Product Reviews Rated 3.93 out of 5 stars
616 Reviews
Most Helpful Positive Review All other products in the trash! I used to used powder and pencil for my brows. I've tried "pots" of brow pomade, liners, powder. No. This is wonderful and easy. I have a level 7 (on a scale of 1 being black, and 10 being blonde) red hair. I grabbed the 225 Soft Brown and an Ulta Angled Eye Liner brush. (I wasn't paid to say that, just letting you know which one I used). Super easy: outline brows with brush, fill in with the applicator. I love this. Can I buy a case of this stuff?
Most Helpful Critical Review Nice to wear, hard to applg I received this brow tattoo complimentary to review. My brows are naturally pretty well shaped and not too sparse so for every day looks I like to throw on a brow gel and go. The thing I like about brow gels is that they're quick, easy, and 1-step go-to's. That's where my first issue with this gel comes. The applicator is somewhat like a doe foot applicator you'd find in a lip gloss, which makes it difficult to apply evenly. It also requires you to use a spooly brush to then distribute product evenly through, and smooth, hairs. I find that the applicator/product formula makes it hard not to accidentally get product on your skin. It comes out pretty thick which again makes it hard for easy application. All this said, the formula feels nice and pliable, not sticky or crusty or hard, once it's dried, and it looks really nice and wears well throughout the whole day. Overall I give 3 stars just because it's so difficult to put the product on but once it's there it stays and lasts all day. I received this product complimentary for review purposes.
Reviewed by 616 customers Worst thing I have ever used on my eyebrows. 3
Erica from Texas
if I could rate this without giving it stars I definitely would. This is the worst thing I've ever used on my eyebrows. It is extremely messy in very very clumpy. It makes it like there is glue on your eyebrows and very uncomfortable. It doesn't come off your skin and you will literally rip your eyebrows out trying to remove it. It smells awful and alcohol doesn't even work to remove it. I would not recommend this to anyone, ever.
Love love love! 5
youngNP from MPLS, MN
FYI-I like a neat, full and streamlined brow, but don't have much hair in the front of my brow. I use this to add a decent amount of pigment, then use Anastasia dip brow to comb through the rest of my brows. Then I use a super skinny pencil to make the front precise and even. Seems like a lot but brows are highly important and really pull the face together! Plus it gets quicker the more you do it and the better you get! This product truly helps streamline my routine and adds the perfect amount of pigment. Soft brown is more cool toned, blonde is more neutral.
Love it 5
Makeup girl Z from Louisville, Kentucky
A little goes a long way with this product. Smudge proof which is great.
Sweat-proof!! 4
Lily from Ohio
I bought this because a few people told me the formula is great for summer. It's waterproof, so sweat won't break it down! I don't use the applicator-I take some of the product on an angled brush and apply it from there. Once it dries it locks the brow hairs in place which is great for people with curly hair! I just wish there was a lighter shade.
Warning! 2
Lynette from Michigan
THIS IS NOT THE PEEL OFF ONE! I made the mistake of thinking not was. While it did leave a decent tint on my eyebrows for a day after washing it off, the application is way too sticky and it feels terrible on my face and brows.
Not buy again 1
Rihh MUA from Washington
It's just a thick goo you put on brows doesn't look natural at all. Very sticky
My holy grail! 5
Katerose from Modesto
I have used this product for over a year, I used to be a pomade wearer but this stuff is amazing! I apply it with an angled brush as you would a pomade. I have very spares eyebrows and oily skin and this stuff can last me up to 3 days! On the 3rd day they sometimes fade a bit but a quick touch up and they're as good as new! I have worn this product in the pool as well and it lasted! It sometimes can be a bit shiny so after it dries I touch it up with a brown eyeshadow for a matte finish and it looks amazing! I get so many compliments on my brows!
Not for me 2
Recrest from Seattle
This was my hope for getting a long lasting brow gel like boy brow or Benefit's brow gel. This was NOT it. The brush is about the size of both of the other brands (slightly larger)but the gel is so goopy that it's hard to scrape off the brush before trying to put it on your face. When I could finally get the brush with the right amount of product, it didn't go on evenly. I found this very difficult to work with. Next time I'll just go with what I know and get Boy Brow or Benefit's brow gel.
Yuck 1
Corey from Spokane
The applicater is not very precise so it creates very thick messy brows. Its sticky and just doesn't look good. I'll be returning. I bought this thinking it was the peel off product.
