is recommended with use of this product?
                              Asked on 1/12/2017 by Girl from Macon, GA

                              1 answer

                            • Q:

                              Is the mini mascara brown or black? It won't let me choose a color.
                              Asked on 12/19/2016 by A

                              1 answer

                              • Brand Expert

                                A:

                                Hi gorgeous! Our They're Real! mascara mini is in black! xoxo B

                                Answered on 12/20/2016 by Brand Expert from Benefit Cosmetics
                            • Q:

                              I'm going on a week long vacation, will this last me the whole trip?
                              Asked on 6/3/2016 by liv from US

                              1 answer

                              • Brand Expert

                                A:

                                Hello Gorgeous! It really depends on how often you use it and how much you use. I would say that if used daily, it can last 2 to 3 months give or take. Our unopened products typically have a shelf life of 36 months.

                                Answered on 6/28/2016 by Brand Expert from Benefit Cosmetics
                            • Q:

                              is this product okay to use for sensitive eyes?
                              Asked on 1/30/2016 by aly from US

                              1 answer

                              • Brand Expert

                                A:

                                Hi gorgeous!

                                Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction) or non-comedogenic (does not cause pimples & blackheads). If you have a specific allergy, please review the ingredients which are listed on the product page and contact your general practitioner to determine if a product is suitable for your skin.

                                xoxo, B

                                Answered on 2/3/2016 by Product POREfessional from Benefit Cosmetics
                            • Q:

                              Would you consider this a good on the go product?
                              Asked on 7/16/2015 by Mally from Philadelphia , U.S.

                              1 answer

                              • Brand Expert

                                A:

                                Hi gorgeous!

                                They're real! mascara mini is an AMAZING on-the-go product! The mini is the perfect size for quick touchups but still features the unique they're real! wand. Apply they're real! for instant beyond belief lashes!

                                xoxo, B

                                Answered on 7/17/2015 by Product POREfessional from Benefit Cosmetics
                            • Q:

                              How much product comes in a tube?
                              Asked on 12/10/2014 by kinggirl4 from Florida, USA

                              1 answer

                              • Staff Expert

                                A:

                                0.14 oz.

                                Answered on 12/12/2014 by Staff Expert from ULTA.com
                            • Q:

                              Is this mascara waterproof or smudge proof?t
                              Asked on 10/26/2014 by Beauty buff from Virginia

                              1 answer

                            Displaying questions 1-10

                            Do you have a question about this product?