What I've been looking gir 5
Seriously brow deficient from Saratoga, NY
Love product. I have my brows micro-bladed but they recently faded out and need to be retouched($$ pricey) this works great for darkening and redefining them. And application was quick and easy. Use angled brow brush sparingly then spoiled through. Just what I have been looking for perfect solution.
Don't waste your time or money 1
Browbae from USA
I wanted to be hopeful. I was absolutely let down. I followed the directions, watched videos on this and it was terrible. Even after 3 hours this product never dried. It was like pushing tar off my face to remove. It didn't stain or dye my brows at all. Definitely do not recommend.
Not what I expected 1
Rikki from Texas
I saw a video on tik tok and I bought what I thought was the peel off. This is NOT it. It is very cakey, crisp and it clings to your natural eyebrow hair. It felt like dried super glue and I applied a thinner layer than the box said because I was scared to add a lot. Very disappointed and will be returning product.
My everyday go to for over a year 5
Amber from Oklahoma
I agree with everyone that the brush head SUCKS! Absolutely terrible design for eyebrows. It's just like a lipgloss tip. However I have always used an eyeliner brush to apply. I have super oily skin and this stays on all day! The product is amazing. I use it everyday as I have such blonde eyebrows that without I might as well have no eyebrows. The day they get rid of this I will just die. Using everyday a tube lasts me months. Best product!!
EVIL PRODUCT 1
caramel from portland
the applicator from the tube is the biggest problem here, its a soft doe foot applicator better suited for a lip gloss. the product itself is thick and sticky which i wouldn't mind but is so pigmented that when you apply it it gets everywhere and blending with a spoolie only makes it worse.
Mixed feelings 3
Fallrose from Fargo, ND
I really wanted the eyebrow tint that dried and you peel off, this is just a gel that you brush on and let dry for a minute, it says it lasts but I've seen mine fade an hour after I put it on
Disappointed 1
Ovk from Virginia
Use to love it. not anymore... ordered three tubes but there seem to be nothing in it. I am so disappointed... won't recommend
I love having eyebrows when I wake up! 5
Grandma from Illinois
Works as advertised
10/10 would recommend 5
Jenny from Lancaster
I bought this because my eyebrows are patchy and this really made my eyebrows super full I loved it so much
I would buy this again 4
ldean17 from Chicago, IL
I have very sparse eyebrows that are almost gone. I have tried different pencils and products and I thought, well might as well try one more. I basically do like this product. I have medium brown hair and I bought soft brown. Anything darker, would be too dark. I only wish the applicator would be a little thinner. I think it would be easier to apply the product. Also, I think the product, itself, is a little thick. It would be easier to apply if the liquid was a bit thinner. It does stay on until you use makeup remover to take it off and I have been using it in hot, humid weather. I will probably buy this again. It's the best product I have found, so far.
I have thin eyebrows. This product was hard to apply evenly. 1
Denise from Canton, OH
This product was hard to apply evenly. It was difficult to "clean" up after, and did not look remotely natural. To remove it I needed to use makeup remover which took everything else off as well. I will be returning this product.
Not worth it 1
Abby from Somewhere in the United states
It doesn't work.. it lasts for not even a full day, It rips out eyebrow hairs, and it doesn't tint your brows that well. Overall would not recommend buying this product.. it is a waste of money in my opinion..👎
Regret choosing thos 2
KN from Salt Lake City
The applicator is shaped like one for lip gloss. No way to get a hair like stroke. I chose this for the long-lasting claim, which it has, but I'm having to use a different spoolie ( with the brush end ) to apply.Wish I'd kept the packaging...it would be going right back to the store!
Yesssss my new holy grail 5
Soco from Fort Lauderdale, fl
This is going to sound crazy but I actually pick this product up by mistake I meant to get the peel off but I am so glad that I got this product instead!!!! I tried many times to like the Anastasia Eye Brow dip but every single time it dried up!! The only thing I have to say is I had to use my angled brush instead of the applicator but hey I'm not complaining my eye brows lasted the whole day and night even with my afternoon snooze! BUY THIS PERIODDDDDD!!!!
If you don't want eyebrows, buy this product. 1
ELS from Georgia
I had thin eyebrows to begin with, I tried this product a couple of times to make them look fuller. I didn't like the way it looked. I tried to take it off, and my eyebrow hairs came with it.. I am beyond upset.
rips eyebrows out when you try to remove it 1
taylor from highlands ranch, co
lasts a long time, but it pulls your eyebrows out when you try to remove it. i lost almost all the ends of my brows trying to remove. also looks tacky and wet and is sticky all day
